tofu Trends

Highlights

Top 4 restaurant dishesSee More Most popular tofu dishes in restaurants
#1 HALF DOZEN TOFU DONUT GIFT BOX
Ring - Baked Tofu Donuts (Canoga Park, California)
@chicks_b_sketchy

$15.00

#2 TOFU SPRING ROLLS
Vn Grill (San Jose, California)
@anndennobuhdee

$4.25

#3 TOFU BOWL
Bibibop Asian Grill (Santa Monica, California)
@ashleysfoodfriends

$7.99

#4 GINGER TOFU SANDWICH
Sandwich Hag (Dallas, Texas)
@chefreyeduong

$9.00

Top rising variationsSee More The fastest rising ingredients, flavors, drinks etc with tofu
#1beer
#2pork belly
#3fried rice
#4cauliflower
#5cake
81.65%
#6peanut sauce
38.54%
#7seaweed
35.88%
#8ramen noodles
21.79%
#9tuna
18.81%
#10eggplant
17.54%
Restaurants Percentage of restaurants that serve tofu

7.88%

12,042 of 152,871 Restaurants

Top dish:
Half Dozen Tofu Donut Gift Box

Online Recipes Percentage of all online tofu recipes

0.67%

9,600 of 1,431,592 Recipes

Top recipe:
Black Pepper Tofu

Overview

tofu Growth Over Time How tofu has risen or fallen in popularity over the past year
Nov '17Dec '17Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '1800.050.10.150.20.250.30.350.40.450.50.55
Year Over Year TOFU growth or decline vs one year ago
7.29%
Yearly Eating Frequency Average yearly consumption of tofu per consumer
2.36
Share of Plate The percentage of the average American diet that tofu represents
Eat in vs Eat out The popularity of tofu at home vs at restaurants. The dashed black line represents the breakdown of the industry average
  • Eat In
  • Market Avg.
  • Eat Out
Restaurants Percentage of restaurants that serve tofu

7.88%

12,042 of 152,871 Restaurants

Top dish:
Half Dozen Tofu Donut Gift Box

Online Recipes Percentage of all online tofu recipes

0.67%

9,600 of 1,431,592 Recipes

Top recipe:
Black Pepper Tofu

Innovation Analysis

The most popular ingredients, flavors, and variations for tofu, as well as the food and beverage combinations trending and fading over the past year

perishables and prepared Trends Highlights the most popular perishables and prepared ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top perishables and prepared Ingredients
#1salad
28.58%
#2curry
18.66%
#3stir fry
11.32%
#4kimchi
11.24%
#5eggs
6.76%
#6fried rice
5.58%
#7spring rolls
3.53%
#8ice cream
2.65%
#9tempeh
2.5%
#10broth
2.28%
#11tacos
2.28%
#12guacamole
2.2%
#13seitan
1.91%
#14hamburger
0.51%
Fastest Rising perishables and prepared Ingredients
#1fried rice
#2ice cream
#3broth
13.23%
#4tacos
12.55%
#5eggs
8.62%
#6kimchi
5.53%
#7spring rolls
1.53%
#8tempeh
0.96%
Fastest Falling perishables and prepared Ingredients
#1salad
25.39%
#2hamburger
21.98%
#3seitan
20.07%
#4stir fry
16.54%
#5guacamole
8.65%
#6curry
3.7%
vegetables Trends Highlights the most popular vegetables ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top vegetables Ingredients
#1broccoli
12.87%
#2greens
12.53%
#3spinach
12.19%
#4kale
11.62%
#5soy
9.45%
#6mushrooms
6.38%
#7eggplant
5.58%
#8seaweed
5.24%
#9corn
5.01%
#10edamame
4.9%
#11cauliflower
3.76%
#12onion
3.76%
#13bok choy
3.3%
#14savory
2.05%
#15scallions
0.8%
#16cucumber
0.57%
Fastest Rising vegetables Ingredients
#1scallions
#2bok choy
#3cauliflower
#4savory
75.84%
#5seaweed
35.88%
#6eggplant
17.54%
Fastest Falling vegetables Ingredients
#1corn
50.05%
#2kale
46.99%
#3onion
45.58%
#4cucumber
42.38%
#5greens
38.58%
#6edamame
32.24%
#7broccoli
31.1%
#8spinach
28.15%
#9mushrooms
24.75%
#10soy
2.44%
grains Trends Highlights the most popular grains ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top grains Ingredients
#1rice
51.84%
#2pasta
14.97%
#3quinoa
13.14%
#4noodles
6.92%
#5brown rice
6.07%
#6ramen noodles
3.53%
#7soba
3.53%
Fastest Rising grains Ingredients
#1ramen noodles
21.79%
#2noodles
3.45%
Fastest Falling grains Ingredients
#1quinoa
38.12%
#2pasta
31.98%
#3brown rice
27.87%
#4soba
27.02%
#5rice
7.27%
meat Trends Highlights the most popular meat ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top meat Ingredients
#1chicken
31.08%
#2beef
26.82%
#3pork
21.49%
#4pork belly
6.57%
#5steak
5.33%
#6bacon
4.62%
#7lamb
4.09%
Fastest Rising meat Ingredients
#1pork belly
#2beef
16.92%
Fastest Falling meat Ingredients
#1bacon
23.03%
#2lamb
16.27%
#3chicken
8.58%
#4steak
1.91%
#5pork
1.08%
spices and herbs Trends Highlights the most popular spices and herbs ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top spices and herbs Ingredients
#1garlic
25.17%
#2ginger
17.79%
#3cilantro
13.42%
#4sesame
12.75%
#5chocolate
11.74%
#6pepper
10.07%
#7matcha
9.06%
Fastest Falling spices and herbs Ingredients
#1matcha
23.55%
#2pepper
20.07%
#3garlic
20.07%
#4cilantro
13.22%
#5sesame
10.94%
#6chocolate
2.31%
#7ginger
1.63%
condiments Trends Highlights the most popular condiments ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top condiments Ingredients
#1miso
36.67%
#2homestyle sauce
20%
#3sriracha
17.08%
#4soy sauce
15.83%
#5peanut sauce
10.42%
Fastest Rising condiments Ingredients
#1peanut sauce
38.54%
#2miso
7.44%
Fastest Falling condiments Ingredients
#1homestyle sauce
41.01%
#2sriracha
27.68%
#3soy sauce
10.38%
seafood Trends Highlights the most popular seafood ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top seafood Ingredients
#1fish
45.02%
#2salmon
35.06%
#3tuna
19.91%
Fastest Rising seafood Ingredients
#1tuna
18.81%
Fastest Falling seafood Ingredients
#1fish
24.97%
#2salmon
6.55%
beverages Trends Highlights the most popular beverages ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top beverages Ingredients
#1coffee
38.74%
#2tea
34.23%
#3smoothie
27.03%
Fastest Rising beverages Ingredients
#1coffee
8.14%
Fastest Falling beverages Ingredients
#1tea
9.76%
#2smoothie
7.78%
dairy Trends Highlights the most popular dairy ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top dairy Ingredients
#1cheese
66.02%
#2vegan cheese
33.98%
Fastest Falling dairy Ingredients
#1cheese
41.16%
#2vegan cheese
28.95%
bakery and desserts Trends Highlights the most popular bakery and desserts ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top bakery and desserts Ingredients
#1toast
55%
#2cake
45%
Fastest Rising bakery and desserts Ingredients
#1cake
81.65%
Fastest Falling bakery and desserts Ingredients
#1toast
25.07%
alcohol Trends Highlights the most popular alcohol ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top alcohol Ingredients
#1wine
60.38%
#2sake
37.74%
#3beer
1.89%
Fastest Rising alcohol Ingredients
#1beer
#2sake
3.44%
Fastest Falling alcohol Ingredients
#1wine
17.41%
nuts and seeds Trends Highlights the most popular nuts and seeds ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top nuts and seeds Ingredients
#1coconut
Fastest Rising nuts and seeds Ingredients
#1coconut
10.24%
fruits Trends Highlights the most popular fruits ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top fruits Ingredients
#1mango
Fastest Falling fruits Ingredients
#1mango
17.11%

Diets & Traits

Why people choose this dish, and how it performed in various popular diets over the past year

Top Motivators The leading reasons consumers choose tofu compared to all other dishes
fitness
25.13%
clean eating
5.47%
protein
3.47%
Diets Over Time The dietary references with tofu over time
Dec '17Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '1805101520253035404550
  • Vegan
  • Vegetarian
  • Clean Eating
  • Gluten Free

Restaurant Analysis

A look at the most popular tofu dishes served in restaurants, their price points, and popularity

Restaurant Penetration Percentage of restaurants that serve tofu

7.88%

Cuisine Penetration The most popular restaurant cuisine to feature tofu

chinese restaurant

18%
tofu Pricing Analysis Average price of tofu across the variously priced restaurants, from cheapest to most expensive
$8.85$8.11$9$10.13$14.5AVG$$$$$$$$$$
Most Popular tofu Dishes The most notable variations of tofu served across the country
DISH NAMERESTAURANTCITYSTATE
#1 Half Dozen Tofu Donut Gift Box Ring - Baked Tofu DonutsCanoga ParkCalifornia
#2 Tofu Spring Rolls Vn GrillSan JoseCalifornia
#3 Tofu Bowl BIBIBOP Asian GrillSanta MonicaCalifornia
#4 Ginger Tofu Sandwich Sandwich HagDallasTexas
#5 Tofu Poke Bowl Poké FreshAkronOhio
#6 Ginger Tofu Salad Sandwich HagDallasTexas
#7 Spicy Crispy Tofu Sliced Pork 蜀巷 alley 41New YorkNew York
#8 Ginger Tofu Roll Sandwich HagDallasTexas
#9 Matcha Udon Deepfried Tofu Kitsune Noodles Tsurumaru Udon HonpoLos AngelesCalifornia
#10 Mapo Tofu Rice Cakes Cheu FishtownPhiladelphiaPennsylvania
Menu Items How many total instances of tofu found in restaurants across the country
35,494
Dish Count Per Menu The average number of tofu variations on a restaurant's menu
2.95

Home Cooking

Highlighting the leading online tofu recipes and their penetration

Recipe Count How many online recipes exist for tofu
9,600
Used As Ingredient How many online recipes use tofu as an ingredient
9,183
Top Online Recipes The most notable variations of tofu recipes found online, and how they have performed over the past year
#1

Black Pepper Tofu from Cilantro and Citronella

#2

Vegan Nashville Hot Tofu Nuggets from Rabbit and Wolves

#3

Quick & Easy Crispy Tofu from Minimalist Baker

#4

Honey Ginger Tofu and Veggie Stir Fry from

#5

Crispy Sesame Tofu with Zucchini Noodle (Vegetarian Meal Prep) from My Food Story

#6

Spicy Sesame Zoodles with Crispy Tofu from Pinch of Yum

#7

Spicy Sesame Zoodles with Crispy Tofu from Pinch of Yum

#8

Sofritas Tofu Burrito Bowls from Host The Toast

#9

Vegan Sesame Tofu Dumplings from Rabbit and Wolves

#10

Crispy Baked Buffalo Tofu Wings from The Curious Chickpea

#11

Vegan black pepper tofu from Lazy Cat Kitchen

#12

Quick & Easy Crispy Tofu from Minimalist Baker