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This is a deep dive into a fascinating new application to Hydrating Electrolyte Beverage consumption. The concept goal is to create a new twist on traditional ways to consume electrolyte drinks, particularly the Electrolyte Hydration Smoothie
In the non-alcoholic beverage category, we saw a 42.7% YoY rise in mentions of Hydrating Electrolyte Beverages on social media
Schedule a demoTo start your product journey, you must analyze major trends. On Trend Spotlight, you can track ingredients, pairings, and dietary trends, taking the guesswork out of product innovation.
The top claims around Hydrating Electrolyte Beverages:
+55.6% YoY
Wellness
+40.1% YoY
Natural
+56.6% YoY
Stress Relief
Schedule a demoOnce you’ve discovered your trends, investigate their engagement through social media, online menus, and home recipes on Marketing Opportunities in the Content Agency.
To uncover what consumers love about Hydrating Electrolyte Beverages, we used Survey Agency to survey over 50,000 people.
We discovered:
61.5% of respondents prioritize potassium than magnesium in hydration beverages.
4X more respondents find improved energy levels more important than gut relaxation and sleep support when choosing hydration drinks.
Respondents prefer Citrus (E.g., Lemon, Lime, Orange) in their hydration beverages,
Hydration & Wellness Preferences Survey: Exploring Electrolytes, Gut Health, and Energy Needs
Schedule a demoSurvey Agency mines real-time consumer behavior data without them even realizing it to help your company learn what consumers are specifically looking for from audiences in the hundreds of thousands. Stop guessing, start knowing.
Refresh and recharge with our wellness beverage: hydration, electrolytes, and gut health in every sip
To capture the audience, TasteGPT generated the following one-liner: “Rich, creamy, and tropical smoothie for hydration and gut health.”
Schedule a demoThe Product Innovation dashboard on Tastewise helps you explore and refine new product concepts that resonate with the right consumer segments.
With real-time data and insights, you can align your product offerings with trends, streamlining innovation from idea to launch.
Consumption Moments identified these standout social media posts, online recipes, and menu items featuring Hydrating Electrolyte Beverages.
Schedule a demoNow we have our concept, but how do we know it hits the right notes with consumers?
Consumption Moments documents social media buzz, home cooking trends, and eRetail data, fueling data-driven decisions.
Electrolyte Hydration Smoothie was our first concept choice as it incorporated trending ingredients like coconut water and Greek yogurt.
Schedule a demoRecipe Creator will generate recipes for you or your customers based on top industry trends.
Next, to help build and discuss the growing interest in Mushroom Wellington, Blog Ideator generated Unlock the Power of Healthy Hydration: The Ultimate Non-Alcoholic Electrolyte Beverage
Schedule a demoEngaging blog content is one of the best ways to bring traffic to your product before its launch.
Blog Ideator crafts high-impact blogs on upcoming and current trends, diet insights, and functional food benefits to attract and engage your audience with data-driven content that drives awareness and product adoption.
To make your Hydrating Electrolyte Beverage concept shine, our generator crafted this packaging and claim: “Rich, creamy, and tropical smoothie for hydration and gut health.“
Schedule a demo
In just minutes, you have a unique, fresh new product ready to go to the market and the tools to get it there, thanks to Tastewise
In just minutes, you have a unique, fresh new product ready to go to the market and the tools to get it there, thanks to Tastewise