Coffee trends - consumption analysis and statistics 2025 report
Explore trends, analytics and statistics for ingredients, dishes, categories or consumer needs
Trend overview
- Social conversations about Coffee have by over the past year
- restaurants offer Coffee on their menus
- The fastest rising consumer need for Coffee is
- The dominating diet for Coffee is
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Trend performance of coffee
Trend analysis over time and across social, menus and recipes
Monitor trend developments
Easily track popularity changes, sales statistics, industry trend analysis and trend developments
Diets
The dietary references with coffee over time
Most popular coffee dishes
Most popular coffee posts from restaurants
Top ingredients and consumer claims
Top ingredients by popularity
Top claims shaping F&B trend
Coffee Trends in 2025: Analysis and Insights for the Food Industry
Coffee remains a staple in the food and beverage world, with 40.42% of restaurants offering it on their menus.
While social conversations around coffee have declined by 1.26% over the past year, the demand for coffee as a snack option is on the rise.
Veganism continues to be the leading dietary trend associated with coffee, signaling the ongoing growth of plant-based and dairy-free coffee innovations.
What is the latest trend in coffee?
Currently, one of the latest trends in coffee is the rise of specialty or third-wave coffee.
This refers to coffee that is produced, roasted, and brewed with high-quality standards, focusing on the individual characteristics of each coffee bean.
How many Gen Z drink coffee?
According to a study by the National Coffee Association, 48% of Gen Zers (those born between 1997 and 2012) drink coffee daily.
This is a significant increase compared to previous generations, with only 37% of millennials and 29% of Gen Xers reporting daily coffee consumption.
What are some popular types of coffee among Gen Z?
- Cold brew: This type of coffee is made by steeping coffee grounds in cold water for an extended period, resulting in a smooth and less acidic taste.
- Nitro coffee: Similar to cold brew but infused with nitrogen gas to give it a creamy texture and frothy head.
- Pour-over coffee: Made by pouring hot water over coffee grounds placed in a filter, resulting in a clean and flavorful cup of coffee.
- Specialty lattes: Beyond the traditional espresso and milk combination, specialty lattes, such as matcha or golden milk, have gained popularity among Gen Z for their unique flavors and health benefits.
Most popular coffee trends list:
- Sustainable coffee: With growing environmental awareness, more consumers seek sustainably sourced coffee.
- Plant-based milk alternatives: Dairy-free options like almond and oat milk are increasingly popular in coffee shops.
- CBD-infused coffee: Combines the calming effects of CBD with coffee’s energy boost, appealing to health-conscious consumers.
- Coffee Subscriptions: Many companies now deliver freshly roasted beans with details on their origin and flavor.
- Dalgona coffee: This whipped instant coffee, made popular during the pandemic, remains a favorite among Gen Z for its simplicity and aesthetic.
Coffee as a Snack: A Rising Consumer Need
The growing preference for coffee as a snack highlights its versatility. Brands have a unique opportunity to create snackable coffee products that cater to busy, health-conscious consumers looking for energy-boosting options.
FAQ
What are the health benefits of coffee?
Coffee is rich in antioxidants and contains caffeine, which can improve focus and energy levels. Studies suggest moderate coffee consumption may also support heart and liver health.
How is coffee used beyond drinking?
In addition to being a popular beverage, coffee is used in cooking and baking to enhance flavor in desserts, marinades, and even savory dishes.
Adaptable consumer messaging that converts
“Where Tastewise is brilliant and AI is, we can now track that trend. That's where AI is, it gives us that flexibility to actually change the messaging on the right time when consumers want it.”
Customer centricity from vision to execution
“Tastewise gives me some actual data to say yes, what we think we’re seeing is on the right track, there’s something here. It also allows us to go a level deeper to understand what might be driving those trends”
Scalable foodservice strategies that deliver
“The partnership between Violife and Tastewise has been a resounding success, significantly boosting the ability to run a large-scale lead generation campaign for our foodservice business.”
End to end process and project elevation
“Tastewise has been really instrumental in being able to have a greater impact across all the different projects.”
Pioneering trends before they hit mainstream
“The AI tool on Tastewise has really made us more efficient and faster in identifying trends. I really enjoy the automatically-generated reports that we can do, to having ingredient information. So we're using it and we'll definitely use it more as we get used to having that tool.”
Optimised ROI, reduced spend: marketing done right
50% Increase
Saved On First Drafts
15% Reduction
In Content Production Costs
15x Increase
In Consumer Engagement
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Frequently Asked Questions
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What is Tastewise?
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How can Tastewise help F&B companies reach their business goals?
Tastewise uncovers emerging trends and consumer preferences, allowing you to develop successful products and stay ahead of the competition. It helps you understand your audience better, enabling the creation of targeted marketing campaigns that resonate and increase brand awareness. It also optimizes foodservice sales by identifying high quality opportunities.
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GenAI, or Generative AI, empowers CPGs to innovate by analyzing vast amounts of market data to identify new product opportunities, create personalized marketing campaigns, optimize supply chains, enhance customer service through AI-powered chatbots, and even promote sustainability by identifying eco-friendly practices and designs. This versatile technology enables CPGs to gain a competitive advantage, improve customer satisfaction, and drive sustainable growth.
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Why does Tastewise stand out from its peers?
Tastewise stands out from other F&B platforms due to its unparalleled data depth and cutting-edge AI technology. We analyze trillions of data points across social media, eRetail, menus, and recipes, providing a comprehensive view of the food and beverage landscape that no other platform can match. Our AI is the most advanced in the industry, enabling us to extract actionable insights that drive innovation, marketing, and sales strategies.
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Yes, Tastewise offers a no obligations 14-day trial that gives you 1 FREE exclusive industry survey, powered by AI and verified by experts. You also get unlimited access to content produced by our GenAI model for free to use in your next campaign AND you can spot, monitor and predict the latest food and beverage trends with Trend Spotlight and Top Trends.