When Do Your Consumers Use Their Ovens?

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Nestle_d2abbcf93c
Campbells_045f1019f5
Pepsi_c18b4571a3
Kraft_Heinz_886d23c26c
Givaudan_77eff91905

When Do Your Consumers Use Their Ovens?

User responses 122,762
fruits and vegetables
Category Fruits And Vegetables, Meat And Seafood, Savory Dishes
Survey Type Product Innovation
USA
Market USA
Audience All Audiences

Top Insight

  • Pizza is the top consumed oven preparation for respondents
  • Dinner is the social setting where most respondents consume oven preparations
  • Easy and Homemade are the top experiences looked after in oven preparations
1.

What are the top dishes consumers prepare in their oven?

Insight
2.4X
More than average
respondents consume pizza than roasted vegetables for their oven preparations
50.25%
Pizza
Baked Chicken
43.66%
53,604
Baked Salmon
11.72%
14,390
Pizza
50.25%
61,690
Roasted Vegetables
20.73%
25,452
French Fries
6.26%
7,683
2.

What are the ideal social settings consumers prefer to use their oven for?

Insight
72%
More than average
respondents like to consume oven preparations at dinner
72.71%
Dinner
Dinner
72.71%
57,761
Party
15.49%
12,305
After work
0.68%
539
After school
0.87%
694
3.

What are the functional health benefits consumers associate with preparing food in the oven?

Insight
2.8X
More than average
fitness is associated with oven preparations than Gut Health
55.6%
Fitness
Fitness
55.6%
10,837
Weight Management
40.85%
7,962
Gut Health
19.33%
3,767
Hormone Balance
2.21%
430
Skin and Nails
0.08%
15
Anti Inflammatory
9.58%
1,868
4.

What is the overall experience consumers are looking for using their oven?

Insight
2.2X
More than average
respondents prefer homemade food over an indulgent experience
56.95%
Easy
Convenient
31.7%
36,246
Homemade
45.3%
51,794
Few Ingredients
7.58%
8,669
Indulgent
21.01%
24,021
Easy
56.95%
65,107
5.

What is the most dominating cuisine of the foods consumers prepare in their oven?

Insight
28X
More than average
respondents prepare italian cuisine using their oven
32.7%
American
Asian
21.13%
24,155
American
32.7%
37,382
Indian
19.99%
22,851