Rooibos Trends, Analytics and Statistics

HighlightsOverviewInnovation AnalysisDiets & TraitsRestaurant Trends AnalysisHome Cooking

Food & Beverage Industry Trends Highlights

Rooibos popularity has changed by 35.92% over the past year. On average, Rooibos is consumed 1.35 times every year. Market adoption for Rooibos in restaurants is 0.6% and it is on 0% of recipes.

Rooibos plating ideas from top restaurants

Most popular Rooibos dishes in restaurants. March 2021 data See More
@tmarie8917
La Brioche True Food (Shorewood Hills, Wisconsin)
@redsidewalk
Ula Cafe (Boston, Massachusetts)
@qweton78
Cocoa Cinnamon (Durham, North Carolina)
@really_its_victoria
Moore Coffee Shop (Seattle, Washington)

Fastest rising Rooibos pairings

The fastest rising ingredients, flavors, and drinks with Rooibos. March 2021 data See More
#1halibut
#2crab
#3shrimp meat
#4milk substitute
#5sardines
#6tuna
#7beans
#8walnuts
#9chocolate chips
80.98%
#10rose
56.23%

Food Market Overview for Rooibos

Rooibos Growth Over Time

Monitor trends in Rooibos related conversations over the past year. March 2021 Data
Dec '19Jan '20Feb '20Mar '20Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '2100.0010.0020.0030.0040.0050.0060.0070.0080.009

  • Annual Growth

    Rooibos consumption yearly growth rate
    35.92%

  • Annual Consumption Frequency

    Rooibos is consumed 1.35 times on average every year
    1.35
  • The percentage of the average American diet that Rooibos represents. March 2021 data

    Market Adoption

  • The popularity of Rooibos at home vs at restaurants. The dashed black line represents the breakdown of the industry average. March 2021 data

    Home vs Restaurant Consumption

    • Eat In
    • Market Avg.
    • Eat Out
  • Percentage of restaurants that serve Rooibos

    Popularity in Restaurants

    0.6%
    3,575 of 597,012 Restaurants
    RestaurantLa Brioche True Food
  • 0% of recipes have Rooibos

    Popularity in Recipes

    0%
    178 of 4,598,338 Recipes
    Top recipeRooibos Masala Chai
See the full report

Product & Culinary Innovation Analysis

The upcoming food industry trends for Rooibos. March 2021 data

Most Popular spices and herbs Ingredients and Pairings

Highlights the most popular spices and herbs ingredients with Rooibos, as well as its fastest rising and falling ingredients. Broken down by food category. March 2021 data
Top spices and herbs Ingredients and Pairings
#1rooibos
61.33%
#2vanilla
7.11%
#3cinnamon
6.15%
#4ginger
6.15%
#5hibiscus flowers
3.64%
Trending Ingredients and Pairings
#1za atar
#2tahitian vanilla
#3poblano
#4poblano chili
#5chipotle chili
Declining Ingredients and Pairings
#1pumpkin spice
70.38%
#2seal salt
68.06%
#3lemon verbena
53.46%
#4rosemary
49.88%
#5sesame
49.1%
See more spices and herbs trends

Most Popular beverages Ingredients and Pairings

Highlights the most popular beverages ingredients with Rooibos, as well as its fastest rising and falling ingredients. Broken down by food category. March 2021 data
Top beverages Ingredients and Pairings
#1tea
54.61%
#2coffee
12.79%
#3green tea
6.16%
#4black tea
5.34%
#5water
4.51%
Trending Ingredients and Pairings
#1mountain dew
#2mineral water
#3club soda
#4grape juice
#5vegetable juice
Declining Ingredients and Pairings
#1lemonade
74.55%
#2sparkling water
53.46%
#3chai tea
36.81%
#4iced tea
36.79%
#5sweet tea
19.89%
See more beverages trends

Most Popular fruits Ingredients and Pairings

Highlights the most popular fruits ingredients with Rooibos, as well as its fastest rising and falling ingredients. Broken down by food category. March 2021 data
Top fruits Ingredients and Pairings
#1berries
22.83%
#2orange
16.25%
#3lemon
15.59%
#4apple
9.69%
#5blueberries
6.06%
Trending Ingredients and Pairings
#1asian pear
#2bitter orange
#3acai berry
#4maraschino cherries
#5yuzu
Declining Ingredients and Pairings
#1peaches
53.84%
#2currants
48.29%
#3goji berries
47.46%
#4plums
42.85%
#5grapefruit
28.14%
See more fruits trends

Most Popular alcohol Ingredients and Pairings

Highlights the most popular alcohol ingredients with Rooibos, as well as its fastest rising and falling ingredients. Broken down by food category. March 2021 data
Top alcohol Ingredients and Pairings
#1wine
24.37%
#2beer
20.81%
#3rose
17.45%
#4bitters
8.85%
#5gin
6.47%
Trending Ingredients and Pairings
#1madeira
#2sauvignon blanc
#3angostura bitters
#4rye whiskey
#5hard seltzer
Declining Ingredients and Pairings
#1rum
53.46%
#2lager
41.83%
#3campari
41.83%
#4beer
41.53%
#5brandy
29.18%
See more alcohol trends

Most Popular food Ingredients and Pairings

Highlights the most popular food ingredients with Rooibos, as well as its fastest rising and falling ingredients. Broken down by food category. March 2021 data
Top food Ingredients and Pairings
#1pastry
29.04%
#2bread
25.37%
#3eggs
12.66%
#4toast
10.09%
#5tart
8.91%
Trending Ingredients and Pairings
#1biryani
#2cornmeal
#3fried dough
#4chicken fajitas
#5meatloaf
Declining Ingredients and Pairings
#1salad
49.1%
#2buns
47.46%
#3kimchi
37.35%
#4bread
35.28%
#5dumplings
34.85%
See more food trends

Most Popular dairy Ingredients and Pairings

Highlights the most popular dairy ingredients with Rooibos, as well as its fastest rising and falling ingredients. Broken down by food category. March 2021 data
Top dairy Ingredients and Pairings
#1milk
40.1%
#2cream
23.3%
#3butter
12.1%
#4cheese
12.01%
#5yogurt
3.51%
Trending Ingredients and Pairings
#1no fat yogurt
#2buttermilk
#3sour cream
#4cottage cheese
#5fruit yogurt
Declining Ingredients and Pairings
#1yogurt
18.56%
#2cheddar
9.51%
#3feta
9.51%
#4condensed milk
4.19%