Fuel your product innovation with data-backed F&B research and development

Accelerate innovation and time to market with sharable and instantly actionable business intelligence and rapid concept validation.

Experience 4x more engagement

Nestle
Campbells
Givaudan
KraftHeinz
PepsiCo
Nestle
Campbells
Givaudan
KraftHeinz
PepsiCo

Future-fit your portfolio with realtime business intelligence

2.5% Time

In Innovation Speed

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4x Fewer

Post Launch Iterations

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24x Times

Faster Business Intelligence

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Validate instantly

Unlock actionable insights into the top ingredients, dishes, and consumer needs.

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Innovate confidently

Unlock unique opportunities with precise insights to what consumers really want.

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Take the lead

Outpace trends and with data-driven market and category insights.

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Accelerate innovation with actionable business insights

Streamline R&D and make confident decisions with tools designed to spark inspiration and speed up concept validation.

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Tailor your market insights and dominate with real-time data

Stay relevant with custom dashboards that visualize data on consumer behavior, food trends and competitive landscapes.

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Let your customer inform your next winning product idea

Turn inspiration into action with a streamlined innovation process that delivers results based on verifiable consumer needs and motivations.

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Adaptable consumer messaging that converts

“Where Tastewise is brilliant and AI is, we can now track that trend. That’s where AI is, it gives us that flexibility to actually change the messaging on the right time when consumers want it.”

Mark Donovan
Mark Donovan
Botanical, Flavours & Innovation Director, Tata Consumer Products
All case studies
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Customer centricity from vision to execution

“Tastewise gives me some actual data to say yes, what we think we’re seeing is on the right track, there’s something here. It also allows us to go a level deeper to understand what might be driving those trends”

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Natalie Taake
Senior Innovation Manager, Kroger
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Scalable foodservice strategies that deliver

“The partnership between Violife and Tastewise has been a resounding success, significantly boosting the ability to run a large-scale lead generation campaign for our foodservice business.”

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Rachel Waynberg
Senior Manager, Marketing, Foodservice
All case studies
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End to end process and project elevation

“Tastewise has been really instrumental in being able to have a greater impact across all the different projects.”

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Amanda Hershon
Test Kitchen Specialist, Campbell Soup Company
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Pioneering trends before they hit mainstream

“The AI tool on Tastewise has really made us more efficient and faster in identifying trends. I really enjoy the automatically-generated reports that we can do, to having ingredient information. So we’re using it and we’ll definitely use it more as we get used to having that tool.”

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Dirk Vogel
Senior Marketing Specialist, Bell
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