Flavors and Experiences in Pubs

Group 34291
Nestle_d2abbcf93c
Campbells_045f1019f5
Pepsi_c18b4571a3
Kraft_Heinz_886d23c26c
Givaudan_77eff91905
Nestle_d2abbcf93c
Campbells_045f1019f5
Pepsi_c18b4571a3
Kraft_Heinz_886d23c26c
Givaudan_77eff91905

Flavors and Experiences in Pubs

User responses 26,493
savory dishes
Category Food & Beverages
Survey Type Product Innovation
UK
Market UK
Audience All Audiences

Top Insight

  • Attractive is the prefered experience when respondents dining at a pub.
  • Cheeseburger is the most commonly featured item on menus compared to other burgers.
  • Respondents prefer indulgent experiences during the Christmas season over other experiences.
1.

What kind of experience do consumers most value when dining at a pub?

Insight
41%
More than average
consumers prefer attractive experiences when dining at a pub.
41.28%
Attractive
Attractive
41.28%
431
Indulgent
38.79%
405
Fresh
23.66%
247
Homemade
17.34%
181
Gourmet
7.18%
75
2.

What do Millenials look for when dining at a pub?

Insight
5.1X
More than average
respondents seek roasted food than convenient experiences when dining at a pub.
42.54%
Roasted
Roasted
42.54%
211
Fried
38.51%
191
Indulgent
19.15%
95
Fresh
9.88%
49
Convenient
8.27%
41
3.

Which dining experience is seeing the fastest growth in consumer demand at pubs?

Insight
3.3X
More than average
consumers prefer fun experiences than artisan experiences when dining at a pub.
32.73%
Fun
Fun
32.73%
145
Relaxation
26.64%
118
Satisfying
21.22%
94
Nostalgic
16.93%
75
Artisan
9.71%
43
4.

What dishes are most frequently featured on menus, and what percentage do they represent?

Insight
46%
More than average
respondents seek burgers on menus over other options.
46.05%
Burgers
Burgers
46.05%
12,199
Sandwiches
45.7%
12,107
French fries
21.55%
5,710
Sausage
19.57%
5,184
Pasta dish
18.61%
4,931
5.

What dishes are most frequently featured at pubs, and what percentage do they represent?

Insight
4.8X
More than average
consumers prefer to eat sandwiches than onion rings at pubs.
41.15%
Sandwich
Sandwich
41.15%
107
Fish and chips
31.92%
83
Soup
21.54%
56
Garlic bread
8.85%
23
Onion rings
8.46%
22
6.

Which sweet and savory dishes are emerging as the fastest-growing on menus, and what is their rate of growth?

Insight
4.2 X
More than average
respondents paired sweet and savory dishes with shaved ice than spatzle.
37.71%
Shaved ice
Shaved ice
37.71%
227
Tiradito
32.56%
196
Soda bread
12.62%
76
Financier
10.47%
63
Spatzle
8.8%
53
7.

What burgers are most commonly featured on menus, and which % of menus?

Insight
52%
More than average
consumers prefer cheeseburger on their menus.
52.39%
Cheeseburger
Chicken burger
38.7%
3,887
Beef burger
28.47%
2,859
Bacon burger
10.06%
1,010
Quarter pound
1.18%
119
8.

What are the current emerging trends in burgers within restaurants?

Insight
2.8X
More than average
respondents prefer butter burgers than california burgers when eating at restaurants.
44.41%
Butter burger
Butter burger
44.41%
131
Kimchi burger
24.07%
71
Pastrami burger
17.63%
52
California burger
15.59%
46
9.

Which dining experiences are increasing in popularity the most during the Christmas season?

Insight
2.4X
More than average
consumers paired Christmas season with indulgent experiences with traditional experiences.
41.09%
Indulgent
Indulgent
41.09%
1,059
Attractive
31.39%
809
Celebration
22.97%
592
Fresh
17.19%
443
Traditional
16.45%
424
10.

Which dishes have the highest popularity on menus at Christmas?

Insight
68%
More than average
consumers prefer gingerbread on menus at Christmas.
68.1%
Gingerbread
Gingerbread
68.1%
17,010
Brownie
29.19%
7,290
Fruit cake
10.79%
2,696
Ginger cookie
2.86%
714
Shortcake
0.86%
215
11.

215

Insight
23.8X
More than average
respondents prefer gingerbread than ginger cookies in Christmas menu items.
96.27%
Gingerbread
Ginger cookie
4.04%
714
Shortcake
1.22%
215
Kringle
0.85%
150
Jello
0.74%
131