Carrot cake trends - consumption analysis and statistics 2025 report

Explore trends, analytics and statistics for ingredients, dishes, categories or consumer needs

Carrot cake trend

Trend overview

  • Social conversations about Carrot cake have by over the past year
  • restaurants offer Carrot cake on their menus
  • The fastest rising consumer need for Carrot cake is
  • The dominating diet for Carrot cake is

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Nestle
Campbells
Givaudan
KraftHeinz
PepsiCo
Nestle
Campbells
Givaudan
KraftHeinz
PepsiCo

Trend performance of carrot cake

Trend analysis over time and across social, menus and recipes

Monitor trend developments

Easily track popularity changes, sales statistics, industry trend analysis and trend developments

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Ingredients & flavors for carrot cake

The top established ingredients and/or flavors related to carrot cake that are experiencing positive growth

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Diets

The dietary references with carrot cake over time

Most popular carrot cake dishes

Most popular carrot cake posts from restaurants

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Top ingredients and consumer claims

Top ingredients by popularity

Top claims shaping F&B trend

Carrot Cake: A Classic with a Nutty Twist

Known for its moist texture and spiced flavor this is a dessert favorite, often topped with creamy frosting and nuts. Its blend of vegetables and sweetness gives it a wholesome yet indulgent appeal, making it a popular choice for all occasions.

Comfort Meets Healthy Ingredients

According to Tastewise data, it continues to attract those looking for a balance between indulgence and health-conscious eating. With rising demand for better-for-you desserts, brands can explore vegan or gluten-free options to meet evolving consumer preferences.

FAQ

What is carrot cake made of?

Carrot cake is made from grated carrots, flour, sugar, eggs, oil, and spices like cinnamon and nutmeg. It often includes chopped nuts and a cream cheese frosting.

Is carrot cake healthy?

While carrot cake includes carrots, it also contains sugar and fats, making it a dessert. Healthier versions can be made by reducing sugar and using whole grain flour.

How should carrot cake be stored?

Carrot cake should be stored in the refrigerator, especially if it has cream cheese frosting. It can also be frozen for longer storage.

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Adaptable consumer messaging that converts

“Where Tastewise is brilliant and AI is, we can now track that trend. That's where AI is, it gives us that flexibility to actually change the messaging on the right time when consumers want it.”

Mark Donovan
Mark Donovan
Botanical, Flavours & Innovation Director, Tata Consumer Products
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Customer centricity from vision to execution

“Tastewise gives me some actual data to say yes, what we think we’re seeing is on the right track, there’s something here. It also allows us to go a level deeper to understand what might be driving those trends”

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Natalie Taake
Senior Innovation Manager, Kroger
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Scalable foodservice strategies that deliver

“The partnership between Violife and Tastewise has been a resounding success, significantly boosting the ability to run a large-scale lead generation campaign for our foodservice business.”

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Rachel Waynberg
Senior Manager, Marketing, Foodservice
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End to end process and project elevation

“Tastewise has been really instrumental in being able to have a greater impact across all the different projects.”

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Amanda Hershon
Test Kitchen Specialist, Campbell Soup Company
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Pioneering trends before they hit mainstream

“The AI tool on Tastewise has really made us more efficient and faster in identifying trends. I really enjoy the automatically-generated reports that we can do, to having ingredient information. So we're using it and we'll definitely use it more as we get used to having that tool.”

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Dirk Vogel
Senior Marketing Specialist, Bell

Optimised ROI, reduced spend: marketing done right

50% Increase

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15% Reduction

In Content Production Costs

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15x Increase

In Consumer Engagement

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