margarita Trends

Highlights

Top 4 restaurant dishesSee More Most popular margarita dishes in restaurants
#1MARGARITA GRILLED CHICKEN
Chili's Grill & Bar (Rancho Cordova, California)
#2MARGARITA PIZZA
Tutto Pazzo Restaurant (Halesite, New York)
#3MARGARITAS
Chili's Grill & Bar (Monroe, North Carolina)
#4ORO DE MI TIERRA MARGARITA
Mi Tierra Cafe & Bakery (San Antonio, Texas)
Top rising variationsSee More The fastest rising ingredients, flavors, drinks etc with margarita
#1mango chunks
#2cola
#3agave
#4waffles
#5mango
#6sugar
#7lemon
75.33%
#8tacos
65.46%
#9bacon
50.98%
#10tequila
40.80%
Restaurants Percentage of restaurants that serve margarita

7.24%

12,863 of 177,783 Restaurants
Online Recipes Percentage of all online margarita recipes

0.05%

945 of 1,979,825 Recipes

Overview

margarita Growth Over Time How margarita has risen or fallen in popularity over the past year
Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '18Dec '18Jan '19Feb '19Mar '19Apr '19May '1900.050.10.150.20.250.30.350.40.450.5
Year Over Year MARGARITA growth or decline vs one year ago
55.07%
Yearly Eating Frequency Average yearly consumption of margarita per consumer
1.73
Share of Plate The percentage of the average American diet that margarita represents
Eat in vs Eat out The popularity of margarita at home vs at restaurants. The dashed black line represents the breakdown of the industry average
  • Eat In
  • Market Avg.
  • Eat Out
Restaurants Percentage of restaurants that serve margarita

7.24%

12,863 of 177,783 Restaurants
Online Recipes Percentage of all online margarita recipes

0.05%

945 of 1,979,825 Recipes

Innovation Analysis

The most popular ingredients, flavors, and variations for margarita, as well as the food and beverage combinations trending and fading over the past year

alcohol Trends Highlights the most popular alcohol ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top alcohol Ingredients
#1tequila
57.89%
#2cocktail
15.46%
#3wine
8.62%
#4liquor
4.37%
#5vodka
3.06%
#6whiskey
2.84%
#7rum
2.08%
#8gin
2.02%
#9beer
1.5%
#10champagne
0.79%
#11bourbon
0.64%
#12sake
0.46%
#13mexican beer
0.28%
Fastest Rising alcohol Ingredients
#1mexican beer
#2bourbon
#3gin
#4vodka
#5sake
84.10%
#6whiskey
59.95%
#7liquor
58.69%
#8rum
43.26%
#9tequila
40.80%
#10beer
34.44%
#11cocktail
31.86%
#12wine
11.24%
#13champagne
2.91%
perishables and prepared Trends Highlights the most popular perishables and prepared ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top perishables and prepared Ingredients
#1tacos
47.79%
#2guacamole
37.33%
#3salad
7.1%
#4ice cream
4.13%
#5hamburger
3.65%
Fastest Rising perishables and prepared Ingredients
#1tacos
65.46%
#2hamburger
34.49%
#3ice cream
25.24%
Fastest Falling perishables and prepared Ingredients
#1salad
34.54%
#2guacamole
11.61%
meat Trends Highlights the most popular meat ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top meat Ingredients
#1chicken
32.45%
#2steak
22.92%
#3beef
11.76%
#4pork
9.33%
#5bacon
7.3%
#6brisket
5.88%
#7chorizo
4.87%
#8pulled pork
2.84%
#9ribeye
2.64%
Fastest Rising meat Ingredients
#1ribeye
#2pulled pork
#3bacon
50.98%
#4brisket
24.20%
#5beef
7.52%
#6steak
6.58%
Fastest Falling meat Ingredients
#1chorizo
12.33%
#2chicken
9.31%
#3pork
2.02%
dairy Trends Highlights the most popular dairy ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top dairy Ingredients
#1cheese
47.49%
#2queso
42.72%
#3mozzarella
9.79%
Fastest Rising dairy Ingredients
#1queso
35.08%
#2cheese
5.67%
Fastest Falling dairy Ingredients
#1mozzarella
14.7%
fruits Trends Highlights the most popular fruits ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top fruits Ingredients
#1mango
48.35%
#2watermelon
25.27%
#3pineapple
22.71%
#4mango chunks
2.93%
#5lemon
0.73%
Fastest Rising fruits Ingredients
#1mango chunks
#2mango
#3lemon
75.33%
Fastest Falling fruits Ingredients
#1watermelon
20.45%
#2pineapple
17.81%
condiments Trends Highlights the most popular condiments ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top condiments Ingredients
#1agave
85.81%
#2chili
14.19%
Fastest Rising condiments Ingredients
#1agave
Fastest Falling condiments Ingredients
#1chili
33.93%
seafood Trends Highlights the most popular seafood ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top seafood Ingredients
#1fish
48.67%
#2salmon
24.78%
#3lobster pieces
22.12%
#4oysters
4.42%
Fastest Rising seafood Ingredients
#1oysters
71.16%
#2fish
33.69%
#3lobster pieces
18.61%
#4salmon
16.89%
grains Trends Highlights the most popular grains ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top grains Ingredients
#1pasta
56.25%
#2rice
43.75%
Fastest Rising grains Ingredients
#1rice
29.31%
Fastest Falling grains Ingredients
#1pasta
9.02%
spices and herbs Trends Highlights the most popular spices and herbs ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top spices and herbs Ingredients
#1salt
63.16%
#2chocolate
36.84%
Fastest Falling spices and herbs Ingredients
#1salt
28.43%
#2chocolate
18.38%
bakery and desserts Trends Highlights the most popular bakery and desserts ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top bakery and desserts Ingredients
#1cake
40.7%
#2sugar
30.23%
#3tortillas
25.58%
#4waffles
3.49%
Fastest Rising bakery and desserts Ingredients
#1waffles
#2sugar
#3tortillas
5.56%
Fastest Falling bakery and desserts Ingredients
#1cake
34.25%
beverages Trends Highlights the most popular beverages ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top beverages Ingredients
#1coffee
78.33%
#2cola
21.67%
Fastest Rising beverages Ingredients
#1cola
#2coffee
14.23%
vegetables Trends Highlights the most popular vegetables ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top vegetables Ingredients
#1basil
Fastest Falling vegetables Ingredients
#1basil
25.67%
nuts and seeds Trends Highlights the most popular nuts and seeds ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top nuts and seeds Ingredients
#1coconut
Fastest Falling nuts and seeds Ingredients
#1coconut
12.33%

Diets & Traits

Why people choose this dish, and how it performed in various popular diets over the past year

Top Motivators The leading reasons consumers choose margarita compared to all other dishes
fitness
4.38%
Diets Over Time The dietary references with margarita over time
May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '18Dec '18Jan '19Feb '19Mar '19Apr '19May '1900.250.50.7511.251.51.7522.252.52.7533.25
  • vegan
  • vegetarian
  • gluten free
  • clean eating

Restaurant Analysis

A look at the most popular margarita dishes served in restaurants, their price points, and popularity

Restaurant Penetration Percentage of restaurants that serve margarita

7.24%

Cuisine Penetration The most popular restaurant cuisine to feature margarita

american restaurant

34 %
margarita Pricing Analysis Average price of margarita across the variously priced restaurants, from cheapest to most expensive
$10.88$18.45$10.97$8.87$10.27AVG$$$$$$$$$$
Most Popular margarita Dishes The most notable variations of margarita served across the country
DISH NAMERESTAURANTCITYSTATE
#1 Margarita Grilled Chicken Chili's Grill & BarRancho CordovaCalifornia
#2 Margarita Pizza Tutto Pazzo RestaurantHalesiteNew York
#3 Margaritas Chili's Grill & BarMonroeNorth Carolina
#4 Oro De Mi Tierra Margarita Mi Tierra Cafe & BakerySan AntonioTexas
#5 Coopers Hawk Margarita Cooper's Hawk Winery & RestaurantColumbusOhio
#6 Mi Cocina Margarita Mi CocinaDallasTexas
#7 Prickly Pear Margarita Boudro's Texas BistroSan AntonioTexas
#8 D Bar Margarita D Bar RestaurantDenverColorado
#9 Margarita Tequila Sunrise Mexican GrillOakland ParkFlorida
#10 Salsa Brava Margarita Salsa Brava FlagstaffFlagstaffArizona
Menu Items How many total instances of margarita found in restaurants across the country
42,111
Dish Count Per Menu The average number of margarita variations on a restaurant's menu
3.27

Home Cooking

Highlighting the leading online margarita recipes and their penetration