From concept to product, faster than ever before
This is a deep dive into a fascinating new application to Caribbean Thanksgiving consumption. The concept goal is to create a new twist on traditional ways to consume Thanksgiving meals, particularly Plantains.
In the food and beverages category, we saw a 26.3%YoY rise in mentions of Thanksgiving + Caribbean on social media
Schedule a demoTo start your product journey, you must analyze major trends. On Trend Spotlight, you can track ingredients, pairings, and dietary trends, taking the guesswork out of product innovation.
The top claims around Caribbean Thanksgiving dishes:
+20.9% YoY
Indulgent
+49.2% YoY
Cozy
+13.1% YoY
Frosted
Schedule a demoOnce you’ve discovered your trends, investigate their engagement through social media, online menus, and home recipes on Marketing Opportunities in the Content Agency.
To uncover what consumers love about Black Lime Thanksgiving, we used Survey Agency to survey over 84,000 people.
We discovered:
72% respondents prefer unique seasonal ingredients in their Thanksgiving meal.
4.4X respondents associated Thanksgiving with shopping in-store to choose fresh items more than delivering groceries
Respondents prefer Thanksgiving with unique seasonal ingredients like Pomegranate, Chestnut and Sage.
Schedule a demoSurvey Agency mines real-time consumer behavior data without them even realizing it to help your company learn what consumers are specifically looking for from audiences in the hundreds of thousands. Stop guessing, start knowing.
To capture the audience, TasteGPT generated the following one-liner: “Sweet, light-colored Caribbean turkey bites perfect for Thanksgiving.”
The Product Innovation dashboard on Tastewise helps you explore and refine new product concepts that resonate with the right consumer segments.
With real-time data and insights, you can align your product offerings with trends, streamlining innovation from idea to launch.
Consumption Moments identified these standout social media posts, online recipes, and menu items featuring Caribbean Thanksgiving.
Schedule a demoNow we have our concept, but how do we know it hits the right notes with consumers?
Consumption Moments documents social media buzz, home cooking trends, and eRetail data, fueling data-driven decisions.
Caribbean Turkey With Plantain Stuffing was our first concept choice as it incorporated trending ingredients like plantains.
Schedule a demoRecipe Creator will generate recipes for you or your customers based on top industry trends.
Next, to help build and discuss the growing interest in Caribbean Thanksgiving, Blog Ideator generated Celebrate Thanksgiving with Caribbean Thanksgiving Plantains: A Healthy, Plant-Based Delight
Schedule a demoEngaging blog content is one of the best ways to bring traffic to your product before its launch.
Blog Ideator crafts high-impact blogs on upcoming and current trends, diet insights, and functional food benefits to attract and engage your audience with data-driven content that drives awareness and product adoption.
In just minutes, you have a unique, fresh new product ready to go to the market and the tools to get it there, thanks to Tastewise
