When pitching a new product idea or marketing campaign, you want your hard-researched ideas to be clear, accessible, and compelling. Download our customizable presentation template to start building beautiful reports, fast. 

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A customizable template to create beautiful, insightful reports 

Our Bite-sized Report series explores trending ingredients, dishes, or concepts in the food and beverage industry in a quick, digestible format. 

Download this one page report to learn about today's hard seltzer trends in the US. 

Download the Bite-sized Report

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Bite-sized Report: Hard Seltzer

Our Bite-sized Report series explores trending ingredients, dishes, or concepts in the food and beverage industry in a quick, digestible format. 

Download this one page report to learn about today's natural sweetener trends in the US. 

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Bite-sized Report: Adaptogenic Coffee

Our Bite-sized Report series explores trending ingredients, dishes, or concepts in the food and beverage industry in a quick, digestible format. 

Download this one page report to learn about today's plant-based trends in the UK. 

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Bite-sized Report: UK Plant-based Trends

Our Bite-sized Report series explores trending ingredients, dishes, or concepts in the food and beverage industry in a quick, digestible format. 

Download this one page report to learn about today's trending mayo flavors and uses in the US. 

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Bite-sized Report: Mayo

Our Bite-sized Report series explores trending ingredients, dishes, or concepts in the food and beverage industry in a quick, digestible format. 

Download this one page report to learn about today's state of the plant-based seafood trend in the US.

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Bite-sized Report: Plant-based Seafood 

Where do the consumer motivation trends that blossomed during COVID stand now, and what do they mean for F&B in a post-pandemic world?

Download this free report to explore: 
- The role that health and immunity will play in a post-pandemic food and beverage industry 
- How consumers relate to functional health after COVID 
- How NPD, marketing, and sales efforts can adapt to this changing landscape

This report was originally part of a special report series focusing on the trends you need to know about as we enter a post-pandemic era; check out the full series [here](https://tastewise.io/download-report/post-pandemic-toolkit). 

Download the Free Report

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Pandemic-Era Consumer Motivations: Where Are They Now?

How can data on today's delivery platform integrations, menu items, and market penetration help you prioritize your foodservice sales strategies?

Download this free report to explore: 

- The role delivery will play in a post-pandemic USA
- Opportunities in today's delivery space
- Research strategies to identify promising opportunities in your location  

This report was originally part of a special report series focusing on the trends you need to know about as we enter a post-pandemic era; check out the full series [here](https://tastewise.io/download-report/post-pandemic-toolkit). 

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Post-Covid Delivery Trends

What does "on-the-go" mean in a world shaped by COVID, as the food and beverage industry prepares for a post-pandemic era? 

Download this free report to learn: 
- What do consumers expect from on-the-go food and beverage
right now? 
- How can NPD and marketing efforts adapt to on-the-go trends?
- When is food and beverage considered convenient, and how is it consumed? 

This report was originally part of a special report series focusing on the trends you need to know about as we enter a post-pandemic era; check out the full series [here](https://tastewise.io/download-report/post-pandemic-toolkit). 


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On-the-go food & beverage: Post-pandemic update

Welcome to the Post-Pandemic Toolkit! Our special report series focuses on the trends you need to know about for the second half of 2021 - featuring real-time insights into delivery trends, developments in on-the-go, and where COVID motivations stand now.

Use this series to guide your product development and marketing strategies; it explores: 

- What does "on-the-go" mean in a world shaped by COVID, and how can NPD and marketing efforts adapt? 
- How can data on today's delivery platform integrations, menu items, and market penetration help you prioritize your foodservice sales strategies?
- Where do the consumer motivation trends that blossomed during COVID stand now, and what do they mean for F&B in a post-pandemic world? 
- And more!

Download the Post-Pandemic Toolkit

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Post-Pandemic Toolkit

Our beverage trend report explores the most significant trends in the category for 2021, backed by real-time data. Use this report to guide your product development and marketing strategies!

Some of the questions this report explores: 
- What influence does health and wellness hold over today's beverages? 
- What draws consumers to gut-health-boosting bevs? 
- What formats and flavors are a good fit for RTD/'on the go' beverages? 
- And more!

Trend Report: Beverages

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Our latest State of the Trend report explores the plant-based trends in 2021, backed by real-time data. Use this report to guide your product development and marketing strategies in the plant-based category. 

Some of the questions this report explores: 
- What influence do immunity concerns have on today's food & beverage? 
- What draws consumers to plant-based seafood? 
- How do interests in health and sustainability influence each other? 
- What are the latest developments in plant-based dairy?

Plant-Based Report

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State of the Trend: Plant-based Food & Beverage

The Tastewise 2021 Trend Report explores the top 10 UK food and beverage trends for 2021, backed by real-time data. Use this report to elevate your product development and marketing strategies in the new year.

Some of the questions this report explores: 
- What can we expect from sustainable food & bev in 2021? 
- What role will "food for mood" play on consumers' plates? 
- Will kits be able to translate into the new year? 


The Tastewise 2021 UK Trend Report

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How can you understand what makes up the peaks and valleys of a trend's lifecycle, then leverage that knowledge to support your innovation pipeline? 

Marketers, product innovators, sales teams: take note! Our latest report dives into three types of food and beverage trends, and explores what makes them "tick" - from origin to maturation. 
 
Questions explored: 
- What signals point to a trend's future success? 
- How can I monitor audience interaction throughout the lifecycle of a trend ? 
- How do foodservice and home cooking trends influence one another? 

Report: Lifecycle of Trend

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Understanding the Lifecycle of a Trend with AI

The Tastewise 2021 Trend Report explores the top 10 US food and beverage trends for 2021, backed by real-time data. Use this report to elevate your product development and marketing strategies in the new year.

Some of the questions this report explores: 
- What can we expect from sustainable food & bev in 2021? 
- What role will "food for mood" play on consumers' plates? 
- Will kits be able to translate into the new year? 



The Tastewise 2021 US Trend Report

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How can you understand what’s happening in foodservice space at the start of 2021, then leverage that to support your partners - and your business? 
Our latest eBook offers 5 actionable steps you can take right now to better meet your partners’ needs during this time of dynamic change. 
Questions explored: 
- How can I position myself as relevant to foodservice partners right now?
- How can I understand what’s going on in the delivery space when everything is changing so quickly? 
- How can I expand my business in an increasingly digital industry?

Foodservice Partnerships eBook

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5 Ways To Support Your Foodservice Partners With Data - Right Now

With colder temperatures, things are about to get a lot more homey. As outdoor eating spaces begin to close, delivery and home cooking, now the standards for much of the food and beverage industry, will be more relevant than ever.

Enter our analysis of gluten-free trends, a fascinating case study for the techniques, strategies, and data sources that will be crucial this season. 

Some of the questions we answer in our latest report: 

- Why do today's consumers turn towards gluten-free food and beverage?
- What white spaces exist in foodservice surrounding gluten-free trends?
- How can companies leverage gluten-free motivations for their product marketing?





Trend Spotlight: Gluten Free

In a rapidly changing landscape, how can CPGs, foodservice, manufacturers and others understand the choices consumers are making at home? 

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Download the 2021 Flavor Innovation Guide to learn how you can use data to build an exciting and successful flavor library. All data was collected through the Tastewise Insights, the Food Intelligence Platform used by some of the world's largest brands and flavor companies. 

Questions this guide can help you answer:
- What's the best condiment for vegans right now?
- What flavors are most closely aligned with immunity?
- What are the emerging trends of Fall 2020 to keep tabs on, and how can they help inform your process?
- What flavor will moms love the most in 2021?

The 2021 Flavor Innovation Guide

Any and all flavor ideas that are presented internally and to customers require data to support them before facing clients. But with millions of people posting about food and interacting with online recipes every day, how do you keep up -- let alone harness all this data to your advantage?  


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A bite-sized preview of the latest trends: 

- Personal health outweighs planetary health for the majority of plant-based eaters
- Trending functional needs are intimately personal - the pandemic pushes consumers to seek healthcare from food 
- Plant-based dairy shines in restaurants, but consumers are craving meat

How can food and beverage industry players tap into these emerging trends -in July, 2020 and beyond? Download the full report for more. 


What is going on in the plant-based food & beverage space? 

Animal rights and sustainability are decreasing as drivers for eating plant-based. Our Plant-Based Food Trends Report details not only what plant-based categories are trending, but *why*.

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Plant-Based Trends 2020

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Last September, we took a look at the nascent era of functional foods. Now, nearly a year later, the world has changed.

What has changed in the functional food & beverage space? 

A bite-sized look at some of our findings: 
- Today, recipes addressing functional needs are used 1.5x more than those that don't  
- The fastest rising functional needs are medicinal, with Eastern spices offering popular value 

How can food and beverage industry players tap into these emerging trends -in July, 2020 and beyond? Download the report for the full look at these insights and more.  

2020 looks a whole lot different.

50% of all dining occasions center on the functionality of food - up from 33% last year. Our Functional Foods: Revisited report takes a look at what else has changed in the functional food space, and how CPGs, restaurants, and more can plug in. 


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Functional Foods: Revisited

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- Create laser sharp marketing plans based on geography: Brighton shows more vegan interest than London, and geographic opportunities abound. 

- Activate your R&D innovation with insights into trending niche ingredients. L-theanine is skyrocketing in popularity as a replacement for CBD's stress relieving qualities; sweet and spicy Gochujang is poised to take over the hot sauce market.

Download the full report for an in-depth look at these trends and so much more. 

 

What ingredients, dishes, and motivations are driving the UK's food & beverage scene in 2020? 

Consumers in Brighton are 2x more interested in vegan food and beverage than Londoners, while Welsh interest eclipses that of the English by 13%. Our UK Trends Report 2020 investigates the biggest food trends in the UK, and the motivations behind them.

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UK Food Trends 2020

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Although consumer interest in sweetners is only increasing every year, restaurants and recipes are not paying the category enough attention. 

- there is a 16% gap between supply and demand in recipes using sweeteners
- only ~6% of restaurants highlight natural sweeteners on their menus, despite significant demand
- monk fruit shows promise as America's most trending sugar alternative 

How can manufacturers and restaurants tap into emerging sweetener trends -in May, 2020 and beyond? Download the report for the full look at the sweetest trends in today's market. 

Refined sugar is on trial. 

There is a 16% gap between supply and demand in recipes using sweeteners, leaving the 142M Americans that crave sugar alternatives in the lurch. Our sweetener trends report details the actionable ways food service and CPG players can tap into this $21.5B sweet spot.
 

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American Sweet Tooth: Sweetener Trends

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The most important meal of the day is up **+13% YoY** in popularity among consumers nationwide. Restaurants, however, aren’t joining the breakfast buzz; breakfast menu listings are down **-5%** in the last year.

What motivations are driving people to their favorite breakfast dishes? And how can food and beverage industry players tap into emerging breakfast trends -in June, 2020 and beyond? 

Download the full report, created in collaboration with the Dairy Alliance, for more.



What's on America's breakfast table?

Interest in meal-kits for breakfast is up +291% among American consumers. Consumer interest in breakfast is increasing, and restaurants and recipes would do well to pay the category attention - our latest trend report gives actionable insights into *how*. 

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Rise and Shine: Breakfast Trends

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People want delivery-friendly alternatives to date nights, happy hours, and eating out in quarantine. Food & beverage kits are the answer - and in a beverage industry that's frozen, that opportunity is worth a lot. 

How can CPGs and food service tap into the emerging cocktail kit trend, in May, 2020 and beyond? Download the full report for an in-depth look at today's cocktail kit trend - and where it is heading tomorrow. 

A $74B opportunity lies within today's rapidly growing cocktail kit trend.

Everyone's a mixologist in quarantine, and consumers are looking for the next great ingredient for their at-home cocktail. With interest in delivery exploding (+1,1485% in the last few months!), how can food service and CPG players tap into a lucrative opportunity for cocktail kits?

Ice, Shake, Netflix, Chill: Cocktail Kit Trends

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Bite-sized Report: Hard Seltzer

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Bite-sized Report: Adaptogenic Coffee

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Bite-sized Report: UK Plant-based Trends

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Bite-sized Report: Mayo

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Bite-sized Report: Plant-based Seafood

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Pandemic-Era Consumer Motivations: Where Are They Now?

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Post-Covid Delivery Trends

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On-the-go food & beverage: Post-pandemic update

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Post-Pandemic Toolkit

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Trend Report: Beverages

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State of the Trend: Plant-based Food & Beverage

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The Tastewise 2021 UK Trend Report

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Understanding the Lifecycle of a Trend with AI

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The Tastewise 2021 US Trend Report

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5 Ways To Support Your Foodservice Partners With Data - Right Now

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Trend Spotlight: Gluten Free

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The 2021 Flavor Innovation Guide

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Plant-Based Trends 2020

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Functional Foods: Revisited

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UK Food Trends 2020

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American Sweet Tooth: Sweetener Trends

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Rise and Shine: Breakfast Trends

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Ice, Shake, Netflix, Chill: Cocktail Kit Trends

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Responding to the Rise in Home Cooking

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Food & Beverage Sustainability Trends 2020

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Putting Food to Work in the Age of Wellness

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