Food Trends Highlights
Top 4 restaurant dishes Most popular granola dishes in restaurants See More
The Well (San Antonio, Texas)
Beacon Falls Cafe (Beacon, New York)
College Grounds Cafe & Bakery (Columbia, South Carolina)
Joe On The Go Cafe (Merced, California)
Top rising variations The fastest rising ingredients, flavors, drinks etc with granola See More
Percentage of restaurants that serve granola Restaurants

5.95%

16,366 of 274,982 Restaurants
Percentage of all online granola recipes Online Recipes

0.3%

11,261 of 3,721,964 Recipes
Overview
granola Growth Over Time How granola has risen or fallen in popularity over the past year
Jan '19Feb '19Mar '19Apr '19May '19Jun '19Jul '19Aug '19Sep '19Oct '19Nov '19Dec '19Jan '20Feb '20Mar '2000.0250.050.0750.10.1250.150.1750.20.225
Year Over Year
Granola growth or decline vs one year ago
-18.42%
Yearly Eating Frequency
Average yearly consumption of granola per consumer
1.92
The percentage of the average American diet that granola represents Share of Plate
The popularity of granola at home vs at restaurants. The dashed black line represents the breakdown of the industry average Eating In VS. Eating Out
  • Eat In
  • Market Avg.
  • Eat Out
Percentage of restaurants that serve granola Restaurants

5.95%

16,366 of 274,982 Restaurants
Percentage of all online granola recipes Online Recipes

0.3%

11,261 of 3,721,964 Recipes
Innovation Analysis
The most popular ingredients, flavors, and variations for granola, as well as the food and beverage combinations trending and fading over the past year
grains Trends Highlights the most popular grains ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top grains Ingredients
#1granola
79.47%
#2oats
8.69%
#3oatmeal
3.8%
#4cereal
2.38%
#5rice
2.02%
#6quinoa
1.27%
#7pasta
1.06%
#8buckwheat
0.45%
#9noodles
0.33%
#10brown rice
0.33%
Fastest Rising grains Ingredients
#1bulgur
#2macaroni
#3cavatappi
#4pasta noodles
#5ramen noodles
#6noodles
#7pasta
#8brown rice
47.13%
#9rice
33.36%
#10cereal
30.06%
Fastest Falling grains Ingredients
#2quinoa
27.85%
fruits Trends Highlights the most popular fruits ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top fruits Ingredients
#1berries
32.34%
#2bananas
20.91%
#3strawberries
14.42%
#4blueberries
14.03%
#5apple
4.46%
#6mango
4.42%
#7pineapple
3.04%
#8blackberries
2.18%
#9kiwi
2.08%
#10dates
2.01%
Fastest Rising fruits Ingredients
#1fuji apple
#2red delicious apple
#3tamarind
#4bergamot
#5kaffir lime
Fastest Falling fruits Ingredients
#2kiwi
18.84%
#3pineapple
16.21%
#4mango
6.11%
#5blueberries
5.68%
dairy Trends Highlights the most popular dairy ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top dairy Ingredients
#1yogurt
31.67%
#2butter
22.2%
#3milk
17.61%
#4greek yogurt
8.92%
#5cream
6%
#6cheese
5.64%
#7fruit yogurt
4.55%
#8vanilla yogurt
1.59%
#9selles-sur-cher cheese
0.94%
#10cream cheese
0.79%
Fastest Rising dairy Ingredients
#1asiago
#2herb butter
#3colby cheese
#4havarti
#5paneer
#6cream cheese
48.71%
#7cheese
30.70%
#8cream
13.53%
#9milk
5.77%
#10butter
0.82%
Fastest Falling dairy Ingredients
#2selles-sur-cher cheese
15.99%
#3greek yogurt
15.38%
#4vanilla yogurt
14.53%
#5yogurt
2.18%
nuts and seeds Trends Highlights the most popular nuts and seeds ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top nuts and seeds Ingredients
#1coconut
26.14%
#2almonds
23.73%
#3chia
14.44%
#4peanuts
11.08%
#5coconut flakes
4.62%
#6cashews
4.4%
#7hemp seeds
4.03%
#8pecans
3.52%
#9pumpkin seeds
3.29%
#10flax seeds
3.21%
Fastest Rising nuts and seeds Ingredients
#1marcona almonds
#2candied pecans
#3pecans
37.76%
#4pistachios
23.09%
#5macadamia nuts
21.17%
#6cashews
8.23%
#7peanuts
7.89%
#8coconut flakes
3.61%
#9coconut
2.17%
#10almonds
0.97%
Fastest Falling nuts and seeds Ingredients
#2chia
21.26%
#3hemp seeds
9.24%
#4pumpkin seeds
6.09%
#5flax seeds
5.2%
bakery and desserts Trends Highlights the most popular bakery and desserts ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top bakery and desserts Ingredients
#1sweetener
26.92%
#2bread
16.66%
#3sugar
9.97%
#4toast
9.88%
#5pastry
8.7%
#6parfait
7.42%
#7frosting
5.7%
#8cookies
5.03%
#9pancakes
4.85%
#10chocolate chips
4.77%
Fastest Rising bakery and desserts Ingredients
#1french toast sticks
#2puff pastry
#3oatmeal raisin cookie
#4french baguette
#5upside down cake
#6cookies
87.60%
#7pastry
64.94%
#8chocolate chips
39.62%
#9bread
20.68%
#10sugar
20.35%
spices and herbs Trends Highlights the most popular spices and herbs ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top spices and herbs Ingredients
#1chocolate
26.83%
#2vanilla
21.06%
#3cinnamon
18.16%
#4cacao
8.94%
#5salt
7.73%
#6cacao nibs
5.48%
#7ginger
3.1%
#8matcha
2.94%
#9cocoa
2.85%
#10pepper
2.75%
Fastest Rising spices and herbs Ingredients
#1tajin
#2thai basil
#3garam masala
#4lemon thyme
#5tahitian vanilla
#6pepper
#7ginger
83.84%
#8salt
26.70%
#9cinnamon
18.77%
#10cocoa
15.61%
Fastest Falling spices and herbs Ingredients
#2matcha
14.52%
#3cacao
11.4%
#4cacao nibs
0.43%
condiments Trends Highlights the most popular condiments ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top condiments Ingredients
#1honey
27.7%
#2peanut butter
18.8%
#3almond butter
12.7%
#4syrup
10.72%
#5maple syrup
8.51%
#6oil
8.18%
#7coconut oil
4.56%
#8jam
3.27%
#9agave
3.11%
#10nutella
2.33%
Fastest Rising condiments Ingredients
#1sesame oil
#2spinach pesto
#3taco sauce
#4fish sauce
#5mirin
#6nutella
28.30%
#7syrup
26.81%
#8oil
23.24%
#9maple syrup
10.63%
#10coconut oil
8.00%
Fastest Falling condiments Ingredients
#2agave
16.88%
#3almond butter
12.65%
beverages Trends Highlights the most popular beverages ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top beverages Ingredients
#1smoothie
35.98%
#2coffee
23.95%
#3juice
11.31%
#4water
11.07%
#5tea
4.57%
#6fruit juice
4.01%
#7latte
3.29%
#8coconut water
1.99%
#9espresso
1.78%
#10soda
1.7%
Fastest Rising beverages Ingredients
#1grape juice
#2root beer
#3sweet tea
#4cold water
#5bottled water
#6espresso
67.02%
#7tea
28.92%
#8soda
24.54%
#9juice
21.60%
#10coffee
21.58%
Fastest Falling beverages Ingredients
#2coconut water
15.18%
#3smoothie
9.57%
#4latte
3.06%
food Trends Highlights the most popular food ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top food Ingredients
#1meats
19.56%
#2eggs
17.64%
#3chips
16.76%
#4ice
11.78%
#5salad
10.71%
#6seafood
7.62%
#7sandwich
5.83%
#8french toast
3.65%
#9soup
3.21%
#10cracker
3.06%
Fastest Rising food Ingredients
#1chicken fajitas
#2potato masher
#3chips salsa
#4cheese fries
#5soft tacos
#6soup
#7cracker
#8seafood
80.86%
#9chips
49.50%
#10meats
47.24%
Fastest Falling food Ingredients
#2french toast
16.23%
vegetables Trends Highlights the most popular vegetables ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top vegetables Ingredients
#1greens
20.23%
#2pumpkin
18.07%
#3avocado
13.04%
#4spinach
10.53%
#5potatoes
8.65%
#6beans
6.49%
#7kale
6.21%
#8tomatoes
5.48%
#9sweet potatoes
5.34%
#10soy
4.81%
Fastest Rising vegetables Ingredients
#1pimentos
#2sweet onion
#3salad tomatoes
#4green peas
#5pickle relish
#6tomatoes
54.35%
#7beans
43.38%
#8soy
39.57%
#9potatoes
26.71%
#10pumpkin
0.31%
Fastest Falling vegetables Ingredients
#1baby spinach
84.85%
#2red cabbage
79.81%
#3beet greens
69.71%
#4watermelon radish
59.61%
#5bok choy
59.61%
dairy substitutes Trends Highlights the most popular dairy substitutes ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top dairy substitutes Ingredients
#1almond milk
72.4%
#2coconut milk
22.36%
#3soy milk
5.24%
Fastest Rising dairy substitutes Ingredients
#1soy milk
86.80%
Fastest Falling dairy substitutes Ingredients
#1almond milk
15.22%
#2coconut milk
11.35%
meat Trends Highlights the most popular meat ingredients with granola, as well as its fastest rising and falling ingredients. Broken down by food category
Top meat Ingredients
#1chicken
27.2%
#2sausage
20.1%
#3bacon
17.81%
#4beef
7.94%
#5steak
6.86%
#6pork
6.38%
#7ham
4.45%
#8breasts
3.73%
#9lamb
1.56%
#10chorizo
1.44%
Fastest Rising meat Ingredients
#1lamb
#2pork
73.68%
#3chicken