oats Trends

Highlights

Top 4 restaurant dishesSee More Most popular oats dishes in restaurants
#1OVERNIGHT OATS BREAKFAST BOWL
Mother Juice (Cambridge, Massachusetts)
#2BONANZA OVERNIGHT OATS
The Hanging Tree Cafe (Pueblo, Colorado)
#3SASSY SAVORY OATS BOWL
Lb Kitchen (Portland, Maine)
#4HOT PROTEIN OATS
Project Juice (Berkeley, California)
Top rising variationsSee More The fastest rising ingredients, flavors, drinks etc with oats
#1fruit salad
#2sun butter
#3salad
#4nut butter
#5pie apples
78.23%
#6matcha
76.29%
#7cocoa
66.35%
#8pumpkin spice
64.77%
#9oat
61.42%
#10green gram
56.85%
Restaurants Percentage of restaurants that serve oats

0.38%

575 of 152,763 Restaurants
Online Recipes Percentage of all online oats recipes

0.33%

5,285 of 1,593,361 Recipes

Overview

oats Growth Over Time How oats has risen or fallen in popularity over the past year
Dec '17Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '18Dec '1800.050.10.150.20.250.30.350.40.45
Year Over Year OATS growth or decline vs one year ago
-8.78%
Yearly Eating Frequency Average yearly consumption of oats per consumer
2.71
Share of Plate The percentage of the average American diet that oats represents
Eat in vs Eat out The popularity of oats at home vs at restaurants. The dashed black line represents the breakdown of the industry average
  • Eat In
  • Market Avg.
  • Eat Out
Restaurants Percentage of restaurants that serve oats

0.38%

575 of 152,763 Restaurants
Online Recipes Percentage of all online oats recipes

0.33%

5,285 of 1,593,361 Recipes

Innovation Analysis

The most popular ingredients, flavors, and variations for oats, as well as the food and beverage combinations trending and fading over the past year

grains Trends Highlights the most popular grains ingredients with oats, as well as its fastest rising and falling ingredients. Broken down by food category
Top grains Ingredients
#1oatmeal
80.7%
#2granola
13.88%
#3oat
3.39%
#4quinoa
2.03%
Fastest Rising grains Ingredients
#1oat
61.42%
#2granola
5.45%
Fastest Falling grains Ingredients
#1quinoa
14.45%
#2oatmeal
7.59%
spices and herbs Trends Highlights the most popular spices and herbs ingredients with oats, as well as its fastest rising and falling ingredients. Broken down by food category
Top spices and herbs Ingredients
#1chocolate
56.74%
#2cinnamon
19.95%
#3cacao
7.62%
#4vanilla
4.95%
#5pumpkin spice
4.27%
#6matcha
3.58%
#7cocoa
2.89%
Fastest Rising spices and herbs Ingredients
#1matcha
76.29%
#2cocoa
66.35%
#3pumpkin spice
64.77%
Fastest Falling spices and herbs Ingredients
#1cacao
49.3%
#2vanilla
30.4%
#3cinnamon
23.45%
#4chocolate
22.56%
condiments Trends Highlights the most popular condiments ingredients with oats, as well as its fastest rising and falling ingredients. Broken down by food category
Top condiments Ingredients
#1peanut butter
55.24%
#2honey
15.46%
#3almond butter
14.45%
#4nut butter
7.12%
#5maple syrup
6.61%
#6sun butter
1.12%
Fastest Rising condiments Ingredients
#1sun butter
#2nut butter
#3almond butter
20.07%
Fastest Falling condiments Ingredients
#1honey
21.19%
#2maple syrup
11.28%
#3peanut butter
5.6%
fruits Trends Highlights the most popular fruits ingredients with oats, as well as its fastest rising and falling ingredients. Broken down by food category
Top fruits Ingredients
#1blueberries
24.02%
#2strawberries
21.35%
#3bananas
11.24%
#4raspberries
11.24%
#5apple
9.13%
#6dates
7.87%
#7pomegranate
4.07%
#8pie apples
3.79%
#9blackberries
3.79%
#10berries
3.51%
Fastest Rising fruits Ingredients
#1pie apples
78.23%
#2blackberries
36.15%
#3strawberries
13.11%
Fastest Falling fruits Ingredients
#1pomegranate
38.21%
#2raspberries
25.95%
#3bananas
21.11%
#4apple
18.52%
#5dates
15.81%
#6blueberries
9.73%
#7berries
7.89%
nuts and seeds Trends Highlights the most popular nuts and seeds ingredients with oats, as well as its fastest rising and falling ingredients. Broken down by food category
Top nuts and seeds Ingredients
#1coconut
44.57%
#2chia
30%
#3almonds
13.29%
#4flaxseed
8.86%
#5walnuts
3.29%
Fastest Falling nuts and seeds Ingredients
#1chia
45.97%
#2flaxseed
33.68%
#3walnuts
29.14%
#4coconut
21.35%
#5almonds
19.48%
beverages Trends Highlights the most popular beverages ingredients with oats, as well as its fastest rising and falling ingredients. Broken down by food category
Top beverages Ingredients
#1smoothie
50.17%
#2coffee
42.42%
#3tea
7.41%
Fastest Falling beverages Ingredients
#1smoothie
40.35%
#2coffee
28.12%
#3tea
17.3%
bakery and desserts Trends Highlights the most popular bakery and desserts ingredients with oats, as well as its fastest rising and falling ingredients. Broken down by food category
Top bakery and desserts Ingredients
#1cake
17.32%
#2cookies
11.96%
#3bread
11.07%
#4pancakes
10.36%
#5banana bread
9.82%
#6dark chocolate
9.46%
#7protein powder
6.43%
#8caramel
5.36%
#9muffins
5.36%
#10chocolate chips
4.29%
#11white chocolate
3.93%
#12pie
3.57%
#13oreos
1.07%
Fastest Rising bakery and desserts Ingredients
#1pie
#2white chocolate
#3oreos
#4chocolate chips
61.27%
#5cookies
55.19%
#6cake
31.77%
#7caramel
31.62%
#8banana bread
18.00%
Fastest Falling bakery and desserts Ingredients
#1protein powder
37.53%
#2bread
32.78%
#3pancakes
18.59%
#4muffins
15.11%
#5dark chocolate
11.28%
dairy Trends Highlights the most popular dairy ingredients with oats, as well as its fastest rising and falling ingredients. Broken down by food category
Top dairy Ingredients
#1yogurt
42.3%
#2greek yogurt
22.62%
#3milk
20.66%
#4whey
14.43%
Fastest Rising dairy Ingredients
#1whey
44.78%
#2yogurt
0.65%
Fastest Falling dairy Ingredients
#1greek yogurt
6.06%
#2milk
5.41%
perishables and prepared Trends Highlights the most popular perishables and prepared ingredients with oats, as well as its fastest rising and falling ingredients. Broken down by food category
Top perishables and prepared Ingredients
#1almond milk
59.18%
#2salad
19.05%
#3eggs
13.95%
#4fruit salad
7.82%
Fastest Rising perishables and prepared Ingredients
#1fruit salad
#2salad
Fastest Falling perishables and prepared Ingredients
#1eggs
31.72%
#2almond milk
14.07%
vegetables Trends Highlights the most popular vegetables ingredients with oats, as well as its fastest rising and falling ingredients. Broken down by food category
Top vegetables Ingredients
#1pumpkin
71.97%
#2green gram
28.03%
Fastest Rising vegetables Ingredients
#1green gram
56.85%
#2pumpkin
23.08%

Diets & Traits

Why people choose this dish, and how it performed in various popular diets over the past year

Top Motivators The leading reasons consumers choose oats compared to all other dishes
fitness
89.16%
weight loss
11.57%
clean eating
11.00%
Diets Over Time The dietary references with oats over time
Jan '18Feb '18Mar '18Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '18Dec '1802.557.51012.51517.52022.52527.53032.5
  • vegan
  • clean eating
  • vegetarian
  • gluten free

Restaurant Analysis

A look at the most popular oats dishes served in restaurants, their price points, and popularity

Restaurant Penetration Percentage of restaurants that serve oats

0.38%

Cuisine Penetration The most popular restaurant cuisine to feature oats

american restaurant

25 %
oats Pricing Analysis Average price of oats across the variously priced restaurants, from cheapest to most expensive
$7.06$5.52$7.38$9.15$11.23AVG$$$$$$$$$$
Most Popular oats Dishes The most notable variations of oats served across the country
DISH NAMERESTAURANTCITYSTATE
#1 Overnight Oats Breakfast Bowl Mother JuiceCambridgeMassachusetts
#2 Bonanza Overnight Oats The Hanging Tree CafePuebloColorado
#3 Sassy Savory Oats Bowl LB KitchenPortlandMaine
#4 Hot Protein Oats Project JuiceBerkeleyCalifornia
#5 Sweet Salty Oats Bowl LB KitchenPortlandMaine
#6 Apple Cinnamon Oats Pancakes Northvale Classic DinerNorthvaleNew Jersey
#7 Cup Oats State Street GrillClarks SummitPennsylvania
#8 Oats Broken CoconutNycNew York
#9 Fresh Steal Cut Oats The Nourish SpotNycNew York
#10 Greek Yogurt Bowl Toasted Seeds Crisp Oats Berries Mercer KitchenNycNew York
Menu Items How many total instances of oats found in restaurants across the country
755
Dish Count Per Menu The average number of oats variations on a restaurant's menu
1.31

Home Cooking

Highlighting the leading online oats recipes and their penetration

Recipe Count How many online recipes exist for oats
5,285
Used As Ingredient How many online recipes use oats as an ingredient
4,831
Top Online Recipes The most notable variations of oats recipes found online, and how they have performed over the past year
1

Cinnamon Bun Overnight Oats from With Salt and Wit

2

Keto Overnight 'Oats' from Meal Prep on Fleek™

3

Banana Bread Overnight Oats from Lemons + Zest

4

Easy Overnight Oats from Damn Delicious

5

Healthy Caramel Macchiato Overnight Dessert Oats from dessertswithbenefits.com

6

Chai Spiced Chia Overnight Oats from Flavor the Moments

7

Strawberry Vanilla Overnight Oats from Make Healthy Easy

8

Vanilla Maple Almond Butter Overnight Oats from Dishing Out Health

9

Vegan Overnight oats for Healthy Heart, Skin and Brain from Beauty Bites

10

Apple Cinnamon Overnight Oats from Jar Of Lemons