granola Trends

Highlights

Top 4 restaurant dishesSee More Most popular granola dishes in restaurants
#1GRANOLA
Jane On Fillmore (Sf, California)
#2GRANOLA PARFAIT
Blank Slate Nomad (New York, New York)
#3GRANOLA PANCAKES
Julie's Park Cafe & Motel (Fish Creek, Wisconsin)
#4GRANOLA FRUIT QUINOA POWER BOWL
Another Broken Egg Cafe (Raleigh, North Carolina)
Top rising variationsSee More The fastest rising ingredients, flavors, drinks etc with granola
#1acai berry
#2chocolate chips
#3pastry
40.10%
#4greek yogurt
27.83%
#5almond butter
17.90%
#6peanut butter
16.76%
#7spinach
16.08%
#8bacon
15.04%
#9milk
11.78%
#10honey
11.14%
Restaurants Percentage of restaurants that serve granola

3.04%

5,401 of 177,783 Restaurants
Online Recipes Percentage of all online granola recipes

0.36%

7,086 of 1,979,825 Recipes

Overview

granola Growth Over Time How granola has risen or fallen in popularity over the past year
Apr '18May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '18Dec '18Jan '19Feb '19Mar '19Apr '19May '1900.050.10.150.20.250.30.35
Year Over Year GRANOLA growth or decline vs one year ago
-50.6%
Yearly Eating Frequency Average yearly consumption of granola per consumer
1.84
Share of Plate The percentage of the average American diet that granola represents
Eat in vs Eat out The popularity of granola at home vs at restaurants. The dashed black line represents the breakdown of the industry average
  • Eat In
  • Market Avg.
  • Eat Out
Restaurants Percentage of restaurants that serve granola

3.04%

5,401 of 177,783 Restaurants
Online Recipes Percentage of all online granola recipes

0.36%

7,086 of 1,979,825 Recipes

Innovation Analysis

The most popular ingredients, flavors, and variations for granola, as well as the food and beverage combinations trending and fading over the past year

beverages Trends Highlights the most popular beverages ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top beverages Ingredients
#1smoothie
59.71%
#2coffee
31.96%
#3juice
8.33%
Fastest Falling beverages Ingredients
#1juice
43.69%
#2coffee
38.63%
#3smoothie
2.04%
dairy Trends Highlights the most popular dairy ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top dairy Ingredients
#1yogurt
67.8%
#2greek yogurt
18.37%
#3yoghurt
9.49%
#4milk
4.33%
Fastest Rising dairy Ingredients
#1greek yogurt
27.83%
#2milk
11.78%
#3yogurt
5.77%
Fastest Falling dairy Ingredients
#1yoghurt
64.7%
fruits Trends Highlights the most popular fruits ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top fruits Ingredients
#1strawberries
31.6%
#2blueberries
26.07%
#3bananas
12.72%
#4dragon fruit
6.47%
#5raspberries
6.26%
#6berries
4.38%
#7blackberries
3.96%
#8apple
3.65%
#9papaya
3.13%
#10acai berry
1.77%
Fastest Rising fruits Ingredients
#1acai berry
#2strawberries
2.36%
#3raspberries
0.36%
Fastest Falling fruits Ingredients
#1apple
28.34%
#2dragon fruit
20.63%
#3bananas
10.36%
#4blackberries
10.3%
#5papaya
5.32%
#6berries
1.01%
#7blueberries
0.01%
condiments Trends Highlights the most popular condiments ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top condiments Ingredients
#1peanut butter
36.78%
#2honey
36.18%
#3almond butter
15.35%
#4nutella
5.6%
#5maple syrup
4.02%
#6cbd
1.95%
#7nut butter
0.12%
Fastest Rising condiments Ingredients
#1cbd
#2nutella
#3maple syrup
43.54%
#4almond butter
17.90%
#5peanut butter
16.76%
#6honey
11.14%
Fastest Falling condiments Ingredients
#1nut butter
41.96%
nuts and seeds Trends Highlights the most popular nuts and seeds ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top nuts and seeds Ingredients
#1coconut
61.13%
#2chia
27.17%
#3almonds
11.71%
Fastest Falling nuts and seeds Ingredients
#1chia
39.64%
#2coconut
16.8%
#3almonds
4.65%
grains Trends Highlights the most popular grains ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top grains Ingredients
#1oats
50.94%
#2oatmeal
49.06%
Fastest Falling grains Ingredients
#1oats
20.59%
#2oatmeal
16.64%
spices and herbs Trends Highlights the most popular spices and herbs ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top spices and herbs Ingredients
#1chocolate
65.74%
#2cinnamon
13.91%
#3matcha
11.83%
#4vanilla
8.52%
Fastest Rising spices and herbs Ingredients
#1vanilla
1.57%
Fastest Falling spices and herbs Ingredients
#1matcha
12.83%
#2chocolate
7.3%
#3cinnamon
0.33%
bakery and desserts Trends Highlights the most popular bakery and desserts ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top bakery and desserts Ingredients
#1toast
26.5%
#2chia pudding
23.77%
#3cake
16.12%
#4pastry
10.93%
#5pancakes
7.1%
#6waffles
6.83%
#7cookies
5.46%
#8chocolate chips
3.28%
Fastest Rising bakery and desserts Ingredients
#1chocolate chips
#2pastry
40.10%
Fastest Falling bakery and desserts Ingredients
#1chia pudding
43.63%
#2pancakes
39.5%
#3cake
21.69%
#4waffles
9.09%
#5cookies
2.33%
#6toast
1.51%
perishables and prepared Trends Highlights the most popular perishables and prepared ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top perishables and prepared Ingredients
#1ice cream
43.34%
#2almond milk
27.55%
#3salad
21.67%
#4eggs
7.43%
Fastest Rising perishables and prepared Ingredients
#1ice cream
8.02%
#2eggs
3.78%
Fastest Falling perishables and prepared Ingredients
#1salad
12.94%
#2almond milk
5.24%
meat Trends Highlights the most popular meat ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top meat Ingredients
#1bacon
Fastest Rising meat Ingredients
#1bacon
15.04%
vegetables Trends Highlights the most popular vegetables ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top vegetables Ingredients
#1spinach
Fastest Rising vegetables Ingredients
#1spinach
16.08%

Diets & Traits

Why people choose this dish, and how it performed in various popular diets over the past year

Top Motivators The leading reasons consumers choose granola compared to all other dishes
fitness
42.45%
clean eating
7.91%
snack
5.88%
Diets Over Time The dietary references with granola over time
May '18Jun '18Jul '18Aug '18Sep '18Oct '18Nov '18Dec '18Jan '19Feb '19Mar '19Apr '19May '1902.557.51012.51517.52022.52527.5
  • vegan
  • clean eating
  • gluten free
  • vegetarian

Restaurant Analysis

A look at the most popular granola dishes served in restaurants, their price points, and popularity

Restaurant Penetration Percentage of restaurants that serve granola

3.04%

Cuisine Penetration The most popular restaurant cuisine to feature granola

breakfast & brunch restaurant

17 %
granola Pricing Analysis Average price of granola across the variously priced restaurants, from cheapest to most expensive
$7.41$5.84$7.66$9.7$10.49AVG$$$$$$$$$$
Most Popular granola Dishes The most notable variations of granola served across the country
DISH NAMERESTAURANTCITYSTATE
#1 Granola Jane on FillmoreSfCalifornia
#2 Granola Parfait Blank Slate NoMadNew YorkNew York
#3 Granola Pancakes Julie's Park Cafe & MotelFish CreekWisconsin
#4 Granola Fruit Quinoa Power Bowl Another Broken Egg CafeRaleighNorth Carolina
#5 Granola Amara Milk Amara Kitchen - Los AngelesLaCalifornia
#6 Grain Free Granola Fruit Yogurt TownhallClevelandOhio
#7 Bowl Granola Buttermilk KitchenAtlantaGeorgia
#8 Sara Granola Dynamo Donut & CoffeeSfCalifornia
#9 Vegan Gluten Free Granola Jane on FillmoreSfCalifornia
#10 Wise Acre Granola Tangletown's Wise Acre EateryMinneapolisMinnesota
Menu Items How many total instances of granola found in restaurants across the country
7,387
Dish Count Per Menu The average number of granola variations on a restaurant's menu
1.37

Home Cooking

Highlighting the leading online granola recipes and their penetration