Miriam Aniel Oved, Integrated Marketing Leader, Tastewise
Marketing

Miriam Aniel Oved

Integrated Marketing Leader, Tastewise

Miriam Aniel Oved is Head of Integrated Marketing and Industry Insights at Tastewise, the proactive AI food and beverage intelligence system that delivers before you ask. She bridges data and storytelling, turning shifts in consumer demand into insight that food and beverage brands can use to make their next move.

Miriam has been reading Tastewise data since 2018, when she joined as a content and research specialist. Today she leads the team that publishes Tastewise's reports, including the annual Food and Beverage Forecast, now in its seventh year, along with faster reports when a moment calls for one. The goal of every piece is the same: spot the shift in consumer demand early, explain why it's happening, and give brand, R&D and menu teams something they can act on.

She also leads Tastewise's thought leadership. Journalists come to her for the consumer side of a story, on topics from GLP-1s to confectionery to bananas, and she appears on most Tastewise market webinars. She came to food from education and social change work, and she still starts with the people eating the food before she looks at the chart.

1 article

Areas of expertise

  • Food and beverage trend forecasting
  • Consumer demand and behavior
  • CPG and foodservice marketing
  • AI in food and beverage
  • Data storytelling

In the media

Speaking

Articles by Miriam

Experience and education

Experience

  1. Head of Integrated Marketing and Industry Insights, Tastewise

    2025 to present
  2. Head of Marketing Communications, Tastewise

    2023 to 2025
  3. Head of Content and Research, Tastewise

    2022 to 2023
  4. Content and Research Specialist, Tastewise

    2018 to 2022

Education

  • BA

    Columbia University · 2015

How Tastewise content is made

Data from the Tastewise platform

Articles and reports draw on Tastewise food and beverage data.

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Sources cited

External figures link to the original source.

Media and speaking requests

miriam@tastewise.io

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