Homemade Food trends - consumption analysis and statistics 2025 report

Explore trends, analytics and statistics for ingredients, dishes, categories or consumer needs

Homemade Food trend

Trend overview

  • Social conversations about Homemade Food have by over the past year
  • restaurants offer Homemade Food on their menus
  • The fastest rising consumer need for Homemade Food is
  • The dominating diet for Homemade Food is

Interested? Discover more

Trusted by
Nestle
Campbells
Givaudan
KraftHeinz
PepsiCo
Nestle
Campbells
Givaudan
KraftHeinz
PepsiCo

Trend performance of homemade

Trend analysis over time and across social, menus and recipes

Monitor trend developments

Easily track popularity changes, sales statistics, industry trend analysis and trend developments

Get Started Icon Trend

Ingredients & flavors for homemade

The top established ingredients and/or flavors related to homemade that are experiencing positive growth

Want more trending homemade ingredients? Request a demo

Diets

The dietary references with homemade over time

Most popular homemade dishes

Most popular homemade posts from restaurants

Want more trending homemade ingredients? Request a demo

Top ingredients and consumer claims

Top ingredients by popularity

Top claims shaping F&B trend

Trending Homemade food

Plant-Based Comfort Foods

With the rising popularity of plant-based diets, homemade comfort foods are being reimagined to include more plant-based ingredients.

Think of vegan mac and cheese, plant-based burgers, and dairy-free casseroles.

These dishes not only cater to dietary preferences but also align with Plant-Based food trends, reflecting a growing interest in sustainable and cruelty-free eating options.

Personalized Fermentation

Fermented foods like kimchi, kombucha, and sourdough are already trendy, but in 2025, personalization will be key.

Home cooks will experiment with unique flavors and probiotics tailored to their taste and health needs.

Hyperlocal Ingredients

Sustainable cooking will take center stage, with more people growing their own herbs, vegetables, and even microgreens at home. Farm-to-table will transform into garden-to-table.

DIY Alternative Proteins

From making seitan to growing insect protein at home, alternative protein creation will gain momentum as people seek sustainable and ethical protein sources.

Minimal-Waste Cooking

Creative ways to use every part of the produce, like turning vegetable scraps into broth or using banana peels in recipes, will trend as people aim to reduce food waste.

Fusion Comfort Foods

Global fusion cuisine will inspire home chefs to mix traditional recipes with international flavors, like ramen pizzas or taco-inspired lasagna.

These creative combinations highlight the excitement around exploring Fusion food trends, which bring diverse cultures together on a plate and cater to adventurous, flavor-loving eaters.

Functional Foods

Homemade dishes will increasingly focus on boosting wellness, incorporating ingredients like adaptogens, collagen, and superfoods for specific health benefits.

This aligns with the growing interest in Functional food trends, as more people seek meals that support their overall well-being and cater to specific health goals.

3D-Printed Foods

Advanced home appliances might make food 3D printing accessible, allowing for unique homemade snacks and custom portion sizes with precision.

These trends highlight the growing importance of sustainability, personalization, and health in homemade food practices for the future.

Frame 1597879116

Adaptable consumer messaging that converts

“Where Tastewise is brilliant and AI is, we can now track that trend. That's where AI is, it gives us that flexibility to actually change the messaging on the right time when consumers want it.”

Mark Donovan
Mark Donovan
Botanical, Flavours & Innovation Director, Tata Consumer Products
Frame 1597879117

Customer centricity from vision to execution

“Tastewise gives me some actual data to say yes, what we think we’re seeing is on the right track, there’s something here. It also allows us to go a level deeper to understand what might be driving those trends”

Rectangle (2)
Natalie Taake
Senior Innovation Manager, Kroger
Frame 1597879118

Scalable foodservice strategies that deliver

“The partnership between Violife and Tastewise has been a resounding success, significantly boosting the ability to run a large-scale lead generation campaign for our foodservice business.”

Screenshot 2024-02-08 at 13.21.22
Rachel Waynberg
Senior Manager, Marketing, Foodservice
Frame 1597879119

End to end process and project elevation

“Tastewise has been really instrumental in being able to have a greater impact across all the different projects.”

Rectangle
Amanda Hershon
Test Kitchen Specialist, Campbell Soup Company
Frame 1597879120

Pioneering trends before they hit mainstream

“The AI tool on Tastewise has really made us more efficient and faster in identifying trends. I really enjoy the automatically-generated reports that we can do, to having ingredient information. So we're using it and we'll definitely use it more as we get used to having that tool.”

Rectangle (1)
Dirk Vogel
Senior Marketing Specialist, Bell

Optimised ROI, reduced spend: marketing done right

50% Increase

Saved On First Drafts

Mask_group_4_c0f089c74d

15% Reduction

In Content Production Costs

Mask_group_5_2adc053550

15x Increase

In Consumer Engagement

Mask_group_6_7c87103e86

Get free trend reports with Tastewise Spotlight

Frame 1597879144

Discover new ingredients and dishes, understand consumer needs, and validate your ideas – all with beautiful, exportable data.

Frame 1597879145

Use the messaging that speaks directly to your consumers to create impactful recipes that increase consumption frequency.

Frame 1597879145 (1)

Cut down prospecting time by identifying and prioritizing restaurants by cuisine, location, prices and more.

Frequently Asked Questions

  1. 1

    What is Tastewise?

    Tastewise is an AI-powered platform designed for the food and beverage industry. It analyzes vast amounts of real-world consumer data to provide actionable insights, recommendations and content that drive innovation, marketing, and sales strategies.

  2. 2

    How can Tastewise help F&B companies reach their business goals?

    Tastewise uncovers emerging trends and consumer preferences, allowing you to develop successful products and stay ahead of the competition. It helps you understand your audience better, enabling the creation of targeted marketing campaigns that resonate and increase brand awareness. It also optimizes foodservice sales by identifying high quality opportunities.

  3. 2 (1)

    What is GenAI and how does it help companies innovate?

    GenAI, or Generative AI, empowers CPGs to innovate by analyzing vast amounts of market data to identify new product opportunities, create personalized marketing campaigns, optimize supply chains, enhance customer service through AI-powered chatbots, and even promote sustainability by identifying eco-friendly practices and designs. This versatile technology enables CPGs to gain a competitive advantage, improve customer satisfaction, and drive sustainable growth.

  4. 2 (2)

    Why does Tastewise stand out from its peers?

    Tastewise stands out from other F&B platforms due to its unparalleled data depth and cutting-edge AI technology. We analyze trillions of data points across social media, eRetail, menus, and recipes, providing a comprehensive view of the food and beverage landscape that no other platform can match. Our AI is the most advanced in the industry, enabling us to extract actionable insights that drive innovation, marketing, and sales strategies.

  5. 2 (3)

    Does Tastewise offer a free trial?

    Yes, Tastewise offers a no obligations 14-day trial that gives you 1 FREE exclusive industry survey, powered by AI and verified by experts. You also get unlimited access to content produced by our GenAI model for free to use in your next campaign AND you can spot, monitor and predict the latest food and beverage trends with Trend Spotlight and Top Trends.