Food & Beverage Industry Trends Highlights

Matcha Green Tea popularity has changed by -7.53% over the past year. On average, Matcha Green Tea is consumed 1.55 times every year. Market adoption for Matcha Green Tea in restaurants is 2.79% and it is on 0.01% of recipes.

Matcha Green Tea plating ideas from top restaurants

Most popular Matcha Green Tea dishes in restaurants. September 2020 data
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Noon’s Boba Cafe (Henderson, Nevada)
Camellia Rd Tea Bar (San Diego, California)
Heine Brothers' Coffee - Outer Loop (Louisville, Kentucky)
Starbucks (Champaign, Illinois)

Fastest rising Matcha Green Tea pairings

The fastest rising ingredients, flavors, and drinks with Matcha Green Tea. September 2020 data
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Food Market Overview for Matcha Green Tea

Matcha Green Tea Growth Over Time

Monitor trends in Matcha Green Tea related conversations over the past year. September 2020 Data
May '19Jun '19Jul '19Aug '19Sep '19Oct '19Nov '19Dec '19Jan '20Feb '20Mar '20Apr '20May '20Jun '20Jul '2000.00250.0050.00750.010.01250.0150.01750.020.0225
  • Annual Growth

    Matcha Green Tea consumption yearly growth rate
    -7.53%
  • Annual Consumption Frequency

    Matcha Green Tea is consumed 1.55 times on average every year
    1.55
  • The percentage of the average American diet that Matcha Green Tea represents. September 2020 data

    Market Adoption

  • The popularity of Matcha Green Tea at home vs at restaurants. The dashed black line represents the breakdown of the industry average. September 2020 data

    Home vs Restaurant Consumption

    • Eat In
    • Market Avg.
    • Eat Out
  • Percentage of restaurants that serve Matcha Green Tea

    Popularity in Restaurants

    2.79%
    15,338 of 549,475 Restaurants
  • 0.01% of recipes have Matcha Green Tea

    Popularity in Recipes

    0.01%
    393 of 3,635,380 Recipes

Product & Culinary Innovation Analysis

The upcoming food industry trends for Matcha Green Tea. September 2020 data

Most Popular beverages Ingredients and Pairings

Highlights the most popular beverages ingredients with Matcha Green Tea, as well as its fastest rising and falling ingredients. Broken down by food category. September 2020 data
Top beverages Ingredients and Pairings
#1matcha green tea
32.13%
#2tea
23.66%
#3green tea
21.08%
#4coffee
9.85%
#5latte
6.62%
Trending Ingredients and Pairings
#1soda
#2smoothie
87.25%
#3water
62.20%
#4green tea
9.36%
#5tea
9.03%
Declining Ingredients and Pairings
#2juice
16.46%
#3coffee
13.26%
#4latte
12.62%

Most Popular spices and herbs Ingredients and Pairings

Highlights the most popular spices and herbs ingredients with Matcha Green Tea, as well as its fastest rising and falling ingredients. Broken down by food category. September 2020 data
Top spices and herbs Ingredients and Pairings
#1matcha
76.88%
#2chocolate
7.57%
#3vanilla
4.45%
#4ginger
2%
#5salt
1.64%
Trending Ingredients and Pairings
#1hops
#2anise
#3hot pepper
#4lemon thyme
#5garlic chives
Declining Ingredients and Pairings
#1tapioca
86.68%
#2cayenne
46.71%
#3chamomile
46.71%
#4sesame
42.26%
#5cinnamon
28.94%

Most Popular food Ingredients and Pairings

Highlights the most popular food ingredients with Matcha Green Tea, as well as its fastest rising and falling ingredients. Broken down by food category. September 2020 data
Top food Ingredients and Pairings
#1ice cream
30.16%
#2pastry
22.04%
#3cookie
9.69%
#4bread
7.8%
#5meats
7.6%
Trending Ingredients and Pairings
#1eggs
#2cookie
#3chips
46.56%
#4french fries
46.56%
#5bread
39.03%
Declining Ingredients and Pairings
#2ice cream
45.58%
#3donuts
43.37%
#4seafood
0.52%

Most Popular dairy Ingredients and Pairings

Highlights the most popular dairy ingredients with Matcha Green Tea, as well as its fastest rising and falling ingredients. Broken down by food category. September 2020 data
Top dairy Ingredients and Pairings
#1milk
41.24%
#2cream
33.63%
#3butter
8.59%
#4cheese
6.21%
#5yogurt
3.37%
Trending Ingredients and Pairings
#1brown butter
#2feta
#3organic milk
#4strawberry yogurt
#5gruyere
Declining Ingredients and Pairings
#1custard
82.24%
#2greek yogurt
20.06%

Most Popular fruits Ingredients and Pairings

Highlights the most popular fruits ingredients with Matcha Green Tea, as well as its fastest rising and falling ingredients. Broken down by food category. September 2020 data
Top fruits Ingredients and Pairings
#1berries
30.28%
#2strawberries
15.28%
#3lemon
12.75%
#4bananas
8.92%
#5blueberries
7.85%
Trending Ingredients and Pairings
#1meyer lemon
#2apricots
#3bergamot
#4honeydew melon
#5black cherries
Declining Ingredients and Pairings
#2apple
22.48%
#3mango
2.68%

Most Popular desserts Ingredients and Pairings

Highlights the most popular desserts ingredients with Matcha Green Tea, as well as its fastest rising and falling ingredients. Broken down by food category. September 2020 data
Top desserts Ingredients and Pairings
#1cake
23.43%
#2biscuits
16.69%
#3soft serve
14.28%
#4caramel
6.31%
#5cheese cake
6.06%
Trending Ingredients and Pairings
#1pancake
#2biscuits
#3cake
26.17%
#4macaron
16.28%
#5cheese cake
6.59%
Declining Ingredients and Pairings
#1shaved ice
88.58%
#2tapioca pearls
82.24%
#3soft serve
61.24%
#4gelato
55.59%
#5pudding
55.59%

Most Popular nuts and seeds Ingredients and Pairings

Highlights the most popular nuts and seeds ingredients with Matcha Green Tea, as well as its fastest rising and falling ingredients. Broken down by food category. September 2020 data
Top nuts and seeds Ingredients and Pairings
#1coconut
34.54%
#2almonds
28.88%
#3chia
13.42%
#4peanuts
4.14%
#5pistachios
4.04%
Trending Ingredients and Pairings
#1walnuts
#2macadamia nuts
#3sunflower seeds
#4candied pecans
#5chia
Declining Ingredients and Pairings
#1pumpkin seeds
46.71%
#2hazelnuts
46.71%
#3cashews
20.06%

Most Popular vegetables Ingredients and Pairings

Highlights the most popular vegetables ingredients with Matcha Green Tea, as well as its fastest rising and falling ingredients. Broken down by food category. September 2020 data
Top vegetables Ingredients and Pairings
#1beans
19.38%
#2greens
19.13%
#3soy
13.5%
#4spinach
10.46%
#5avocado
9.6%
Declining Ingredients and Pairings
#2cabbage
46.71%
#3celery
46.71%
#4pumpkin
46.71%
#5beetroot
20.06%

Most Popular dairy substitutes Ingredients and Pairings

Highlights the most popular dairy substitutes ingredients with Matcha Green Tea, as well as its fastest rising and falling ingredients. Broken down by food category. September 2020 data
Top dairy substitutes Ingredients and Pairings
#1nut milk
37.35%
#2almond milk
25.62%
#3coconut milk
17.34%
#4oat milk
12.26%
#5soy milk
5.22%
Trending Ingredients and Pairings
#1oat milk
70.54%
#2coconut milk
45.35%
#3nut milk
14.48%
Declining Ingredients and Pairings
#3soy milk
46.71%
#4cashew milk
36.05%
#5almond milk
15.72%

Most Popular bakery Ingredients and Pairings

Highlights the most popular bakery ingredients with Matcha Green Tea, as well as its fastest rising and falling ingredients. Broken down by food category. September 2020 data
Top bakery Ingredients and Pairings
#1sugar
39.05%
#2white chocolate
12.16%
#3dark chocolate
9.53%
#4chocolate chips
8.75%
#5flour
7.25%
Trending Ingredients and Pairings
#1yeast
#2lollipop
#3icing sugar
#4pastry dough
#5biscuit dough
Declining Ingredients and Pairings
#2nut flour
28.94%
#3brown sugar
23.87%
#4stevia
20.06%

Most Popular condiments Ingredients and Pairings

Highlights the most popular condiments ingredients with Matcha Green Tea, as well as its fastest rising and falling ingredients. Broken down by food category. September 2020 data
Top condiments Ingredients and Pairings
#1honey
31.65%
#2oil
15.09%
#3nut butter
9.41%
#4maple syrup
9.02%
#5chili
8.71%
Trending Ingredients and Pairings
#1chili
#2jam
#3agave
#4peanut butter
59.88%
#5nut butter
52.27%
Declining Ingredients and Pairings
#2jelly
25.39%
#3maple syrup
4.07%

Most Popular grains Ingredients and Pairings

Highlights the most popular grains ingredients with Matcha Green Tea, as well as its fastest rising and falling ingredients. Broken down by food category. September 2020 data
Top grains Ingredients and Pairings
#1oats
30.84%
#2rice
22.28%
#3granola
9.1%
#4noodles
8.15%
#5oatmeal
7.34%
Trending Ingredients and Pairings
#1pasta
#2oatmeal
#3oats
#4quinoa
#5granola
86.53%
Declining Ingredients and Pairings
#2noodles
88.16%
#3fruity pebbles
28.94%

Most Popular alcohol Ingredients and Pairings

Highlights the most popular alcohol ingredients with Matcha Green Tea, as well as its fastest rising and falling ingredients. Broken down by food category. September 2020 data
Top alcohol Ingredients and Pairings
#1wine
26.2%
#2rose
19.62%
#3beer
18.66%
#4bitters
16.46%
#5sake
4.8%
Trending Ingredients and Pairings
#1whiskey
#2bitters
#3rum
#4gin
#5sake
Declining Ingredients and Pairings

Most Popular meat Ingredients and Pairings

Highlights the most popular meat ingredients with Matcha Green Tea, as well as its fastest rising and falling ingredients. Broken down by food category. September 2020 data
Top meat Ingredients and Pairings
#1chicken
29.38%
#2steak
16.38%
#3bacon
13.28%
#4pork
12.43%
#5beef
9.6%