Meal prep trend overview
Explore trends, analytics and statistics for ingredients, dishes, categories or consumer needs
Trend overview
- Social conversations about Meal prep have by year-over-year
- of U.S. restaurants offer Meal prep dishes on their menus
- The top consumer need driving Meal prep consumption today is
- Meal prep is the most dominant dietary adaptation
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Meal prep Trend performance of
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Top ingredients by popularity
Use this data to refine recipes or inspire new formats for Meal prep that tap into functional needs or nostalgic comfort.
Top claims shaping F&B trend
These top claims are shaping product launches and menu positioning in the Meal prep space. Tastewise reveals these claims in context, helping you understand not just what’s trending. but why.
Meal Prep Trends in 2024: Consumption and Growth
The meal prep trend has faced a drop in social conversations, with a decrease of 12.80% over the past year. Only 1.61% of restaurants currently offer meal prep options. However, it remains popular among vegan diets, as more consumers look for convenient, nutritious meal solutions.
The Popularity of Meal Prep Ingredients
Staple ingredients like chicken, garlic, rice, and pasta continue to dominate the meal prep category. As consumers prioritize health and convenience, meal prep has become synonymous with batch-cooked, balanced meals that provide easy, nutrient-dense options for busy lifestyles.
Frequently Asked Questions
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What are the biggest food trends right now?
Current food trends include plant-based eating, functional foods for health and wellness, and viral flavors discovered through media platforms like TikTok. These trends are influencing recipes, restaurant menus, and at-home cooking across the world.
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Why should brands care about food trends?
Food trends reveal what your consumers care about. Monitoring them helps brands create relevant products, improve messaging, and stay ahead of changes in consumer behavior. This matters whether you’re managing a restaurant business, developing packaged foods, or launching a new product.
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How often do food trends change?
Food trends evolve constantly. Some trends in food gain traction over years, while others, like viral fast food recipes, can peak within weeks. Brands benefit from tools that track both enduring and short-term changes.
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How can I use food trends to grow my business?
Use trend data to inform what recipes you develop, what ingredients or claims you prioritize, and how you present your brand. Whether you’re creating a new product, updating a store display, or planning a media campaign, trends provide the insight you need to make strategic decisions.
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How does Tastewise’s trend data compare to traditional trend reports?
Traditional food trend reports offer static snapshots. Tastewise updates daily, tracking how foods perform across menus, media, and home cooking. This ensures brands always have the latest food trends at their fingertips.
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Can I track niche or regional food trends?
Yes. With Tastewise, brands can drill down into local preferences, whether it’s vegan ice cream in Brooklyn or spice-forward snacks in Texas. You can filter by diet, dish, occasion, or geography to find the insights that matter to your audience.
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