Cookie trend overview
Explore trends, analytics and statistics for ingredients, dishes, categories or consumer needs
Trend overview
- Social conversations about Cookie have by year-over-year
- of U.S. restaurants offer Cookie dishes on their menus
- The top consumer need driving Cookie consumption today is
- Cookie is the most dominant dietary adaptation
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Top ingredients by popularity
Use this data to refine recipes or inspire new formats for Cookie that tap into functional needs or nostalgic comfort.
Top claims shaping F&B trend
These top claims are shaping product launches and menu positioning in the Cookie space. Tastewise reveals these claims in context, helping you understand not just what’s trending. but why.
Cookie Trends 2025: Vegan Snacks on the Rise
Despite a 9.29% decrease in social conversations, 44.64% of restaurants still offer cookies on their menus.
With the growing demand for vegan and snack-friendly options, cookies continue to be a versatile and indulgent treat, appealing to a wide audience.
What are the trends in the cookie industry?
- Chocolate Chip Cookies
- Oreo Cookies
- Macarons
- Gluten-Free Cookies
What is the #1 selling cookie?
The #1 selling cookie in the world is Oreo, with over $2 billion in annual sales. It has been a favorite since its creation in 1912 by Nabisco.
Is the cookie industry growing?
The cookie industry has been steadily growing in recent years due to the increasing demand for convenient and indulgent snacks.
According to a report by Research and Markets, the global cookies market is expected to grow at a CAGR of over 5% from 2020-2025.
This growth can be attributed to factors such as changing consumer preferences, innovative product offerings, and the rise of e-commerce.
Popular Cookie Ingredients
Key flavors like chocolate, vanilla, and peanut butter are driving cookie trends, along with plant-based variations like nut butter. These ingredients ensure that cookies remain a favorite in the vegan snack category.
FAQ
What are the most common types of cookies?
Common types of cookies include chocolate chip, sugar, oatmeal raisin, peanut butter, and shortbread, each varying in ingredients and texture.
Can cookies be made gluten-free?
Yes, many cookies can be made gluten-free by using gluten-free flours, like almond or oat flour, and ensuring all ingredients are gluten-free.
Frequently Asked Questions
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What is Tastewise?
Tastewise is an AI-powered platform designed for the food and beverage industry. It analyzes vast amounts of real-world consumer data to provide actionable insights, recommendations and content that drive innovation, marketing, and sales strategies.
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How can Tastewise help F&B companies reach their business goals?
Tastewise uncovers emerging trends and consumer preferences, allowing you to develop successful products and stay ahead of the competition. It helps you understand your audience better, enabling the creation of targeted marketing campaigns that resonate and increase brand awareness. It also optimizes foodservice sales by identifying high quality opportunities.
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What is GenAI and how does it help companies innovate?
GenAI, or Generative AI, empowers CPGs to innovate by analyzing vast amounts of market data to identify new product opportunities, create personalized marketing campaigns, optimize supply chains, enhance customer service through AI-powered chatbots, and even promote sustainability by identifying eco-friendly practices and designs. This versatile technology enables CPGs to gain a competitive advantage, improve customer satisfaction, and drive sustainable growth.
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Why does Tastewise stand out from its peers?
Tastewise stands out from other F&B platforms due to its unparalleled data depth and cutting-edge AI technology. We analyze trillions of data points across social media, eRetail, menus, and recipes, providing a comprehensive view of the food and beverage landscape that no other platform can match. Our AI is the most advanced in the industry, enabling us to extract actionable insights that drive innovation, marketing, and sales strategies.
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Does Tastewise offer a free trial?
Yes, Tastewise offers a no obligations 14-day trial that gives you 1 FREE exclusive industry survey, powered by AI and verified by experts. You also get unlimited access to content produced by our GenAI model for free to use in your next campaign AND you can spot, monitor and predict the latest food and beverage trends with Trend Spotlight and Top Trends.
Get free trend reports with Tastewise Insights
Discover what's next for Cookie, from rising flavor pairings to niche health claims. Use Insights to validate ideas, reduce guesswork, and turn insights into action. Export beautiful, data-backed reports in seconds and get your next innovation to market faster