The Weekly Wrap: Social Media Food Trends 2025, From Turkish Pasta to Tornado Potatoes
This week’s roundup highlights social media food trends 2025, where TikTok and Instagram are fueling global virality in pasta, sushi, seafood, salads, and street food. From high-protein comfort dishes to photogenic snacks, here’s what’s trending across Canada, the UK, the U.S., and Australia.
1. Turkish Pasta Surges on Social Media 🍝🇨🇦🇬🇧
+1350% YoY in Canada | +780% YoY in the UK
Turkish pasta is blowing up on TikTok, layered with garlicky yogurt, paprika butter, and spiced beef. Quick, high-protein, and pantry-friendly, it appeals to busy consumers while showcasing Mediterranean and Middle Eastern flavor profiles. Its health-forward yet indulgent balance cements its place as a leading social media food trend in 2025.
2. Sushi Cups Go Viral in the U.S. 🍣🇺🇸
+57% YoY in U.S. social share
Sushi cups transform traditional sushi into portable, customizable bites perfect for Instagram and TikTok. Their snackable, photogenic appeal aligns with consumer demand for convenience and global flavors, making them a standout in social media food trends 2025.
3. Candied Salmon Gains Gourmet Appeal 🐟🇺🇸
+33% YoY in U.S. social share
Smoky-sweet candied salmon merges Pacific Northwest heritage with modern versatility. Featured in tacos, bowls, and appetizer spreads, it’s carving out a space as both indulgent and elevated. Its story-driven positioning helps it thrive as a premium trend amplified by social storytelling.
4. Mosaic Salad Taps Into Food-as-Art 🥗🇺🇸
+17% YoY overall | +15.4% YoY among Gen Z in the U.S.
Mosaic salad layers fruits, vegetables, and cheese into geometric designs that deliver both nutrition and aesthetics. A natural fit for Instagram, it reflects Gen Z’s appetite for food-as-art and underscores how social media food trends lean heavily on visual storytelling.
5. Tornado Potatoes Spiral Up in Australia & the U.S. 🥔🇦🇺🇺🇸
+41% YoY in Australia | +50% YoY in the U.S.
Tornado potatoes, spiral-cut, crispy, and endlessly customizable, are moving from carnival stalls to viral status on TikTok. Their indulgent yet fun format bridges street-food culture and at-home experiments, making them one of the most playful social media food trends 2025.