Soup trend overview
Explore trends, analytics and statistics for ingredients, dishes, categories or consumer needs
Trend overview
- Social conversations about Soup have by year-over-year
- of U.S. restaurants offer Soup dishes on their menus
- The top consumer need driving Soup consumption today is
- Soup is the most dominant dietary adaptation
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Soup Trend performance of
Monitor trend developments
Easily track popularity changes, sales statistics, industry trend analysis and trend developments
Top ingredients by popularity
Use this data to refine recipes or inspire new formats for Soup that tap into functional needs or nostalgic comfort.
Top claims shaping F&B trend
These top claims are shaping product launches and menu positioning in the Soup space. Tastewise reveals these claims in context, helping you understand not just what’s trending. but why.
Soup Trends 2024: Comfort Food for All
Though social conversations around soup dropped by 20.24%, it remains a staple with 37.19% of restaurants offering it. Vegan soups are on the rise, catering to comfort-focused consumer needs, especially during colder months.
Trending Soup Ingredients
Classic elements like chicken, rice, and onion are top-performing flavors in soups, while new additions like pasta and garlic bring innovative twists to traditional comfort bowls.
FAQ
What are the different types of soup?
Soup can be classified into various types, such as broth-based, cream-based, and pureed soups, each offering different textures and flavors.
Is soup typically gluten-free?
Broth-based soups are often gluten-free, but cream-based or thickened soups may contain gluten, especially if flour is used as a thickening agent.
Frequently Asked Questions
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What are the biggest food trends right now?
Current food trends include plant-based eating, functional foods for health and wellness, and viral flavors discovered through media platforms like TikTok. These trends are influencing recipes, restaurant menus, and at-home cooking across the world.
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Why should brands care about food trends?
Food trends reveal what your consumers care about. Monitoring them helps brands create relevant products, improve messaging, and stay ahead of changes in consumer behavior. This matters whether you’re managing a restaurant business, developing packaged foods, or launching a new product.
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How often do food trends change?
Food trends evolve constantly. Some trends in food gain traction over years, while others, like viral fast food recipes, can peak within weeks. Brands benefit from tools that track both enduring and short-term changes.
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How can I use food trends to grow my business?
Use trend data to inform what recipes you develop, what ingredients or claims you prioritize, and how you present your brand. Whether you’re creating a new product, updating a store display, or planning a media campaign, trends provide the insight you need to make strategic decisions.
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How does Tastewise’s trend data compare to traditional trend reports?
Traditional food trend reports offer static snapshots. Tastewise updates daily, tracking how foods perform across menus, media, and home cooking. This ensures brands always have the latest food trends at their fingertips.
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Can I track niche or regional food trends?
Yes. With Tastewise, brands can drill down into local preferences, whether it’s vegan ice cream in Brooklyn or spice-forward snacks in Texas. You can filter by diet, dish, occasion, or geography to find the insights that matter to your audience.
Get free trend reports with Tastewise Insights
Discover what's next for Soup, from rising flavor pairings to niche health claims. Use Insights to validate ideas, reduce guesswork, and turn insights into action. Export beautiful, data-backed reports in seconds and get your next innovation to market faster