From concept to product, faster than ever before

With our end-to-end consumer data platform, we have created a seamless process to maximize your market impact while minimizing time to market

Discover
1
Analyze
2
Research
3
Validate
4
Engage
5
Conceptualize
6
Strategize
7
Write / Craft
8
Target
9
Trend Spotlight
91

+26.3%

rise in consumer interest in Thanksgiving + Caribbean

within the food and beverages category.

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Scroll down for the next step

To start your product journey, you must analyze major trends. On Trend Spotlight, you can track ingredients, pairings, and dietary trends, taking the guesswork out of product innovation.

Marketing Strategy
92

+20.9% YoY – Indulgent

+49.2% YoY – Cozy

+13.1 YoY – Frosted

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Once you’ve discovered your trends, investigate their engagement through social media, online menus, and home recipes on Marketing Strategy in the Content Agency.

Survey Agency
93

Thanksgiving 2024 Survey

created to help us determine what consumers think about Caribbean Thanksgiving

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Survey Agency mines real-time consumer behavior data without them even realizing it to help your company learn what consumers are specifically looking for from audiences in the hundreds of thousands. Stop guessing, start knowing.

New Product Development

Once you have the insights you need, use them to fine-tune existing projects or kickstart new ones in just a few clicks with New Product Development.

Consumption Moments

Now we have our concept, but how do we know it hits the right notes with consumers?
Consumption Moments documents social media buzz, home cooking trends, and eRetail data, fueling data-driven decisions.

Recipe Creation

Recipe Creator will generate recipes for you or your customers based on top industry trends.

Product Innovation
97

Sweet, light-colored Caribbean turkey bites perfect for Thanksgiving.

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The Product Innovation dashboard on Tastewise helps you explore and refine new product concepts that resonate with the right consumer segments.

With real-time data and insights, you can align your product offerings with trends, streamlining innovation from idea to launch.

Blog Ideator

Engaging blog content is one of the best ways to bring traffic to your product before its launch.
Blog Ideator crafts high-impact blogs on upcoming and current trends, diet insights, and functional food benefits to attract and engage your audience with data-driven content that drives awareness and product adoption.
Read it here

Packaging Claims Generator
99

Sweet, light-colored Caribbean turkey bites perfect for Thanksgiving.

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In just minutes, you have a unique, fresh new product ready to go to the market and the tools to get it there, thanks to Tastewise

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