Cheese trend overview

Explore trends, analytics and statistics for ingredients, dishes, categories or consumer needs

Cheese trend

Trend overview

  • Social conversations about Cheese have by year-over-year
  • of U.S. restaurants offer Cheese dishes on their menus
  • The top consumer need driving Cheese consumption today is
  • Cheese is the most dominant dietary adaptation

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Trusted by
Nestle
Campbells
Givaudan
KraftHeinz
PepsiCo
Nestle
Campbells
Givaudan
KraftHeinz
PepsiCo

Cheese Trend performance of

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Top ingredients by popularity

Use this data to refine recipes or inspire new formats for Cheese that tap into functional needs or nostalgic comfort.

Top claims shaping F&B trend

These top claims are shaping product launches and menu positioning in the Cheese space. Tastewise reveals these claims in context, helping you understand not just what’s trending. but why.

Cheese Trends in 2025: Analysis and Insights for the Food Industry

Cheese remains a major menu item, offered by 82.50% of restaurants, despite a 10.50% decline in social conversations over the past year.

The fastest growing consumer need for cheese is snack-related, reflecting an increased demand for convenient, flavorful options.

Interestingly, veganism is the top dietary trend associated with cheese, signaling the growing popularity of plant-based cheese alternatives.

What cheese is trending?

  • Brie – A soft, creamy cheese praised for its versatility and luxurious texture.
  • Burrata – This Italian cheese, with its rich, creamy center, is popular in salads and appetizers.
  • Halloumi – A semi-hard cheese ideal for grilling or frying, perfect for Mediterranean-inspired dishes.
  • Goat Cheese – Tangy and creamy, it’s a favorite in recipes and charcuterie boards.
  • Aged Cheddar – A sharp, bold classic known for its versatility.
  • Vegan Cheese – Plant-based alternatives are growing as more people go dairy-free.
  • Feta – A tangy, crumbly Greek cheese used in dips, salads, and roasted dishes.
  • Gouda – A buttery, slightly sweet Dutch cheese often paired with fruits or nuts.
  • Blue Cheese – Known for its pungent aroma and sharp flavor, it is often used as a bold topping or dressing.

What is the Most Sold Cheese?

Cheddar cheese is one of the most popular and widely consumed cheeses in the world. Known for its rich, sharp flavor and versatility, it’s a staple in many households and recipes, from sandwiches to casseroles. Its long shelf life and ability to age for varied flavors make it a favorite for cheese lovers everywhere.

What are the flavor trends in cheese?

  • Smoky and charred flavors
  • Spicy and heat-infused varieties, such as chili or jalapeño cheese
  • Sweet and savory combinations, like honey-infused or maple-flavored cheeses
  • Herbal and floral notes, including rosemary, thyme, or lavender
  • Exotic spices, such as turmeric, curry, or za’atar
  • Bold and tangy profiles, featuring blue or aged cheeses
  • Fruit-infused flavors, such as cranberry, fig, or apricot
  • Umami-rich varieties, enhanced with truffle or miso
  • Regional and artisanal blends, highlighting unique local ingredients

Cheese Snacks: A Key Growth Opportunity

With cheese increasingly being consumed as a snack, there’s a strong opportunity for brands to innovate with portable, bite-sized cheese products that meet consumer demand for convenient, vegan-friendly options.

FAQ

What is cheese made from?

Cheese is made from milk that is curdled, drained, and aged, using different bacteria, molds, or enzymes to develop unique flavors and textures.

How many types of cheese are there?

There are hundreds of cheese varieties worldwide, categorized by texture, flavor, and origin, such as soft, hard, aged, fresh, and blue cheeses.

How should cheese be stored?

Cheese should be stored in the refrigerator, wrapped in paper or plastic, and kept in a sealed container to preserve its freshness and flavor.

Frequently Asked Questions

  1. 1

    What are the biggest food trends right now?

    Current food trends include plant-based eating, functional foods for health and wellness, and viral flavors discovered through media platforms like TikTok. These trends are influencing recipes, restaurant menus, and at-home cooking across the world.

  2. 2

    Why should brands care about food trends?

    Food trends reveal what your consumers care about. Monitoring them helps brands create relevant products, improve messaging, and stay ahead of changes in consumer behavior. This matters whether you’re managing a restaurant business, developing packaged foods, or launching a new product.

  3. 2 (1)

    How often do food trends change?

    Food trends evolve constantly. Some trends in food gain traction over years, while others, like viral fast food recipes, can peak within weeks. Brands benefit from tools that track both enduring and short-term changes.

  4. 2 (2)

    How can I use food trends to grow my business?

    Use trend data to inform what recipes you develop, what ingredients or claims you prioritize, and how you present your brand. Whether you’re creating a new product, updating a store display, or planning a media campaign, trends provide the insight you need to make strategic decisions.

  5. 2 (3)

    How does Tastewise’s trend data compare to traditional trend reports?

    Traditional food trend reports offer static snapshots. Tastewise updates daily, tracking how foods perform across menus, media, and home cooking. This ensures brands always have the latest food trends at their fingertips.

  6. 2 (4)

    Can I track niche or regional food trends?

    Yes. With Tastewise, brands can drill down into local preferences, whether it’s vegan ice cream in Brooklyn or spice-forward snacks in Texas. You can filter by diet, dish, occasion, or geography to find the insights that matter to your audience.

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