Matcha trends - consumption analysis and statistics 2024 report

Explore trends, analytics and statistics for ingredients, dishes, categories or consumer needs

Trend overview

  • Social conversations about Matcha have increased by 16.64% over the past year
  • 6.93% restaurants offer Matcha on their menus
  • The fastest rising consumer need for Matcha is Snack
  • The dominating diet for Matcha is Vegan

Trend performance of matcha

Trend analysis over time and across social, menus and recipes

Trend data

Created with Highcharts 11.4.1DateValuesApr23May23Jun23Jul23Aug23Sep23Oct23Nov23Dec23Jan24Feb24Mar24Apr24May24Jun240%0.1%0.2%0.3%0.4%0.5%
Trendlinesocial-trendShare of discussion

Fastest rising ingredients & flavors for matcha

Top ingredients and flavors relating to matcha that has grown in the past year
#1
Sandwich
27.07%
#2
Strawberry
21.00%
#3
Berry
18.61%
#4
Latte
16.03%
#5
Matcha Latte
13.58%
#1
Sandwich
27.07%
#2
Strawberry
21.00%
#3
Berry
18.61%
#4
Latte
16.03%
#5
Matcha Latte
13.58%
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Diets

The dietary references with matcha over time
Created with Highcharts 11.4.1VeganOrganicGluten FreeNaturalApr23May23Jun23Jul23Aug23Sep23Oct23Nov23Dec23Jan24Feb24Mar24Apr24May24Jun2402468

Most popular matcha dishes

Most popular matcha posts from restaurants
@kimlaiyingling
Matcha Cafe Maiko - Garden Grove (Garden Grove, California)
@smile.eating.withcindy
Matcha Cafe Maiko - Garden Grove (Garden Grove, California)
@kimlaiyingling
Matcha Cafe Maiko - Garden Grove (Garden Grove, California)
@lvciaeats
Matcha Cafe Maiko - Garden Grove (Garden Grove, California)
@lvciaeats
Matcha Cafe Maiko - Garden Grove (Garden Grove, California)
@kimlaiyingling
Matcha Cafe Maiko - Garden Grove (Garden Grove, California)
@smile.eating.withcindy
Matcha Cafe Maiko - Garden Grove (Garden Grove, California)
@kimlaiyingling
Matcha Cafe Maiko - Garden Grove (Garden Grove, California)
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Most popular prepared food paired with matcha

Highlight most of the most popular consumption statistics and fastest-rising prepared food with matcha

Most popular prepared food pairings for matcha

Top trending prepared food pairings for matcha

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Frequently asked questions about

Discover the insights that are most commonly searched for your query

Is Matcha trending?

Matcha is trending, with an increase of 16.64% in social discussions in the last year

Is Matcha trending in restaurants?

Matcha has increased in social conversations by 16.64 in the restaurant space and has a menu penetration of 6.93%

How many restaurants offer Matcha on their menus?

There are 75276 restaurants currently offering Matcha on their menu

What is the most popular recipe for Matcha in 2024?

'Matcha Coconut Smoothie' is the most popular recipe for August 2024

What are the top trending ingredients & flavor pairings for Matcha?

Sandwich, Strawberry, Berry, Latte, Matcha latte are the most trending flavors pairings for Matcha

Top Matcha dishes in restaurants?

Most popular dishes in restaurant social discussions Roast beef, Turkey sandwich, Curry udon, Breakfast burger, Lucky charms

What is the most trending diet for Matcha?

Vegan is the most trending diet for Matcha

Explore more categories, ingredients, and consumer needs

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