Snack trend overview
Explore trends, analytics and statistics for ingredients, dishes, categories or consumer needs
Trend overview
- Social conversations about Snack have by year-over-year
- of U.S. restaurants offer Snack dishes on their menus
- The top consumer need driving Snack consumption today is
- Snack is the most dominant dietary adaptation
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Snack Trend performance of
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Top ingredients by popularity
Use this data to refine recipes or inspire new formats for Snack that tap into functional needs or nostalgic comfort.
Top claims shaping F&B trend
These top claims are shaping product launches and menu positioning in the Snack space. Tastewise reveals these claims in context, helping you understand not just what’s trending. but why.
Snack Trends in 2025: Analysis and Insights for the Food Industry
Social conversations around snacks have dipped by 1.13% over the past year, with 29.31% of restaurants featuring snack options on their menus.
Snack-based needs continue to rise, while veganism remains the dominant dietary preference, highlighting the ongoing trend toward plant-based snacking.
Vegan Snacks: A Key Opportunity
The demand for vegan-friendly snacks is growing, offering brands a chance to innovate and create convenient, plant-based products that cater to health-conscious consumers looking for quick, flavorful options.
What snacks are in high demand in 2025?
- Plant-based protein snacks
- Low-sugar or sugar-free treats
- Functional snacks with added vitamins or probiotics
- Sustainable and eco-friendly packaged snacks
- International or globally inspired flavors
- Non-dairy yogurt and cheese snacks
- Low-carb or keto-friendly options
- Nut and seed-based snack bars
- Alternative chips made from vegetables or legumes
- Snacks with adaptogens or natural stress-relief properties
How much is the snack industry worth in 2025?
According to a report by Grand View Research, the global snack market is projected to reach $630.2 billion by 2025, with a compound annual growth rate of 6.2%.
This growth can be attributed to changing consumer preferences and lifestyles, as well as increasing demand for convenience and on-the-go snacks.
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Tastewise uncovers emerging trends and consumer preferences, allowing you to develop successful products and stay ahead of the competition. It helps you understand your audience better, enabling the creation of targeted marketing campaigns that resonate and increase brand awareness. It also optimizes foodservice sales by identifying high quality opportunities.
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Tastewise stands out from other F&B platforms due to its unparalleled data depth and cutting-edge AI technology. We analyze trillions of data points across social media, eRetail, menus, and recipes, providing a comprehensive view of the food and beverage landscape that no other platform can match. Our AI is the most advanced in the industry, enabling us to extract actionable insights that drive innovation, marketing, and sales strategies.
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