margarita Trends

Highlights

Top 4 restaurant dishesSee More Most popular margarita dishes in restaurants
#1MARGARITA GRILLED CHICKEN
Chili's Grill & Bar (Granbury, Texas)
#2NEIMAN MARCUS MARGARITA
The Rotunda (Sf, California)
#3BLOOD ORANGE MARGARITA
Border Grill Mandalay Bay (Paradise, Nevada)
#4MARGARITA PIZZA
48 North (Portland, Oregon)
Top rising variationsSee More The fastest rising ingredients, flavors, drinks etc with margarita
#1chili
#2salsa
#3beef
#4sugar
#5fish
#6tequila
#7tortillas
50.86%
#8chicken
49.87%
#9tacos
49.04%
#10mango
26.72%
Restaurants Percentage of restaurants that serve margarita

7.04%

10,761 of 152,763 Restaurants
Online Recipes Percentage of all online margarita recipes

0.05%

791 of 1,606,506 Recipes

Overview

margarita Growth Over Time How margarita has risen or fallen in popularity over the past year
Dec '17Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '18Dec '1800.0250.050.0750.10.1250.150.1750.20.2250.250.275
Year Over Year MARGARITA growth or decline vs one year ago
38.59%
Yearly Eating Frequency Average yearly consumption of margarita per consumer
1.74
Share of Plate The percentage of the average American diet that margarita represents
Eat in vs Eat out The popularity of margarita at home vs at restaurants. The dashed black line represents the breakdown of the industry average
  • Eat In
  • Market Avg.
  • Eat Out
Restaurants Percentage of restaurants that serve margarita

7.04%

10,761 of 152,763 Restaurants
Online Recipes Percentage of all online margarita recipes

0.05%

791 of 1,606,506 Recipes

Innovation Analysis

The most popular ingredients, flavors, and variations for margarita, as well as the food and beverage combinations trending and fading over the past year

alcohol Trends Highlights the most popular alcohol ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top alcohol Ingredients
#1tequila
52.52%
#2cocktail
17.39%
#3wine
12.53%
#4liquor
5.22%
#5vodka
3.39%
#6whiskey
2.55%
#7beer
2.43%
#8gin
2.07%
#9rum
1.92%
Fastest Rising alcohol Ingredients
#1rum
#2vodka
#3whiskey
#4gin
#5tequila
#6liquor
25.25%
#7cocktail
19.80%
Fastest Falling alcohol Ingredients
#1wine
37.86%
#2beer
1.5%
perishables and prepared Trends Highlights the most popular perishables and prepared ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top perishables and prepared Ingredients
#1tacos
42.87%
#2guacamole
41.56%
#3salad
12.61%
#4hamburger
2.96%
Fastest Rising perishables and prepared Ingredients
#1tacos
49.04%
#2guacamole
0.67%
Fastest Falling perishables and prepared Ingredients
#1salad
42.75%
#2hamburger
17.24%
meat Trends Highlights the most popular meat ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top meat Ingredients
#1chicken
45.09%
#2steak
27.46%
#3beef
12.28%
#4pork
11.83%
#5lamb
3.35%
Fastest Rising meat Ingredients
#1lamb
#2pork
#3beef
#4chicken
49.87%
#5steak
23.80%
dairy Trends Highlights the most popular dairy ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top dairy Ingredients
#1cheese
72.92%
#2queso
27.08%
Fastest Falling dairy Ingredients
#1cheese
27.59%
#2queso
18.9%
grains Trends Highlights the most popular grains ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top grains Ingredients
#1pasta
53.47%
#2rice
46.53%
Fastest Falling grains Ingredients
#1pasta
27.59%
#2rice
17.72%
fruits Trends Highlights the most popular fruits ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top fruits Ingredients
#1mango
Fastest Rising fruits Ingredients
#1mango
26.72%
spices and herbs Trends Highlights the most popular spices and herbs ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top spices and herbs Ingredients
#1salt
Fastest Rising spices and herbs Ingredients
#1salt
24.13%
seafood Trends Highlights the most popular seafood ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top seafood Ingredients
#1fish
Fastest Rising seafood Ingredients
#1fish
bakery and desserts Trends Highlights the most popular bakery and desserts ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top bakery and desserts Ingredients
#1sugar
61.11%
#2tortillas
38.89%
Fastest Rising bakery and desserts Ingredients
#1sugar
#2tortillas
50.86%
condiments Trends Highlights the most popular condiments ingredients with margarita, as well as its fastest rising and falling ingredients. Broken down by food category
Top condiments Ingredients
#1chili
#2salsa
3.13%
Fastest Rising condiments Ingredients
#1chili
#2salsa

Diets & Traits

Why people choose this dish, and how it performed in various popular diets over the past year

Top Motivators The leading reasons consumers choose margarita compared to all other dishes
fitness
5.45%
Diets Over Time The dietary references with margarita over time
Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '18Dec '1800.250.50.7511.251.51.7522.252.52.7533.253.53.75
  • vegan
  • vegetarian
  • gluten free
  • clean eating

Restaurant Analysis

A look at the most popular margarita dishes served in restaurants, their price points, and popularity

Restaurant Penetration Percentage of restaurants that serve margarita

7.04%

Cuisine Penetration The most popular restaurant cuisine to feature margarita

american restaurant

37 %
margarita Pricing Analysis Average price of margarita across the variously priced restaurants, from cheapest to most expensive
$10.86$18.45$10.84$9.14$10.03AVG$$$$$$$$$$
Most Popular margarita Dishes The most notable variations of margarita served across the country
DISH NAMERESTAURANTCITYSTATE
#1 Margarita Grilled Chicken Chili's Grill & BarGranburyTexas
#2 Neiman Marcus Margarita The RotundaSfCalifornia
#3 Blood Orange Margarita Border Grill Mandalay BayParadiseNevada
#4 Margarita Pizza 48 NorthPortlandOregon
#5 Taco Heads Herradura Margarita Taco HeadsFort WorthTexas
#6 Coopers Hawk Margarita Cooper's Hawk Winery & RestaurantTampaFlorida
#7 Margarita Tequila Sunrise Mexican GrillOakland ParkFlorida
#8 Salsa Brava Margarita Salsa Brava FlagstaffFlagstaffArizona
#9 Oro De Mi Tierra Margarita Mi Tierra Cafe & BakerySan AntonioTexas
#10 A Margarita No Mas CantinaAtlantaGeorgia
Menu Items How many total instances of margarita found in restaurants across the country
37,871
Dish Count Per Menu The average number of margarita variations on a restaurant's menu
3.52

Home Cooking

Highlighting the leading online margarita recipes and their penetration

Recipe Count How many online recipes exist for margarita
791
Used As Ingredient How many online recipes use margarita as an ingredient
146
Top Online Recipes The most notable variations of margarita recipes found online, and how they have performed over the past year
1

Crock Pot Margarita Chicken Dip from Dip Recipe Creations

2

Margarita Pizza Quesadilla from Eating European

3

Margarita Green Smoothie from The Real Food Dietitians

4

Strawberry Basil Margarita Summer Cocktail from Our Salty Kitchen

5

Spicy Grapefruit Jalapeño Margarita from As Easy As Apple Pie

6

Grilled Margarita Shrimp Kebabs from a farmgirl's dabbles

7

Cucumber Jalapeño Cilantro Margarita from I'm Bored, Let's Go...

8

Strawberry Margarita Bundt Cake from Whats Cooking Love?

9

Margarita Chicken with Agave and Tequila from The Endless Meal

10

Strawberry Basil Margarita Summer Cocktail from Our Salty Kitchen

11

Margarita Strawberries from Delish

12

Spicy Grapefruit Jalapeño Margarita from As Easy As Apple Pie