Doritos trend overview

Explore trends, analytics and statistics for ingredients, dishes, categories or consumer needs

Doritos trend

Trend overview

  • Social conversations about Doritos have by year-over-year
  • of U.S. restaurants offer Doritos dishes on their menus
  • The top consumer need driving Doritos consumption today is
  • Doritos is the most dominant dietary adaptation

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Trusted by
Nestle
Campbells
Givaudan
KraftHeinz
PepsiCo
Nestle
Campbells
Givaudan
KraftHeinz
PepsiCo

Doritos Trend performance

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Top ingredients by popularity

Use this data to refine recipes or inspire new formats for Doritos that tap into functional needs or nostalgic comfort.

Top claims shaping F&B trend

These top claims are shaping product launches and menu positioning in the Doritos space. Tastewise reveals these claims in context, helping you understand not just what’s trending. but why.

Doritos are popular tortilla chips known for their intense flavors and satisfying crunch.

Originally introduced in a simple corn flavor, Doritos now come in a range of options such as Nacho Cheese, Cool Ranch, and Spicy Sweet Chili.

Their bold flavors and unique triangular shape make them a favorite snack choice worldwide.

What are the top trending Doritos in 2025

  • Doritos Nacho Cheese
  • Doritos Cool Ranch
  • Doritos Spicy Sweet Chili
  • Doritos Flamin’ Hot Nacho
  • Doritos Dinamita Chile Limón
  • Doritos Flamin’ Hot Cool Ranch
  • Doritos 3D Crunch Spicy Ranch
  • Doritos Poppin’ Jalapeño

FAQ

Are Doritos gluten-free?

Most Doritos are not certified gluten-free, though some flavors may not contain gluten ingredients. It’s best to check the packaging for gluten-free labeling.

What are Doritos made from?

Doritos are made from ground corn, vegetable oils, and seasonings, with various spices and flavorings depending on the variety.

Frequently Asked Questions

  1. 1

    What are the biggest food trends right now?

    Current food trends include plant-based eating, functional foods for health and wellness, and viral flavors discovered through media platforms like TikTok. These trends are influencing recipes, restaurant menus, and at-home cooking across the world.

  2. 2

    Why should brands care about food trends?

    Food trends reveal what your consumers care about. Monitoring them helps brands create relevant products, improve messaging, and stay ahead of changes in consumer behavior. This matters whether you’re managing a restaurant business, developing packaged foods, or launching a new product.

  3. 2 (1)

    How often do food trends change?

    Food trends evolve constantly. Some trends in food gain traction over years, while others, like viral fast food recipes, can peak within weeks. Brands benefit from tools that track both enduring and short-term changes.

  4. 2 (2)

    How can I use food trends to grow my business?

    Use trend data to inform what recipes you develop, what ingredients or claims you prioritize, and how you present your brand. Whether you’re creating a new product, updating a store display, or planning a media campaign, trends provide the insight you need to make strategic decisions.

  5. 2 (3)

    How does Tastewise’s trend data compare to traditional trend reports?

    Traditional food trend reports offer static snapshots. Tastewise updates daily, tracking how foods perform across menus, media, and home cooking. This ensures brands always have the latest food trends at their fingertips.

  6. 2 (4)

    Can I track niche or regional food trends?

    Yes. With Tastewise, brands can drill down into local preferences, whether it’s vegan ice cream in Brooklyn or spice-forward snacks in Texas. You can filter by diet, dish, occasion, or geography to find the insights that matter to your audience.

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