From concept to product, faster than ever before

This is a deep dive into a fascinating new application to New Years Alcohol consumption. The concept goal is to create a new twist on traditional ways to consume Champagne or Prosecco, particularly the Limoncello Sorbet Float.

Discover
1
Analyze
2
Research
3
Strategize
4
Engage
5
Conceptualize
6
Write / Craft
7
Target
8
Trend Spotlight
157

In the Alcoholic Beverages category, we saw a 106.7% YoY rise in mentions of Limoncello Sorbet Float on social media

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To start your product journey, you must analyze major trends. On Trend Spotlight, you can track ingredients, pairings, and dietary trends, taking the guesswork out of product innovation.

Marketing Opportunities
158

The top claims around Limoncello Sorbet Float dishes:

+92.9% YoY

Whimsy

+44.9% YoY

Zesty

+21.4%  YoY

Celebration

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Once you’ve discovered your trends, investigate their engagement through social media, online menus, and home recipes on Marketing Opportunities in the Content Agency.

Survey Agency
159

To uncover what consumers love about New Years drinks, we used Survey Agency.

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Survey Agency mines real-time consumer behavior data without them even realizing it to help your company learn what consumers are specifically looking for from audiences in the hundreds of thousands. Stop guessing, start knowing.

Product Innovation
162

A delightful dessert cocktail, it features limoncello and champagne poured over a scoop of sorbet, creating a refreshing and indulgent treat.

To capture the audience, TasteGPT generated the following one-liner: “Celebrate the New Year with a sweet and sparkling Limoncello Sorbet Float.”

 

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The Product Innovation dashboard on Tastewise helps you explore and refine new product concepts that resonate with the right consumer segments.

With real-time data and insights, you can align your product offerings with trends, streamlining innovation from idea to launch.

Consumption Moments
160

Consumption Moments identified these standout social media posts, online recipes, and menu items featuring Limoncello Sorbet Float.

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Now we have our concept, but how do we know it hits the right notes with consumers?
Consumption Moments documents social media buzz, home cooking trends, and eRetail data, fueling data-driven decisions.

Recipe Creation
161

Limoncello Sorbet Float was our first concept choice as it incorporated trending ingredients like Lemon, which boasts a positive YoY change of 13.7% in social media discussion.

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Recipe Creator will generate recipes for you or your customers based on top industry trends.

Blog Ideator
163

Next, to help build and discuss the growing interest in New Years drinks, Blog Ideator generated Discover the Refreshing Delight of Lemon Float Prosecco

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Engaging blog content is one of the best ways to bring traffic to your product before its launch.
Blog Ideator crafts high-impact blogs on upcoming and current trends, diet insights, and functional food benefits to attract and engage your audience with data-driven content that drives awareness and product adoption.

Packaging Claims Generator
164

To make your New Years Champagne concept shine, our generator crafted this packaging and claim:

“Celebrate the New Year with a sweet and sparkling Limoncello Sorbet Float.”

 

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In just minutes, you have a unique, fresh new product ready to go to the market and the tools to get it there, thanks to Tastewise

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