Q2 2025 Food and Beverage Trends Report
Real-time consumer trends shaping food innovation and brand growth in Q2 2025
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In this report:
- 62% of consumers are avoiding seed oils. Discover which oils are taking over
- High-protein mentions are up 36% as protein becomes an everyday need
- Functional beverages are booming, from mushroom drinks to probiotic sodas
- Private label is gaining share. Learn how CPGs can win on relevance and trust
- AI is entering the kitchen. See how 48% of restaurants are adopting it for scale and savings
Health is the new default. Functionality is the expectation
- Avocado oil is up 450% in interest. High-protein foods now dominate both menus and social media.
- In Q2, wellness is not a trend. It is a requirement.
- Milkshakes with adaptogens. Shirley Temples for adults. Global coffee mashups.
- Consumers want new experiences without sacrificing the familiar.
Comfort is evolving. Nostalgia meets innovation
Real-time insights are the new strategy
- 48% of restaurants plan to onboard AI in 2025 to streamline operations.
- Brands using real-time data already report faster go-to-market and up to 20% cost savings.