Salmon Consumption in the US

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Salmon Consumption in the US

User responses 158,623
fish and seafood
Category Fish And Seafood
Survey Type Product Innovation
USA
Market USA
Audience All Audience

Top Insight

  • Gluten free and Keto are the top diets related to Salmon
  • High protein is the main nutritional benefit looked after in Salmon
  • Crispy is the favorite texture for Salmon
  • Japanese is the cuisine most associated to Salmon
1.

What are your dietary preferences regarding salmon?

Insight
8%
More than average
respondents that consume Salmon follow Gluten free diet than Keto
34.51%
Gluten-Free
Gluten-Free
34.51%
9,299
Keto
31.91%
8,598
Low Carb
27.61%
7,440
Clean Eating
26.75%
7,209
2.

What nutritional benefits do you look for in salmon?

Insight
2.8X
More than average
respondents look for Protein in Salmon than Omega 3
67.19%
High Protein
Low in carbohydrates
36.09%
14,841
High in Omega 3
23.52%
9,669
Healthy Fats
15.35%
6,313
Lots of Vitamins
16.78%
6,901
High in Fiber
11.21%
4,610
3.

What are your taste preferences for salmon?

Insight
2.2 X
More than average
What are your taste preferences for salmon?
57.75%
respondents prefer Smoky salmon than Spicy salmon
Smoky
57.75%
80,332
Sweet
38.66%
53,780
Spicy
25.68%
35,721
Salty
6.28%
8,734
Sour
8.81%
12,250
4.

What texture do you prefer when consuming?

Insight
55%
More than average
respondents enjoy Crispy texture for Salmon
55.33%
Crispy
Creamy
35.03%
16,994
Soft
20.74%
10,061
Crunchy
14.66%
7,113
Flakey
7.16%
3,471
5.

What preparation method do you prefer your salmon to be?

Insight
55%
More than average
respondents prefer Smoked salmon than Grilled salmon
49.66%
Smoked
Smoked
49.66%
78,773
Grilled
31.9%
50,604
Roasted
25.99%
41,231
Baked
25.43%
40,335
6.

Which cuisine do you mostly associate salmon with?

Insight
2.8X
More than average
respondents associate Salmon with Japanese cuisine than Italian cuisine
51.66%
Japanese
Japanese
51.66%
76,374
French
21.25%
31,422
Indian
23.46%
34,680
Italian
17.87%
26,417
7.

What are the top savory dishes you make with salmon?

Insight
2.1X
More than average
respondents consume Salmon Salad than Salmon teriyaki
48.42%
Salmon Salad
Salmon Salad
48.42%
20,852
Salmon Bagel
8.85%
3,812
Salmon Teriyaki
22.05%
9,498
Salmon Rice Bowl
7.23%
3,113
8.

What are the top trending salmon dishes?

Insight
21%
More than average
respondents consume Salmon Bites than Salmon burger
31.08%
Salmon Bites
Salmon Sandwich
24.71%
2,989
Salmon Burger
25.59%
3,095
Frittata
4.51%
545
Omelette
19.89%
2,406
9.

What experience are you looking for when consuming salmon?

Insight
3.3X
More than average
respondents are looking for Fresh in Salmon than Indulgence
42.42%
Fresh
Fresh
42.42%
62,928
Attractive
24.95%
37,012
Easy To Make
29.96%
44,446
Homemade
29.54%
43,815
Indulgent
12.53%
18,585
Gourmet
8.35%
12,388