oat Trends

Highlights

Top 4 restaurant dishesSee More Most popular oat dishes in restaurants
#1SWEDISH CHOCOLATE OAT BALLS
Oatmeals (Nyc, New York)
#2SWEET SALTY OATS BOWL
Lb Kitchen (Portland, Maine)
#3SASSY SAVORY OATS BOWL
Lb Kitchen (Portland, Maine)
#4KIDS ALMOND BUTTER JELLY OAT BOWL
Lb Kitchen (Portland, Maine)
Top rising variationsSee More The fastest rising ingredients, flavors, drinks etc with oat
#1matcha
#2coffee
66.40%
#3cookies
16.74%
#4cake
14.48%
Restaurants Percentage of restaurants that serve oat

0.91%

1,396 of 152,763 Restaurants
Online Recipes Percentage of all online oat recipes

0.23%

3,677 of 1,593,361 Recipes

Overview

oat Growth Over Time How oat has risen or fallen in popularity over the past year
Dec '17Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '18Dec '1800.0250.050.0750.10.125
Year Over Year OAT growth or decline vs one year ago
17.86%
Yearly Eating Frequency Average yearly consumption of oat per consumer
1.83
Share of Plate The percentage of the average American diet that oat represents
Eat in vs Eat out The popularity of oat at home vs at restaurants. The dashed black line represents the breakdown of the industry average
  • Eat In
  • Market Avg.
  • Eat Out
Restaurants Percentage of restaurants that serve oat

0.91%

1,396 of 152,763 Restaurants
Online Recipes Percentage of all online oat recipes

0.23%

3,677 of 1,593,361 Recipes

Innovation Analysis

The most popular ingredients, flavors, and variations for oat, as well as the food and beverage combinations trending and fading over the past year

spices and herbs Trends Highlights the most popular spices and herbs ingredients with oat, as well as its fastest rising and falling ingredients. Broken down by food category
Top spices and herbs Ingredients
#1chocolate
67.07%
#2cinnamon
18.12%
#3matcha
14.81%
Fastest Rising spices and herbs Ingredients
#1matcha
Fastest Falling spices and herbs Ingredients
#1cinnamon
41.86%
#2chocolate
4.27%
bakery and desserts Trends Highlights the most popular bakery and desserts ingredients with oat, as well as its fastest rising and falling ingredients. Broken down by food category
Top bakery and desserts Ingredients
#1cake
25.55%
#2pancakes
19.3%
#3bread
17.99%
#4cookies
14.34%
#5muffins
9.26%
#6pastry
9.13%
#7waffles
4.43%
Fastest Rising bakery and desserts Ingredients
#1cookies
16.74%
#2cake
14.48%
Fastest Falling bakery and desserts Ingredients
#1pancakes
27.59%
#2muffins
24.11%
#3waffles
18.82%
#4pastry
6.37%
#5bread
1.17%
beverages Trends Highlights the most popular beverages ingredients with oat, as well as its fastest rising and falling ingredients. Broken down by food category
Top beverages Ingredients
#1coffee
68.94%
#2smoothie
31.06%
Fastest Rising beverages Ingredients
#1coffee
66.40%
Fastest Falling beverages Ingredients
#1smoothie
44.09%
condiments Trends Highlights the most popular condiments ingredients with oat, as well as its fastest rising and falling ingredients. Broken down by food category
Top condiments Ingredients
#1peanut butter
Fastest Falling condiments Ingredients
#1peanut butter
22.5%
fruits Trends Highlights the most popular fruits ingredients with oat, as well as its fastest rising and falling ingredients. Broken down by food category
Top fruits Ingredients
#1blueberries
57.64%
#2bananas
22.17%
#3apple
20.2%
Fastest Falling fruits Ingredients
#1bananas
46.24%
#2apple
45.44%
#3blueberries
18.21%
nuts and seeds Trends Highlights the most popular nuts and seeds ingredients with oat, as well as its fastest rising and falling ingredients. Broken down by food category
Top nuts and seeds Ingredients
#1coconut
Fastest Falling nuts and seeds Ingredients
#1coconut
41.91%
grains Trends Highlights the most popular grains ingredients with oat, as well as its fastest rising and falling ingredients. Broken down by food category
Top grains Ingredients
#1granola
Fastest Falling grains Ingredients
#1granola
38.82%
vegetables Trends Highlights the most popular vegetables ingredients with oat, as well as its fastest rising and falling ingredients. Broken down by food category
Top vegetables Ingredients
#1pumpkin
Fastest Falling vegetables Ingredients
#1pumpkin
4.14%
dairy Trends Highlights the most popular dairy ingredients with oat, as well as its fastest rising and falling ingredients. Broken down by food category
Top dairy Ingredients
#1milk
Fastest Falling dairy Ingredients
#1milk
1.17%

Diets & Traits

Why people choose this dish, and how it performed in various popular diets over the past year

Top Motivators The leading reasons consumers choose oat compared to all other dishes
fitness
64.86%
clean eating
10.98%
weight loss
6.94%
Diets Over Time The dietary references with oat over time
Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '18Dec '1802.557.51012.51517.52022.52527.53032.535
  • vegan
  • clean eating
  • gluten free
  • vegetarian

Restaurant Analysis

A look at the most popular oat dishes served in restaurants, their price points, and popularity

Restaurant Penetration Percentage of restaurants that serve oat

0.91%

Cuisine Penetration The most popular restaurant cuisine to feature oat

coffee shop

54 %
oat Pricing Analysis Average price of oat across the variously priced restaurants, from cheapest to most expensive
$6.96$4.03$8$13.99$13.65AVG$$$$$$$$$$
Most Popular oat Dishes The most notable variations of oat served across the country
DISH NAMERESTAURANTCITYSTATE
#1 Swedish Chocolate Oat Balls OatMealsNycNew York
#2 Sweet Salty Oats Bowl LB KitchenPortlandMaine
#3 Sassy Savory Oats Bowl LB KitchenPortlandMaine
#4 Kids Almond Butter Jelly Oat Bowl LB KitchenPortlandMaine
#5 Crispy Prawn Butter Oat Flakes Hakkasan New YorkNycNew York
#6 Honey Oat Latte Black Ring CoffeeLong BeachCalifornia
#7 Soy Almond Coconut Oat Milk Scone CityChicagoIllinois
#8 Sticky Oat Donut Friends and FamilyLaCalifornia
#9 Mixed Berry Toasted Oat Crumble Sour Creamlemon Ice Cream CUT by Wolfgang PuckParadiseNevada
#10 Spiced Oat Crumble Smitten Ice CreamSfCalifornia
Menu Items How many total instances of oat found in restaurants across the country
1,709
Dish Count Per Menu The average number of oat variations on a restaurant's menu
1.22

Home Cooking

Highlighting the leading online oat recipes and their penetration

Recipe Count How many online recipes exist for oat
3,677
Used As Ingredient How many online recipes use oat as an ingredient
689
Top Online Recipes The most notable variations of oat recipes found online, and how they have performed over the past year
1

Mini Banana Oat Greek Yogurt Muffins from . running with spoons .

2

Banana Oat Baked French Toast from . running with spoons .

3

Carrot Oat Energy Bites from My Kids Lick The Bowl

4

Apple Oat Greek Yogurt Muffins from . running with spoons .

5

Oat breakfast bars from Elavegan

6

Banana Oat Greek Yogurt Pancakes from . running with spoons .

7

Blueberry Oat Greek Yogurt Muffins from . running with spoons .

8

Apple Oat Greek Yogurt Pancakes from . running with spoons .

9

Strawberry Banana Oat Bars from . running with spoons .

10

Banana Oat Greek Yogurt Muffins from . running with spoons .