Pasta trend overview

Explore trends, analytics and statistics for ingredients, dishes, categories or consumer needs

Pasta trend

Trend overview

  • Social conversations about Pasta have by year-over-year
  • of U.S. restaurants offer Pasta dishes on their menus
  • The top consumer need driving Pasta consumption today is
  • Pasta is the most dominant dietary adaptation

Interested? Discover more

Trusted by
Nestle
Campbells
Givaudan
KraftHeinz
PepsiCo
Nestle
Campbells
Givaudan
KraftHeinz
PepsiCo

Pasta Trend performance of

Monitor trend developments

Easily track popularity changes, sales statistics, industry trend analysis and trend developments

Get Started Icon Trend

Top ingredients by popularity

Use this data to refine recipes or inspire new formats for Pasta that tap into functional needs or nostalgic comfort.

Top claims shaping F&B trend

These top claims are shaping product launches and menu positioning in the Pasta space. Tastewise reveals these claims in context, helping you understand not just what’s trending. but why.

Pasta Trends 2025: A Protein-Packed Vegan Favorite

While social conversations about pasta have dropped by 10.44%, it remains a menu staple, featured in 36.95% of restaurants.

With the increasing demand for protein-rich and vegan-friendly meals, pasta continues to appeal to health-conscious diners.

Why is pasta trending?

One of the main reasons is its versatility. Pasta can be made with a variety of ingredients and sauces, making it suitable for people with different dietary preferences and restrictions.

For example, vegetarians can enjoy pasta with tomato sauce or pesto while meat lovers can add protein-rich chicken or beef to their dish.

What are the top 3 trending pasta dishes?

  1. Spaghetti Carbonara: This classic Italian dish is popular for its simple, delicious mix of pasta, bacon, eggs, and cheese.
  2. One-Pot Creamy Garlic Chicken Pasta: One-pot dishes are trending as quick, easy meals. This creamy garlic chicken pasta takes 30 minutes and has minimal clean-up.
  3. Zucchini Noodles with Avocado Pesto: Health-conscious eaters love zucchini noodles as a lighter alternative to pasta. Paired with avocado pesto, this dish is nutritious and tasty.

Trending Pasta Ingredients

Ingredients like chicken, garlic, and shrimp dominate pasta dishes, with vegan alternatives rising. The adaptability of pasta ensures its relevance, making it a favorite in both traditional and plant-based recipes.

FAQ

What are the main ingredients in pasta?

Pasta is typically made from durum wheat semolina and water, though some varieties may include eggs for a richer texture.

Is pasta gluten-free?

Traditional pasta is made from wheat and contains gluten, but gluten-free pasta options are available, made from rice, corn, quinoa, or other gluten-free grains.

Frequently Asked Questions

  1. 1

    What is Tastewise?

    Tastewise is an AI-powered platform designed for the food and beverage industry. It analyzes vast amounts of real-world consumer data to provide actionable insights, recommendations and content that drive innovation, marketing, and sales strategies.

  2. 2

    How can Tastewise help F&B companies reach their business goals?

    Tastewise uncovers emerging trends and consumer preferences, allowing you to develop successful products and stay ahead of the competition. It helps you understand your audience better, enabling the creation of targeted marketing campaigns that resonate and increase brand awareness. It also optimizes foodservice sales by identifying high quality opportunities.

  3. 2 (1)

    What is GenAI and how does it help companies innovate?

    GenAI, or Generative AI, empowers CPGs to innovate by analyzing vast amounts of market data to identify new product opportunities, create personalized marketing campaigns, optimize supply chains, enhance customer service through AI-powered chatbots, and even promote sustainability by identifying eco-friendly practices and designs. This versatile technology enables CPGs to gain a competitive advantage, improve customer satisfaction, and drive sustainable growth.

  4. 2 (2)

    Why does Tastewise stand out from its peers?

    Tastewise stands out from other F&B platforms due to its unparalleled data depth and cutting-edge AI technology. We analyze trillions of data points across social media, eRetail, menus, and recipes, providing a comprehensive view of the food and beverage landscape that no other platform can match. Our AI is the most advanced in the industry, enabling us to extract actionable insights that drive innovation, marketing, and sales strategies.

  5. 2 (3)

    Does Tastewise offer a free trial?

    Yes, Tastewise offers a no obligations 14-day trial that gives you 1 FREE exclusive industry survey, powered by AI and verified by experts. You also get unlimited access to content produced by our GenAI model for free to use in your next campaign AND you can spot, monitor and predict the latest food and beverage trends with Trend Spotlight and Top Trends.

Get free trend reports with Tastewise Insights

Discover what's next for Pasta, from rising flavor pairings to niche health claims. Use Insights to validate ideas, reduce guesswork, and turn insights into action. Export beautiful, data-backed reports in seconds and get your next innovation to market faster

Try it now