Main > Food Reports > Autumn Beverages 2026

Beyond Pumpkin Spice: Where Autumn Beverage Demand Is Moving

Autumn's growth has moved off warm spice and onto depth, aromatic floral taste and added function — in that order of readiness.

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What's inside the Autumn Beverages report

The season's rising directions, ranked by how soon each one can reach a shelf or a menu.

The three rising sets

Depth to build with now, floral to develop, hydration to test — each with YoY growth and index against the category benchmark.

The formats carrying autumn

Moving from early to trending, led by rebuilt coffee and the aromatic non-alcoholic serve.

          WHITESPACE TO CLAIM

          The aromatic non-alcoholic serve, where ceremonial cacao, alcohol free wine and iced tea converge.

          Three AI-generated autumn concepts

          Each pairs a lifecycle format with one flavor from each zoom-in — buildable this season.

          "Tastewise is my secret tool for knowing what consumers want next and why."

          Tess Sansbury
          Marketing and Innovation Lead, DSM

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          Autumn beverage trends: your questions

          What are the fall beverage trends for 2026?+

          Autumn's growth has moved off warm spice and onto depth, aromatic floral taste and added function, in that order of readiness. Consumer engagement grew +2.5% YoY and restaurant menus grew +6.2%, with depth up +49.7% and intentional up +87.9%.

          Is pumpkin spice still growing in US beverages?+

          Fall still arrives as a fixed annual ritual built on warm spice and the coffeehouse cup, with reach moving between 0.8% off-season and 8% at the October peak. But the growth now sits in aromatic, floral and roasted directions building underneath those anchors — and pumpkin beer is retreating from the seasonal set.

          Which autumn drink flavors are growing fastest in the US?+

          Lime mint leads at +75% YoY, followed by osmanthus (+71%), wild strawberry (+67%), raspberry lemon (+65%), aloe vera (+62%), manuka honey and gooseberry (both +51%), lion's mane (+36%), morello cherry (+30%) and brown butter (+27%).

          What are the emerging autumn beverage formats?+

          Proffee and shaken espresso are starting to show up among autumn drinkers. Ceremonial cacao, alcohol free wine and iced americano are moving from niche to mainstream as consumers seek ritual. Iced tea and chartreuse are scaling as trending partners, while pumpkin beer retreats. The whitespace is the aromatic non-alcoholic serve.

          How does Tastewise identify seasonal beverage trends?+

          Tastewise analyzes real observed behavior from consumer panel and restaurant menu data, home and restaurant. This report draws on 224,031 consumers, 346,779 consumer panel signals, 141,735 dishes, 22,353 restaurants and 22,285 recipes in the US market, so every direction comes with YoY growth and an index against the category benchmark.