Proactive AI food and beverage intelligence that delivers before you ask

The market moves faster than your research cycle. Tastewise watches consumer, menu and retail signals around the clock, surfaces the shifts that touch your category and hands you the finished, cited work for the shelf, the menu and the launch.

Book a demo Get a free trend report on your category

One signal, four departments. Each brief drafted by a Tastewise agent watching the category · Tastewise demand index, US, last 12 months

Trusted by the world’s leading CPG brands, retailers, foodservice operators and ingredient suppliers since 2018

Waitrose & Partners →

25%

Faster to shelf, Japan Menyu ranges
Violife →

Up to 50%

Foodservice conversion achieved
Kraft Heinz →
“80% of our AI productivity comes from Tastewise solutions and ontology.”

Peter Hall President, Away from Home, Kraft Heinz
Kroger →

1 minute

To validated insight

Disorganized data makes what matters slow to find

It sits in consumer panels, retail feeds, menus and your CRM, each with its own numbers and its own noise. Someone has to go looking, pull it together and work out which part matters, and by then the moment has moved.

It was in your data months before anyone thought to search for it. Your competitor didn’t have better instincts, they saw it earlier.

Pulling, merging and checking five sources takes so long that the buyer meeting has moved by the time the numbers are ready.

A dashboard shows what you asked for. Everything nobody thought to ask stays in the data, unread.

One platform: the data, the agents that watch it, and the work they hand you

Proactive by default. Exploratory when you need it.

Book a demo Ask TasteGPT

Every source you need is already in Tastewise, connected

Consumer panel, retail and away-from-home signals across 59 markets, refreshed daily and resolved into one dataset. A smash burger in a TikTok caption, an NIQ retail sales line and a Chili’s menu line are one product to Tastewise, so you see one total for its demand across every source.

Consumer panel

  • Statistically significant panel data
  • Away-from-home and at-home consumer behavior
  • Recipes and home cooking

Retail

  • NIQ retail sales New
  • Shelf assortment
  • New product launches

Away from home

  • Restaurant menus
  • C-store
  • K-12 and C&U
  • Hotels

Your data

  • CRM
  • ERP
  • Files and reports
Enterprise secured

What matters reaches you first

Tastewise agents watch your categories, your accounts and your competitors around the clock, and alert you the moment something changes that matters to your brand. It arrives before you go looking.

Powered by a proprietary context layer

Tastewise understands food the way your category manager does. It knows that a burnt-top Basque on TikTok, in a chilled fixture and on a dessert menu are the same product, and which of the thousands of changes in your category deserve your attention. Food specialists have built and checked that understanding since 2018.

  • 7+ yrsof food and beverage ontology, maintained by food specialists
  • 300k+expert hours in the loop behind the models
  • 95%F&B classification accuracy
  • Food ontology
  • Entity resolution
  • Food-trained models
  • Human-in-the-loop evaluation

One signal, turned into the outcome each team needs

Find the white space before the rest of the category does, win the listing, launch faster and run campaigns on demand that is already moving. One signal, and each team gets the work that makes it happen.

Insights agent Surfaced this morning

Basque cheesecake conversation is up 16.1% in the US while restaurant menu presence is down 13.5%

Consumer and menu signals, last 12 months. Source: Tastewise demand index, US

Four single-serve Basque cheesecakes with burnt tops, one cut open
Becomes an innovation opportunity

Single-serve Basque, burnt-top, 150g

Scored against ingredient pairings, with the evidence attached

BurntCreamyRich
Discover product innovation →

Consumer demand

12,773 US consumers +16.1%

Menu presence

7,741 US dishes −13.5%

Rising consumer need

Rich +33.5%

Chains carrying it

225

Tastewise demand index, US, last 12 months

What arrives for this team Concept validation deck Line extension one-pager Whitespace identification deck
Chilled dessert pots on retail shelves with one shelf empty
Becomes a retailer-specific story

Premium chilled dessert is where your dessert growth is hiding

One slide of the retailer deck, with operator data behind every range recommendation

Discover retail sales →

Chains carrying it

225

Restaurants

2,075

Menu items

4,472

Annual sales, 12 months to August 2026

$145M

Tastewise operator data, US, latest month

What arrives for this team Retailer pitch deck New item one-page story Assortment opportunity brief
Four desserts in a row including matcha, pistachio and a chocolate tart
Becomes a consumer territory

Four Q1 moments, each anchored to a rising consumer need

Built on the consumer language already moving in the category

Discover consumer marketing →

Rich

+33.5%

Artisan

+35.8%

Date night

+15.8%

Spring

+15.2%

Tastewise consumer signals, US, last 12 months

What arrives for this team MarComm brief Marketing moment calendar Marketing audience targeting deck
A boxed tiramisu beside a layered berry dessert pot
Becomes a category implication

Consumer demand is climbing while menu supply pulls back

The gap between what people are talking about and what operators carry

Discover consumer insights →

US consumers

12,773 +16.1%

US restaurant dishes

7,741 −13.5%

Chains carrying it

225

Tastewise demand index, US, last 12 months

What arrives for this team Category assessment dashboard Competitive launch Slack message Consumer audience brief

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      Traceable. Citable. Explainable

      Every figure carries its sourceThe panel, the sample and the date travel with the number into the slide.
      Permission-awareAgents only see what your business guardrails allow, at the user level.
      Auditable end to endEvery run logged: each tool call, each source, each confidence score.
      ISO 27001 ISO 42001 AI GDPR CCPA EU AI Act

      How the market uses Tastewise

      Innovation and R&D

      Waitrose turned a trend signal into its number one own-label dessert

      One concept at a time→continuous exploration

      Trend validationProduct innovationInternal trend storytelling

      “If you’ve got an ingredient and you want to know how it’s being used, it’s so easy to access this insight with Tastewise”

      Lizzie Conlon Lizzie ConlonInnovation Manager, Waitrose
      Read the Waitrose story →

      #1 own-label dessert

      Basque cheesecake

      25% faster to shelf

      Japan Menyu ranges, concept to shelf

      3 consumer signals

      Recipes, menus, social

      Basque cheesecake product photo
      Sales and category

      Violife pinpointed their prospecting to operators already showing demand

      Generic sell-in→customer-specific proof

      Lead generationOperator targetingSales conversion

      “The partnership has been a resounding success, significantly boosting our large-scale foodservice lead generation”

      Rachel Waynberg Rachel WaynbergSenior Manager, Marketing, Foodservice, Violife
      Read the Violife story →

      4,000

      Qualified restaurant prospects identified

      Up to 50%

      Conversion achieved

      50% fewer

      Touchpoints needed

      Violife product photo
      Brand and marketing

      Kraft Heinz built content around demand as it happened

      Insight deck→ready-to-use direction

      Content creationMarketing activationCreative strategy

      “We’re focused on generating more content, faster, with a higher probability of success”

      Justin Thomas Justin ThomasSales and Marketing Director, Kraft Heinz
      Read the Kraft Heinz story →

      10

      Content concepts generated per prompt

      6

      Content workflows on one intelligence layer

      +19%

      More menu items mentioning Heinz than a year earlier

      Kraft Heinz content example
      Insights and strategy

      Kroger validates an idea before it reaches paid research

      Insights as a destination→embedded everywhere

      InnovationConcept validationConsumer insight

      “Tastewise gives me actual data to say yes, there’s something here”

      Natalie Taake Natalie TaakeSenior Innovation Manager, Kroger
      Read the Kroger story →

      1 minute

      To insight, instant validation with demand signals

      $1,000s

      Saved on concept testing

      A fourth team member

      Always-on insight partner

      Kroger insight example

      Tastewise works where your team already is

      Ask a question in ChatGPT, Claude or any MCP-compatible client and get a Tastewise answer back in the same thread

      OpenAI ChatGPT ChatGPT
      Anthropic Claude Claude
      Microsoft Copilot Copilot
      Google Gemini Gemini
      Perplexity Perplexity

      Plus your existing stack

      Salesforce Microsoft Excel Power BI Microsoft Teams Slack Snowflake Tableau See all 30 connectors →

      Name your category. See what Tastewise already found in it

      Skip the form and the discovery call. You get a real brief on a real category, sourced line by line, and you judge the work rather than the pitch.

      Pick your starting point

      1
      Get your custom trend report

      3 questions · personalized trend report · 48 hours

      →
      2
      Get your retail category story

      Walk into your next buyer meeting with proof

      →
      3
      Try TasteGPT

      Chat with Food AI right now

      →
      4
      Book a demo

      30 minutes · personalized to your category

      →

      Reports built on 72B food signals

      Quarterly playbooks and seasonal reports, the demand evidence your team uses to defend the next decision

      View all reports →
      2026 F&B Report cover

      2026 F&B Report

      AI-powered analysis of 314 trend insights across 32 markets. The reference guide for food and beverage teams in 2026.

      314Insights
      32Markets
      18Categories
      Download report
      GLP-1 US Trends Report cover

      GLP-1 US Trends Report

      GLP-1 is reshaping US food demand. Find the ingredients, products and operator plays winning the category in 2026.

      +85.7%Social growth in the past year
      6Chains in market
      +117%Top riser
      Download report
      Q3 2026 Food Trends Report cover

      Q3 2026 Food Trends Report

      Five consumer signals with lifecycle staging and a specific brand move for each one, before your planning window closes.

      5Consumer signals
      82.9MConsumer moments
      +275%Unclaimed occasion growth
      Download report

      Questions buyers ask before they buy

      01 What is Food AI, and why is Tastewise calling it a new category?

      Generic AI is built on the open web. Food AI is built on food. Tastewise is the Food AI platform: data, AI, agents, and surfaces, trained on 7+ years of F&B-specific signals, ontologies, and human evaluation. Different inputs. Different category.

      02 How is Food AI different from generic AI or generic agentic platforms?

      Our food-trained models, built on a seven-year food ontology, hit 95% classification accuracy on food and beverage. We’re already inside Mars, Nestlé, PepsiCo, and Kraft Heinz, not a sandbox. Anyone can build an agent. Tastewise has all five (data, models, talent, distribution and security) working as one.

      03 Are agent outputs explainable, citable, and auditable?

      Yes. Every agent run gives you the full trace. Every tool call, every source pulled, every confidence score. Citations attach to every claim. Certified and compliant: ISO 27001, ISO 42001 (AI), GDPR, CCPA and EU AI Act. 100% AI committee approval rate.

      04 Who is Tastewise built for?

      Commercial leaders across Marketing, Sales, Insights, R&D, and Innovation in food and beverage. Both retail and foodservice channels: CPGs, retailers, foodservice operators, flavor and ingredient suppliers, beverage giants.

      05 How fast does my team get value?

      Custom report in under 48 hours. Briefs in 24 hours. Custom UI agents (Studio) in 3 to 10 weeks. Custom data products in 10 to 24 weeks.

      06 Do I need to know what to ask?

      No. Tastewise agents run continuously on your markets and your accounts and surface what matters to your brands before anyone asks: the brief, the buyer story, the substantiated claim. When you do have a question, TasteGPT and the dashboards are there for exploration.