Bread trend overview
Explore trends, analytics and statistics for ingredients, dishes, categories or consumer needs
Trend overview
- Social conversations about Bread have by year-over-year
- of U.S. restaurants offer Bread dishes on their menus
- The top consumer need driving Bread consumption today is
- Bread is the most dominant dietary adaptation
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Bread Trend performance of
Monitor trend developments
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Top ingredients by popularity
Use this data to refine recipes or inspire new formats for Bread that tap into functional needs or nostalgic comfort.
Top claims shaping F&B trend
These top claims are shaping product launches and menu positioning in the Bread space. Tastewise reveals these claims in context, helping you understand not just what’s trending. but why.
Bread Trends in 2024: Analysis and Insights for the Food Industry
Despite a 10.62% decrease in social conversations, bread remains widely popular, with 67.64% of restaurants including it on their menus. Snack-based bread products are experiencing a surge in demand, while veganism continues to dominate as the leading dietary trend. This shift signals opportunities for plant-based, snackable bread innovations.
Snackable Bread: A Key Consumer Need
The rising interest in bread as a snack highlights a strong market potential for brands to develop vegan-friendly bread products that cater to the growing demand for convenience and plant-based eating.
FAQ
What are the main ingredients in bread?
Bread is typically made from flour, water, yeast, and salt. Some recipes include additional ingredients like sugar, eggs, or butter.
Is whole grain bread healthier than white bread?
Yes, whole grain bread contains more fiber, vitamins, and minerals than white bread, which has been stripped of its nutrients during processing.
How should bread be stored to keep it fresh?
Bread is best stored at room temperature in a sealed container or bag. Freezing is also a good option to extend its shelf life.
Frequently Asked Questions
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What are the biggest food trends right now?
Current food trends include plant-based eating, functional foods for health and wellness, and viral flavors discovered through media platforms like TikTok. These trends are influencing recipes, restaurant menus, and at-home cooking across the world.
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Why should brands care about food trends?
Food trends reveal what your consumers care about. Monitoring them helps brands create relevant products, improve messaging, and stay ahead of changes in consumer behavior. This matters whether you’re managing a restaurant business, developing packaged foods, or launching a new product.
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How often do food trends change?
Food trends evolve constantly. Some trends in food gain traction over years, while others, like viral fast food recipes, can peak within weeks. Brands benefit from tools that track both enduring and short-term changes.
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How can I use food trends to grow my business?
Use trend data to inform what recipes you develop, what ingredients or claims you prioritize, and how you present your brand. Whether you’re creating a new product, updating a store display, or planning a media campaign, trends provide the insight you need to make strategic decisions.
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How does Tastewise’s trend data compare to traditional trend reports?
Traditional food trend reports offer static snapshots. Tastewise updates daily, tracking how foods perform across menus, media, and home cooking. This ensures brands always have the latest food trends at their fingertips.
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Can I track niche or regional food trends?
Yes. With Tastewise, brands can drill down into local preferences, whether it’s vegan ice cream in Brooklyn or spice-forward snacks in Texas. You can filter by diet, dish, occasion, or geography to find the insights that matter to your audience.
Get free trend reports with Tastewise Insights
Discover what's next for Bread, from rising flavor pairings to niche health claims. Use Insights to validate ideas, reduce guesswork, and turn insights into action. Export beautiful, data-backed reports in seconds and get your next innovation to market faster