Sweet and salty trends - consumption analysis and statistics 2024 report

Explore trends, analytics and statistics for ingredients, dishes, categories or consumer needs

Sweet and salty trend

Trend overview

  • Social conversations about Sweet and salty have by over the past year
  • restaurants offer Sweet and salty on their menus
  • The fastest rising consumer need for Sweet and salty is
  • The dominating diet for Sweet and salty is

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Nestle
Campbells
Givaudan
KraftHeinz
PepsiCo
Nestle
Campbells
Givaudan
KraftHeinz
PepsiCo

Trend performance of sweet and salty

Trend analysis over time and across social, menus and recipes

Monitor trend developments

Easily track popularity changes, sales statistics, industry trend analysis and trend developments

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Ingredients & flavors for sweet and salty

The top established ingredients and/or flavors related to sweet and salty that are experiencing positive growth

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Diets

The dietary references with sweet and salty over time

Most popular sweet and salty dishes

Most popular sweet and salty posts from restaurants

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Top ingredients and consumer claims

Top ingredients by popularity

Top claims shaping F&B trend

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Adaptable consumer messaging that converts

“Where Tastewise is brilliant and AI is, we can now track that trend. That's where AI is, it gives us that flexibility to actually change the messaging on the right time when consumers want it.”

Mark Donovan
Mark Donovan
Botanical, Flavours & Innovation Director, Tata Consumer Products
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Customer centricity from vision to execution

“Tastewise gives me some actual data to say yes, what we think we’re seeing is on the right track, there’s something here. It also allows us to go a level deeper to understand what might be driving those trends”

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Natalie Taake
Senior Innovation Manager, Kroger
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Scalable foodservice strategies that deliver

“The partnership between Violife and Tastewise has been a resounding success, significantly boosting the ability to run a large-scale lead generation campaign for our foodservice business.”

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Rachel Waynberg
Senior Manager, Marketing, Foodservice
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End to end process and project elevation

“Tastewise has been really instrumental in being able to have a greater impact across all the different projects.”

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Amanda Hershon
Test Kitchen Specialist, Campbell Soup Company
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Pioneering trends before they hit mainstream

“The AI tool on Tastewise has really made us more efficient and faster in identifying trends. I really enjoy the automatically-generated reports that we can do, to having ingredient information. So we're using it and we'll definitely use it more as we get used to having that tool.”

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Dirk Vogel
Senior Marketing Specialist, Bell

Optimised ROI, reduced spend: marketing done right

50% Increase

Saved On First Drafts

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15% Reduction

In Content Production Costs

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15x Increase

In Consumer Engagement

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Get free trend reports with Tastewise Spotlight

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Frequently Asked Questions

  1. 1

    What is Tastewise?

    Tastewise is an AI-powered platform designed for the food and beverage industry. It analyzes vast amounts of real-world consumer data to provide actionable insights, recommendations and content that drive innovation, marketing, and sales strategies.

  2. 2

    How can Tastewise help F&B companies reach their business goals?

    Tastewise uncovers emerging trends and consumer preferences, allowing you to develop successful products and stay ahead of the competition. It helps you understand your audience better, enabling the creation of targeted marketing campaigns that resonate and increase brand awareness. It also optimizes foodservice sales by identifying high quality opportunities.

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    What is GenAI and how does it help companies innovate?

    GenAI, or Generative AI, empowers CPGs to innovate by analyzing vast amounts of market data to identify new product opportunities, create personalized marketing campaigns, optimize supply chains, enhance customer service through AI-powered chatbots, and even promote sustainability by identifying eco-friendly practices and designs. This versatile technology enables CPGs to gain a competitive advantage, improve customer satisfaction, and drive sustainable growth.

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    Why does Tastewise stand out from its peers?

    Tastewise stands out from other F&B platforms due to its unparalleled data depth and cutting-edge AI technology. We analyze trillions of data points across social media, eRetail, menus, and recipes, providing a comprehensive view of the food and beverage landscape that no other platform can match. Our AI is the most advanced in the industry, enabling us to extract actionable insights that drive innovation, marketing, and sales strategies.

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    Does Tastewise offer a free trial?

    Yes, Tastewise offers a no obligations 14-day trial that gives you 1 FREE exclusive industry survey, powered by AI and verified by experts. You also get unlimited access to content produced by our GenAI model for free to use in your next campaign AND you can spot, monitor and predict the latest food and beverage trends with Trend Spotlight and Top Trends.