From concept to product, faster than ever before
This is a deep dive into a fascinating new application to Meal Deals. The concept goal is to create a new twist on traditional ways to consume Vegan Burgers, particularly a Seaweed Tofu Burger paired with a Macha Kombucha and a Sesame Ginger Snack Bar.
In the Plant-Based Alternatives category, we saw a 71.9% YoY rise in mentions of Seaweed Tofu Burgers on social media
Schedule a demoTo start your product journey, you must analyze major trends. On Trend Spotlight, you can track ingredients, pairings, and dietary trends, taking the guesswork out of product innovation.
We also saw a rise of 22.5% in mentions of Macha Kombucha in the Non Alcoholic Drinks category
Schedule a demoTo start your product journey, you must analyze major trends. On Trend Spotlight, you can track ingredients, pairings, and dietary trends, taking the guesswork out of product innovation.
…and a 66.5% rise in Sesame Ginger Bar in the Sweet and Savory Snacks Category
Schedule a demoTo start your product journey, you must analyze major trends. On Trend Spotlight, you can track ingredients, pairings, and dietary trends, taking the guesswork out of product innovation.
The top claims around Vegan Burger Meal with Kombucha and a Snack Bar:
+24.4% YoY
Gut health
+43.2% YoY
Fermented
+60.7% YoY
Guilt Free
Schedule a demoOnce you’ve discovered your trends, investigate their engagement through social media, online menus, and home recipes on Marketing Opportunities in the Content Agency.
To uncover what consumers love about Burgers, we used Survey Agency to survey over 142,431 people
We discovered:
57% of consumers prefer juicy beef in their burger.
2.1 X more respondents want a thick and juicy patty
Consumers prefer a burger that represents a statement of indulgence and fun.
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Survey Agency mines real-time consumer behavior data without them even realizing it to help your company learn what consumers are specifically looking for from audiences in the hundreds of thousands. Stop guessing, start knowing.
Fuel up with the ultimate plant-based trio for this meal deal
“Experience the savory delight of our vegan tofu & seaweed burger, paired with a sesame ginger snack bar and matcha kombucha.”
The Product Innovation dashboard on Tastewise helps you explore and refine new product concepts that resonate with the right consumer segments.
With real-time data and insights, you can align your product offerings with trends, streamlining innovation from idea to launch.
Consumption Moments identified these standout social media posts, online recipes, and menu items featuring Vegan Meal Deals
Schedule a demoNow we have our concept, but how do we know it hits the right notes with consumers?
Consumption Moments documents social media buzz, home cooking trends, and eRetail data, fueling data-driven decisions.
Seaweed Tofu Burger was our first concept choice for our meal deal burger as it incorporated trending ingredients like dried seaweed and sesame oil
Schedule a demoRecipe Creator will generate recipes for you or your customers based on top industry trends.
Mango Passion Matcha Kombucha was our first concept choice for our meal deal drink as it incorporated trending ingredients like Mango, which boasts a positive YoY change of 46% in social media discussion.
Schedule a demoRecipe Creator will generate recipes for you or your customers based on top industry trends.
Ginger Sesame Snack Bars was our first concept choice for our meal snack bar as it incorporated trending ingredients like Sesame Ginger, which boasts a positive YoY change of 37.6% in social media discussion.
Schedule a demoRecipe Creator will generate recipes for you or your customers based on top industry trends.
Next, to help build and discuss the growing interest in a Vegan Burger Meal, Blog Ideator generated Discover the Ultimate Vegan Burger Meal with a Drink and Snack: A Delicious and Nutritious Choice
Engaging blog content is one of the best ways to bring traffic to your product before its launch.
Blog Ideator crafts high-impact blogs on upcoming and current trends, diet insights, and functional food benefits to attract and engage your audience with data-driven content that drives awareness and product adoption.
To make your Vegan Burger Meal Deal shine, our generator crafted this packaging and claim:
“Experience the savory delight of our vegan tofu & seaweed burger, paired with a sesame ginger snack bar and matcha kombucha.”
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Now with content to generate interest in your product’s before launch, you need to maximize your product’s market impact. A powerful tool here is the Packaging Claims Generator.
In just minutes, you have a unique, fresh new product ready to go to the market and the tools to get it there, thanks to Tastewise