Tastewise AI Summer Camp

AI is sizzling this summer, but how well is Gen AI really performing in F&B workflows?

Tastewise brought together 18 F&B industry leaders from companies like ADM, Kraft Heinz, Waitrose, Meta, AWS, and more to shed light on this hot topic.

Dive into the Tastewise AI Summer Camp series and heat up your AI skills before the summer sun sets!

Week 1: AI in Action

AI in Action: Learn from Amazon’s Playbook to Drive Innovation in Your Business

Discover how Amazon leverages AI for innovation, with insights from Justin Honaman, Head of GTM at AWS.

The End of Reported Behavior: Conagra and the new world of strategic insights

Join Conagra’s Director of Predictive Science Megan Bullock to see how AI’s cutting-edge predictive models is shaping the future.

Revolutionizing Cuisine: Chef-Driven Innovation in the era of AI

Discover how the SVP Chef Innovator at Restaurant Associates uses AI for menu development and kitchen operations.

Week 2: AI in Digital Marketing

G(ai)teways in F&B: AI as a watershed moment from ideation to marketing

Learn how to leverage AI to develop and market winning products with Tastewise’s CMO Jacques Botbol and Product Marketing Director Illana Ryder Schnytzer.

AI-Infused Marketing: Adding Flavor to F&B Campaigns

Kelli Heinz (Bell Flavors) and Jacques Botbol (Tastewise) show you how to use AI for dynamic marketing campaigns that resonate.

GenAI in the Creator Economy: Transforming Social Media and Food Trends

Learn how AI is transforming the creator economy with Meta’s Melanie Rodriguez.

AI Summer Camp: Top tips for using GenAI in campaign and event execution

Join Miriam Aniel-Oved and Lee Brymer in a (camp)fireside chat on practical tips for integrating AI into your marketing campaigns.

Week 3: AI in Foodservice

AI in Manufacturer Marketing and Sales: How Butterball Uses AI to Win at Marketing

Discover how Generative AI tools have revolutionized Butterball’s marketing and sales tactics.

Rethinking sales in the era of AI: Tuning Data into Action in Foodservice

Explore the data dilemma, AI in the wild and dive deep into 4 ways to create the future of foodservice sales with AI.

AI in Foodservice: Away-from-home strategies and trend forecasts

Explore AI’s role in foodservice, how to forecast trends and develop winning strategies with Kraft Heinz and Tastewise.

Week 4: Product innovation

Fireside chat: How can tech transformations shape R&D and product innovation?

Explore how AI is transforming food production, sustainability, and culinary experiences with Tastewise CEO Alon Chen, and ADM board member Ellen de Brabander.