vanilla Trends

Highlights

Top 4 restaurant dishesSee More Most popular vanilla dishes in restaurants
#1VANILLA BEAN ICE CREAM BAR
Revival Ice Cream (Monterey, California)
#2VANILLA BEAN ICE CREAM
The Sweet Shop Nyc (Nyc, New York)
#3CHOCOLATE CHIP VANILLA ICE CREAM SANDWICH
Peteybird Ice Cream Sandwiches (Denver, Colorado)
#4VANILLA FRENCH TOAST
Blu Jam Cafe (La, California)
Top rising variationsSee More The fastest rising ingredients, flavors, drinks etc with vanilla
#1tacos
#2pumpkin spice
#3soy free
64.76%
#4whiskey
61.03%
#5bourbon
55.76%
#6pumpkin
44.30%
#7cream butter
31.84%
#8salad
29.59%
#9pineapple
27.79%
#10cocktail
23.74%
Restaurants Percentage of restaurants that serve vanilla

12.27%

18,751 of 152,763 Restaurants
Online Recipes Percentage of all online vanilla recipes

0.55%

8,766 of 1,593,361 Recipes

Overview

vanilla Growth Over Time How vanilla has risen or fallen in popularity over the past year
Dec '17Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '18Dec '1800.10.20.30.40.50.60.70.80.91
Year Over Year VANILLA growth or decline vs one year ago
19.34%
Yearly Eating Frequency Average yearly consumption of vanilla per consumer
2.33
Share of Plate The percentage of the average American diet that vanilla represents
Eat in vs Eat out The popularity of vanilla at home vs at restaurants. The dashed black line represents the breakdown of the industry average
  • Eat In
  • Market Avg.
  • Eat Out
Restaurants Percentage of restaurants that serve vanilla

12.27%

18,751 of 152,763 Restaurants
Online Recipes Percentage of all online vanilla recipes

0.55%

8,766 of 1,593,361 Recipes

Innovation Analysis

The most popular ingredients, flavors, and variations for vanilla, as well as the food and beverage combinations trending and fading over the past year

bakery and desserts Trends Highlights the most popular bakery and desserts ingredients with vanilla, as well as its fastest rising and falling ingredients. Broken down by food category
Top bakery and desserts Ingredients
#1cake
34.13%
#2pastry
14.55%
#3sugar
9.57%
#4caramel
7.71%
#5cupcakes
6.24%
#6cookies
5.28%
#7cheesecake
4.5%
#8frosting
4.17%
#9chocolate cake
3.09%
#10pie
3.03%
#11white chocolate
2.46%
#12waffles
2.46%
#13dulce de leche
0.93%
#14biscuits
0.6%
#15pound cake
0.42%
#16cake balls
0.3%
#17chocolate mousse
0.3%
#18scones
0.15%
#19buns
0.12%
Fastest Rising bakery and desserts Ingredients
#1cake balls
#2buns
#3chocolate mousse
#4pound cake
#5scones
#6pie
13.63%
#7cookies
13.55%
#8cupcakes
9.06%
Fastest Falling bakery and desserts Ingredients
#1dulce de leche
63.86%
#2biscuits
50.29%
#3frosting
27.81%
#4waffles
27.52%
#5white chocolate
27.21%
#6pastry
24.54%
#7sugar
23.1%
#8caramel
22.82%
#9cake
8.58%
#10cheesecake
5.9%
#11chocolate cake
3.81%
spices and herbs Trends Highlights the most popular spices and herbs ingredients with vanilla, as well as its fastest rising and falling ingredients. Broken down by food category
Top spices and herbs Ingredients
#1chocolate
79.93%
#2cinnamon
6.63%
#3matcha
5.65%
#4pumpkin spice
1.93%
#5cacao
1.79%
#6cocoa
1.57%
#7mint
1.57%
#8ginger
0.94%
Fastest Rising spices and herbs Ingredients
#1pumpkin spice
Fastest Falling spices and herbs Ingredients
#1cacao
51.4%
#2mint
26.65%
#3ginger
25.7%
#4cocoa
23.68%
#5chocolate
21.41%
#6matcha
9.06%
#7cinnamon
1.7%
perishables and prepared Trends Highlights the most popular perishables and prepared ingredients with vanilla, as well as its fastest rising and falling ingredients. Broken down by food category
Top perishables and prepared Ingredients
#1ice cream
89.92%
#2ice
3.65%
#3almond milk
3.16%
#4salad
1.88%
#5eggs
1.13%
#6tacos
0.27%
Fastest Rising perishables and prepared Ingredients
#1tacos
#2salad
29.59%
Fastest Falling perishables and prepared Ingredients
#1ice
43.11%
#2almond milk
28.22%
#3ice cream
22.51%
#4eggs
10.58%
beverages Trends Highlights the most popular beverages ingredients with vanilla, as well as its fastest rising and falling ingredients. Broken down by food category
Top beverages Ingredients
#1coffee
46.55%
#2smoothie
29.72%
#3tea
9.04%
#4espresso
6.1%
#5green tea
5.54%
#6juice
3.05%
Fastest Rising beverages Ingredients
#1espresso
1.99%
Fastest Falling beverages Ingredients
#1juice
73.83%
#2smoothie
20.96%
#3green tea
20.17%
#4tea
7.45%
#5coffee
3.94%
dairy Trends Highlights the most popular dairy ingredients with vanilla, as well as its fastest rising and falling ingredients. Broken down by food category
Top dairy Ingredients
#1cream butter
25.62%
#2cream
21.03%
#3yogurt
11.75%
#4butter
9.4%
#5milk
9.17%
#6cheese
6.82%
#7custard
5.99%
#8cream cheese
3.76%
#9greek yogurt
2.94%
#10coconut milk
2.7%
#11cashew milk
0.82%
Fastest Rising dairy Ingredients
#1cashew milk
#2cream butter
31.84%
#3cream cheese
3.84%
#4greek yogurt
2.26%
Fastest Falling dairy Ingredients
#1cheese
58.31%
#2cream
30.73%
#3butter
16.05%
#4coconut milk
12.77%
#5custard
7.86%
#6yogurt
6%
#7milk
3.64%
condiments Trends Highlights the most popular condiments ingredients with vanilla, as well as its fastest rising and falling ingredients. Broken down by food category
Top condiments Ingredients
#1peanut butter
29.78%
#2nutella
27.97%
#3honey
13.88%
#4almond butter
7.85%
#5maple syrup
6.24%
#6syrup
5.03%
#7marina sauce
4.63%
#8jam
4.63%
Fastest Rising condiments Ingredients
#1nutella
14.15%
#2honey
6.48%
#3marina sauce
5.27%
Fastest Falling condiments Ingredients
#1maple syrup
37.94%
#2almond butter
29.93%
#3syrup
28.43%
#4jam
20.47%
#5peanut butter
12.77%
fruits Trends Highlights the most popular fruits ingredients with vanilla, as well as its fastest rising and falling ingredients. Broken down by food category
Top fruits Ingredients
#1strawberries
28.7%
#2blueberries
18.29%
#3pie apples
10.88%
#4pineapple
10.42%
#5bananas
7.64%
#6raspberries
7.18%
#7apple
6.71%
#8peaches
5.32%
#9berries
4.86%
Fastest Rising fruits Ingredients
#1pineapple
27.79%
#2pie apples
3.70%
Fastest Falling fruits Ingredients
#1bananas
29.5%
#2berries
28.17%
#3raspberries
21.41%
#4strawberries
18.69%
#5peaches
18.06%
#6apple
12.42%
#7blueberries
0.11%
grains Trends Highlights the most popular grains ingredients with vanilla, as well as its fastest rising and falling ingredients. Broken down by food category
Top grains Ingredients
#1oatmeal
36.49%
#2oats
34.05%
#3granola
22.43%
#4pasta
7.03%
Fastest Rising grains Ingredients
#1oatmeal
7.10%
Fastest Falling grains Ingredients
#1pasta
79.03%
#2granola
23.09%
#3oats
21.86%
alcohol Trends Highlights the most popular alcohol ingredients with vanilla, as well as its fastest rising and falling ingredients. Broken down by food category
Top alcohol Ingredients
#1wine
24.05%
#2rose
12.03%
#3bourbon
11.68%
#4cocktail
8.93%
#5rum
8.59%
#6champagne
7.22%
#7whiskey
6.87%
#8stout
4.81%
#9red wine
4.47%
#10vodka
4.12%
#11liquor
3.78%
#12beer
3.44%
Fastest Rising alcohol Ingredients
#1stout
#2beer
#3liquor
68.22%
#4whiskey
61.03%
#5bourbon
55.76%
#6cocktail
23.74%
#7red wine
11.65%
Fastest Falling alcohol Ingredients
#1rose
49.12%
#2champagne
38.43%
#3vodka
12.77%
#4wine
6.01%
#5rum
3.08%
nuts and seeds Trends Highlights the most popular nuts and seeds ingredients with vanilla, as well as its fastest rising and falling ingredients. Broken down by food category
Top nuts and seeds Ingredients
#1coconut
60.46%
#2chia
17.49%
#3almonds
14.07%
#4pecans
7.98%
Fastest Falling nuts and seeds Ingredients
#1chia
52.03%
#2almonds
32.79%
#3coconut
30.68%
#4pecans
5.51%
vegetables Trends Highlights the most popular vegetables ingredients with vanilla, as well as its fastest rising and falling ingredients. Broken down by food category
Top vegetables Ingredients
#1pumpkin
39.45%
#2green gram
22.94%
#3avocado
19.72%
#4greens
10.55%
#5soy free
7.34%
Fastest Rising vegetables Ingredients
#1soy free
64.76%
#2pumpkin
44.30%
#3avocado
20.45%
Fastest Falling vegetables Ingredients
#1greens
38.1%
#2green gram
38.06%
meat Trends Highlights the most popular meat ingredients with vanilla, as well as its fastest rising and falling ingredients. Broken down by food category
Top meat Ingredients
#1bacon
60.32%
#2chicken
39.68%
Fastest Rising meat Ingredients
#1bacon
16.88%
Fastest Falling meat Ingredients
#1chicken
21.5%

Diets & Traits

Why people choose this dish, and how it performed in various popular diets over the past year

Top Motivators The leading reasons consumers choose vanilla compared to all other dishes
fitness
30.77%
protein
4.60%
weight loss
4.38%
Diets Over Time The dietary references with vanilla over time
Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '18Dec '1801.252.53.7556.257.58.751011.2512.513.7515
  • vegan
  • clean eating
  • gluten free
  • vegetarian

Restaurant Analysis

A look at the most popular vanilla dishes served in restaurants, their price points, and popularity

Restaurant Penetration Percentage of restaurants that serve vanilla

12.27%

Cuisine Penetration The most popular restaurant cuisine to feature vanilla

fast food restaurant

32 %
vanilla Pricing Analysis Average price of vanilla across the variously priced restaurants, from cheapest to most expensive
$6.65$5.56$6.43$8.36$10.56AVG$$$$$$$$$$
Most Popular vanilla Dishes The most notable variations of vanilla served across the country
DISH NAMERESTAURANTCITYSTATE
#1 Vanilla Bean Ice Cream Bar Revival Ice CreamMontereyCalifornia
#2 Vanilla Bean Ice Cream The Sweet Shop NYCNycNew York
#3 Chocolate Chip Vanilla Ice Cream Sandwich peteybird ice cream sandwichesDenverColorado
#4 Vanilla French Toast Blu Jam CafeLaCalifornia
#5 Strawberry Pop Tarts Vanilla Ice Cream Sandwich Ice Cream RiotDenverColorado
#6 Vanilla Chocolate Chips Ice Cream Cookie Sandwich Ice Cream RiotDenverColorado
#7 Organic Vanilla Frozen Yogurt Snow Dragon ShaveryEvanstonIllinois
#8 Vanilla Bean Creme Brulee Columbus Fish MarketColumbusOhio
#9 Vanilla Chocolate Ice Cream Uncle Bacala's RestaurantGarden City ParkNew York
#10 Cat Meow Mexican Vanilla Fat Cat CreameryHoustonTexas
Menu Items How many total instances of vanilla found in restaurants across the country
54,094
Dish Count Per Menu The average number of vanilla variations on a restaurant's menu
2.88

Home Cooking

Highlighting the leading online vanilla recipes and their penetration

Recipe Count How many online recipes exist for vanilla
8,766
Used As Ingredient How many online recipes use vanilla as an ingredient
8,538
Top Online Recipes The most notable variations of vanilla recipes found online, and how they have performed over the past year