Sourdough bread trend overview

Explore trends, analytics and statistics for ingredients, dishes, categories or consumer needs

Sourdough bread trend

Trend overview

  • Social conversations about Sourdough bread have by year-over-year
  • of U.S. restaurants offer Sourdough bread dishes on their menus
  • The top consumer need driving Sourdough bread consumption today is
  • Sourdough bread is the most dominant dietary adaptation

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Trusted by
Nestle
Campbells
Givaudan
KraftHeinz
PepsiCo
Nestle
Campbells
Givaudan
KraftHeinz
PepsiCo

Sourdough bread Trend performance of

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Ingredients & flavors for sourdough bread

Top ingredients by popularity

Use this data to refine recipes or inspire new formats for Sourdough bread that tap into functional needs or nostalgic comfort.

Top claims shaping F&B trend

These top claims are shaping product launches and menu positioning in the Sourdough bread space. Tastewise reveals these claims in context, helping you understand not just what’s trending. but why.

Sourdough Bread Trends – Consumption Analysis and Statistics 2024

Sourdough bread continues to rise in popularity, with a 17.98% increase in social conversations over the past year. Currently, 9.93% of restaurants offer it on their menus, with consumers most commonly associating it with snacking. Organic diets dominate sourdough consumption, reflecting broader health-conscious trends.

A Classic Staple with Modern Appeal

Sourdough’s unique fermentation process and health benefits make it a favorite in the organic and wellness sectors. With its versatility in pairing with both sweet and savory flavors, sourdough is adapting to consumer preferences for natural, wholesome foods while retaining its artisanal roots.

FAQ

What makes sourdough bread different from other breads?

Sourdough bread is made using a natural fermentation process, where wild yeast and lactic acid bacteria create its tangy flavor and chewy texture.

Is sourdough bread easier to digest?

Yes, sourdough is often easier to digest because the fermentation process breaks down some gluten and phytic acid, which can aid in digestion.

How should sourdough bread be stored?

Sourdough bread should be stored in a paper bag at room temperature. It can also be frozen to extend its shelf life.

Frequently Asked Questions

  1. 1

    What are the biggest food trends right now?

    Current food trends include plant-based eating, functional foods for health and wellness, and viral flavors discovered through media platforms like TikTok. These trends are influencing recipes, restaurant menus, and at-home cooking across the world.

  2. 2

    Why should brands care about food trends?

    Food trends reveal what your consumers care about. Monitoring them helps brands create relevant products, improve messaging, and stay ahead of changes in consumer behavior. This matters whether you’re managing a restaurant business, developing packaged foods, or launching a new product.

  3. 2 (1)

    How often do food trends change?

    Food trends evolve constantly. Some trends in food gain traction over years, while others, like viral fast food recipes, can peak within weeks. Brands benefit from tools that track both enduring and short-term changes.

  4. 2 (2)

    How can I use food trends to grow my business?

    Use trend data to inform what recipes you develop, what ingredients or claims you prioritize, and how you present your brand. Whether you’re creating a new product, updating a store display, or planning a media campaign, trends provide the insight you need to make strategic decisions.

  5. 2 (3)

    How does Tastewise’s trend data compare to traditional trend reports?

    Traditional food trend reports offer static snapshots. Tastewise updates daily, tracking how foods perform across menus, media, and home cooking. This ensures brands always have the latest food trends at their fingertips.

  6. 2 (4)

    Can I track niche or regional food trends?

    Yes. With Tastewise, brands can drill down into local preferences, whether it’s vegan ice cream in Brooklyn or spice-forward snacks in Texas. You can filter by diet, dish, occasion, or geography to find the insights that matter to your audience.

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