When Do Your Consumers Use Their Ovens?
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When Do Your Consumers Use Their Ovens?
                            User responses
                            122,762
                        
                                                                
  
                            Survey Type
                            Product Innovation
                        
                                                            
                        Audience
                        All Audiences
                    
                                    Top Insight
- Pizza is the top consumed oven preparation for respondents
 - Dinner is the social setting where most respondents consume oven preparations
 - Easy and Homemade are the top experiences looked after in oven preparations
 
                                    1.
                                    
                                                                What are the top dishes consumers prepare in their oven?
                                        Insight
                                        
                                            
                                                                                    
                                                                                                            2.4X
                                            More than average
                                        respondents consume pizza than roasted vegetables for their oven preparations
                                                                            50.25%
                                        Pizza
                                    Baked Chicken
                                            43.66%
                                                53,604
                                            Baked Salmon
                                            11.72%
                                                14,390
                                            Pizza
                                            50.25%
                                                61,690
                                            Roasted Vegetables
                                            20.73%
                                                25,452
                                            French Fries
                                            6.26%
                                                7,683
                                            Casserole
                                            8.82%
                                                10,833
                                            
                                    2.
                                    
                                                                What are the ideal social settings consumers prefer to use their oven for?
                                        Insight
                                        
                                            
                                                                                    
                                                                                                            72%
                                            More than average
                                        respondents like to consume oven preparations at dinner
                                                                            72.71%
                                        Dinner
                                    Dinner
                                            72.71%
                                                57,761
                                            Party
                                            15.49%
                                                12,305
                                            Family
                                            37.37%
                                                29,681
                                            After work
                                            0.68%
                                                539
                                            After school
                                            0.87%
                                                694
                                            
                                    3.
                                    
                                                                What are the functional health benefits consumers associate with preparing food in the oven?
                                        Insight
                                        
                                            
                                                                                    
                                                                                                            2.8X
                                            More than average
                                        fitness is associated with oven preparations than Gut Health
                                                                            55.6%
                                        Fitness
                                    Fitness
                                            55.6%
                                                10,837
                                            Weight Management
                                            40.85%
                                                7,962
                                            Gut Health
                                            19.33%
                                                3,767
                                            Hormone Balance
                                            2.21%
                                                430
                                            Skin and Nails
                                            0.08%
                                                15
                                            Anti Inflammatory
                                            9.58%
                                                1,868
                                            
                                    4.
                                    
                                                                What is the overall experience consumers are looking for using their oven?
                                        Insight
                                        
                                            
                                                                                    
                                                                                                            2.2X
                                            More than average
                                        respondents prefer homemade food over an indulgent experience
                                                                            56.95%
                                        Easy
                                    Convenient
                                            31.7%
                                                36,246
                                            Homemade
                                            45.3%
                                                51,794
                                            Premium
                                            7.23%
                                                8,265
                                            Few Ingredients
                                            7.58%
                                                8,669
                                            Indulgent
                                            21.01%
                                                24,021
                                            Easy
                                            56.95%
                                                65,107
                                            
                                    5.
                                    
                                                                What is the most dominating cuisine of the foods consumers prepare in their oven?
                                        Insight
                                        
                                            
                                                                                    
                                                                                                            28X
                                            More than average
                                        respondents prepare italian cuisine using their oven
                                                                            32.7%
                                        American
                                    Asian
                                            21.13%
                                                24,155
                                            Italian
                                            28.61%
                                                32,712
                                            American
                                            32.7%
                                                37,382
                                            Indian
                                            19.99%
                                                22,851