tofu Trends

Highlights

Top 4 restaurant dishesSee More Most popular tofu dishes in restaurants
#1AGEDASHI TOFU
Japanese Restaurant Aki　彩季 (Honolulu, Hawaii)
@starletshayeats

$5.00

#2TOFU POKE BOWL
Zaka Bowl (Memphis, Tennessee)
@zakabowl

$11.00

#3TOFU SCRAMBLE
Kitchen Mouse Cafe & Catering (La, California)
@monaeatsveganthings

$4.00

#4CREAM CHEESE TOFU SPREAD
Ess-a-bagel (Nyc, New York)
@sarah_louise_011

$7.25

See more popular dishes
Top rising variationsSee More The fastest rising ingredients, flavors, drinks etc with tofu
#1beer
#2kimchi
73.65%
#3crabs
62.94%
#4pork belly
62.78%
#5pork
47.83%
#6noodles
31.11%
#7beef
23.86%
#8potatoes
20.92%
#9rice
20.34%
#10bok choy
11.75%
Restaurants Percentage of restaurants that serve tofu

7.8%

11,743 of 150,634 Restaurants

Top dish:
Agedashi Tofu

Online Recipes Percentage of all online tofu recipes

0.61%

11,790 of 1,917,533 Recipes

Top recipe:
Baked Tofu

Overview

tofu Growth Over Time How tofu has risen or fallen in popularity over the past year
Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '18Dec '18Jan '19Feb '19Mar '1900.050.10.150.20.250.30.350.40.450.50.55
Year Over Year TOFU growth or decline vs one year ago
-10.75%
Yearly Eating Frequency Average yearly consumption of tofu per consumer
2.26
Share of Plate The percentage of the average American diet that tofu represents
Eat in vs Eat out The popularity of tofu at home vs at restaurants. The dashed black line represents the breakdown of the industry average
  • Eat In
  • Market Avg.
  • Eat Out
Restaurants Percentage of restaurants that serve tofu

7.8%

11,743 of 150,634 Restaurants

Top dish:
Agedashi Tofu

Online Recipes Percentage of all online tofu recipes

0.61%

11,790 of 1,917,533 Recipes

Top recipe:
Baked Tofu

See the full report

Innovation Analysis

The most popular ingredients, flavors, and variations for tofu, as well as the food and beverage combinations trending and fading over the past year

perishables and prepared Trends Highlights the most popular perishables and prepared ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top perishables and prepared Ingredients
#1salad
29.33%
#2curry
19.25%
#3kimchi
13%
#4stir fry
12.35%
#5eggs
7.31%
#6fried rice
6.82%
#7pho toppings
6.09%
#8ice cream
3.17%
#9tacos
2.68%
Fastest Rising perishables and prepared Ingredients
#1kimchi
73.65%
#2ice cream
55.86%
#3tacos
54.06%
#4pho toppings
8.19%
#5fried rice
1.54%
Fastest Falling perishables and prepared Ingredients
#1curry
34.74%
#2salad
30.9%
#3stir fry
11.79%
#4eggs
6.32%
See more perishables and prepared trends
vegetables Trends Highlights the most popular vegetables ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top vegetables Ingredients
#1broccoli
14.06%
#2spinach
12.45%
#3greens
12.21%
#4kale
11.59%
#5soy
9.99%
#6mushrooms
6.41%
#7seaweed
5.67%
#8corn
5.3%
#9edamame
5.06%
#10cabbage
4.93%
#11potatoes
4.81%
#12bok choy
3.7%
#13onion
3.7%
#14sprouts
0.12%
Fastest Rising vegetables Ingredients
#1sprouts
#2potatoes
20.92%
#3bok choy
11.75%
#4cabbage
8.49%
Fastest Falling vegetables Ingredients
#1greens
55.84%
#2soy
39.08%
#3kale
36.46%
#4onion
31.13%
#5spinach
27.24%
#6broccoli
22.92%
#7mushrooms
17.98%
#8edamame
17.74%
#9seaweed
16.86%
#10corn
16.33%
See more vegetables trends
grains Trends Highlights the most popular grains ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top grains Ingredients
#1rice
57.21%
#2pasta
15.36%
#3quinoa
13.17%
#4noodles
7.99%
#5brown rice
6.27%
Fastest Rising grains Ingredients
#1noodles
31.11%
#2rice
20.34%
Fastest Falling grains Ingredients
#1pasta
39.69%
#2quinoa
39.47%
#3brown rice
10.26%
See more grains trends
meat Trends Highlights the most popular meat ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top meat Ingredients
#1chicken
33.27%
#2beef
29.06%
#3pork
23.33%
#4pork belly
7.65%
#5steak
6.12%
#6sausage
0.57%
Fastest Rising meat Ingredients
#1sausage
74.62%
#2pork belly
62.78%
#3pork
47.83%
#4beef
23.86%
Fastest Falling meat Ingredients
#1steak
12.9%
#2chicken
10.9%
See more meat trends
seafood Trends Highlights the most popular seafood ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top seafood Ingredients
#1fish
53.67%
#2salmon
45.2%
#3crabs
1.13%
Fastest Rising seafood Ingredients
#1crabs
62.94%
Fastest Falling seafood Ingredients
#1fish
28.21%
#2salmon
18.56%
See more seafood trends
spices and herbs Trends Highlights the most popular spices and herbs ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top spices and herbs Ingredients
#1garlic
58.4%
#2ginger
41.6%
Fastest Falling spices and herbs Ingredients
#1ginger
39.86%
#2garlic
24.35%
See more spices and herbs trends
condiments Trends Highlights the most popular condiments ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top condiments Ingredients
#1miso
67.48%
#2sriracha
32.52%
Fastest Falling condiments Ingredients
#1miso
27.38%
#2sriracha
19.24%
See more condiments trends
dairy Trends Highlights the most popular dairy ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top dairy Ingredients
#1cheese
Fastest Falling dairy Ingredients
#1cheese
32.7%
See more dairy trends
beverages Trends Highlights the most popular beverages ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top beverages Ingredients
#1coffee
Fastest Rising beverages Ingredients
#1coffee
7.68%
See more beverages trends
nuts and seeds Trends Highlights the most popular nuts and seeds ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top nuts and seeds Ingredients
#1coconut
Fastest Falling nuts and seeds Ingredients
#1coconut
1.42%
See more nuts and seeds trends
alcohol Trends Highlights the most popular alcohol ingredients with tofu, as well as its fastest rising and falling ingredients. Broken down by food category
Top alcohol Ingredients
#1beer
Fastest Rising alcohol Ingredients
#1beer
See more alcohol trends

Diets & Traits

Why people choose this dish, and how it performed in various popular diets over the past year

Top Motivators The leading reasons consumers choose tofu compared to all other dishes
fitness
23.98%
clean eating
4.93%
protein
3.42%
Diets Over Time The dietary references with tofu over time
Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '18Dec '18Jan '19Feb '19Mar '190510152025303540455055
  • vegan
  • vegetarian
  • clean eating
  • gluten free
See more diets insights

Restaurant Analysis

A look at the most popular tofu dishes served in restaurants, their price points, and popularity

Restaurant Penetration Percentage of restaurants that serve tofu

7.8%

Cuisine Penetration The most popular restaurant cuisine to feature tofu

chinese restaurant

18 %
tofu Pricing Analysis Average price of tofu across the variously priced restaurants, from cheapest to most expensive
$8.89$8.25$8.94$10.1$13.85AVG$$$$$$$$$$
Most Popular tofu Dishes The most notable variations of tofu served across the country
DISH NAMERESTAURANTCITYSTATE
#1 Agedashi Tofu Japanese Restaurant Aki　彩季HonoluluHawaii
#2 Tofu Poke Bowl Zaka BowlMemphisTennessee
#3 Tofu Scramble Kitchen Mouse Cafe & CateringLaCalifornia
#4 Cream Cheese Tofu Spread Ess-a-BagelNycNew York
#5 Cyo Tofu Stir Fry honeygrowBaltimoreMaryland
#6 Tofu Donut Gift Box Ring - Baked Tofu DonutsLaCalifornia
#7 Spicy Crispy Tofu Sliced Pork 蜀巷 alley 41NycNew York
#8 Seafood Tofu Soup Pyeong Chang Tofu HouseOaklandCalifornia
#9 Tofu Taco Taco PartySomervilleMassachusetts
#10 Banh Mi Tofu Hoagie Fu-WahPhiladelphiaPennsylvania
Menu Items How many total instances of tofu found in restaurants across the country
34,413
Dish Count Per Menu The average number of tofu variations on a restaurant's menu
2.93
See competition analysis

Home Cooking

Highlighting the leading online tofu recipes and their penetration

Recipe Count How many online recipes exist for tofu
11,790
Used As Ingredient How many online recipes use tofu as an ingredient
11,148
Top Online Recipes The most notable variations of tofu recipes found online, and how they have performed over the past year
1

Baked Tofu from Gimme Some Oven

2

Quick & Easy Crispy Tofu from Minimalist Baker

3

Crispy Sesame Tofu with Zucchini Noodle (Vegetarian Meal Prep) from My Food Story

4

Quick & Easy Crispy Tofu from Minimalist Baker

5

Spicy Sesame Zoodles with Crispy Tofu from Pinch of Yum

6

Vegan Sesame Tofu Dumplings from Rabbit and Wolves

7

Vegan Nashville Hot Tofu Nuggets from Rabbit and Wolves

8

Banh mi bowls with sticky tofu from Choosingchia

9

Sofritas Tofu Burrito Bowls from Host The Toast

10

Tofu rice paper rolls from Lazy Cat Kitchen

11

Vegan black pepper tofu from Lazy Cat Kitchen

12

Spicy Sesame Zoodles with Crispy Tofu from Pinch of Yum

See more cooking insights