Supercharge your F&B marketing research with Tastewise GenAI

Get tailored insights on consumer trends, pricing, and behavior – turning data into actionable strategies for product innovation, marketing campaigns, and sales enablement. Try our free 14-day trial and experience real-time, AI-powered revenue activation – no credit card required.

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Trusted by
Nestle
Campbells
Givaudan
KraftHeinz
PepsiCo
Accenture
Ardent Mills
Cargill
Conagra Brands
Ferrero
Flora Food Group EU
Kellanova UK
Kroger
Mars Food
McCormick & Company
Post Consumer Brands
Tetra Pak
Ventura Foods
Nestle
Campbells
Givaudan
KraftHeinz
PepsiCo
Accenture
Ardent Mills
Cargill
Conagra Brands
Ferrero
Flora Food Group EU
Kellanova UK
Kroger
Mars Food
McCormick & Company
Post Consumer Brands
Tetra Pak
Ventura Foods

Innovate twice as fast as the competition

Everything you need to master consumer surveys, leverage market insights and create culinary content

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Content Agency

Create unlimited culinary content, including blogs and recipes for free for 14 days.

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Drive + My Projects

The command center to centralize your data, content, and AI tools for agile execution—from insight to market-ready output

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Sales Story Creator

Craft powerful, customized sales stories in minutes designed to help sales teams accelerate success at scale

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Category Dashboards

Harness industry insights on the latest opportunities for your specific category.

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AI Surveys

Ask the right questions and get real-time answers from millions, grounded in actual consumer behavior.

What our clients say about us

Why do I like Tastewise? Because it gives me solutions.

$10M

annual sales through new product

7 months ahead

in innovation that boosted sales

Reinventing fruit snacks with Tastewise

”We used Tastewise in the past [for a] product called, Char-Fruiterie… What I like about [Tastewise]? Why do I like it? Because it gives me solutions.”

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Ozgu Koc

SVP New Business & Product Development

Tastewise played a key role in bringing this product range to market.

25%

shorter launch time from 12 months to 9 months

£5

higher spend per basket from younger customers

Driving increased productivity and revenue

”We achieved a remarkably quick turnaround, launching the range within just 9 months, even with the complexity of a cross-category product line. Tastewise’s assistance in expediting our access to data and insights played a key role in bringing this range to market.”

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Lizzie Conlon

Innovation Manager

Thousands of dollars saved on concept testing

65%

savings in primary research spend

>180

client presentations built using Tastewise data

Revolutionizing the way we innovate

Tastewise fosters, “Could you look into this? Could you look into that?” Or they take what we’ve presented as the story and they move forward with it, but it’s always an interesting conversation.”

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Lisa Jackson

Marketing Director

The partnership has been a resounding success

4K

qualified restaurant prospects

45%

increase in conversion rates

Scaling Foodservice Wins with Data-Backed Campaigns

“The partnership between Violife and Tastewise has been a resounding success, significantly boosting the ability to run a large-scale lead generation campaign for our foodservice business.”

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Rachel Waynberg

Senior Manager, Marketing, Foodservice

Tastewise helps us bring trends to life

3x

the amount of innovation projects quarterly

8x

faster product development cycles

From Trend Spotting to Revenue Activation

“Tastewise has been really instrumental in being able to have a greater impact across all the different projects.”

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Amanda Hershon

Test Kitchen Specialist, Campbell Soup Company

Tastewise gives me some actual data to say yes

$1000

saving on concept testing per product

60

seconds to valuable insight

Turning Consumer Intelligence into Category Growth

“Tastewise gives me some actual data to say yes, what we think we’re seeing is on the right track, there’s something here. It also allows us to go a level deeper to understand what might be driving those trends”

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Natalie Taake

Senior Innovation Manager, Kroger

Tastewise brings exactly the kind of forward-thinking intelligence we need

10x

quicker creation of sales pitches

3x

more project briefs answered per month

Powering Givaudan’s flavor innovation

”Tastewise brings exactly the kind of forward-thinking intelligence we require, making them an invaluable collaborator in shaping the future of food innovation”

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Basak Oker

Marketing & CSI Director, Europe

There has never been a tool as widely adopted as Tastewise.

25%

more sales opportunities

3x

more efficient innovation processes to boost sales

Tastewise helps us stand out in a saturated market

“The beauty of Tastewise is that you can use the data for so many different things. The idea that you can have a salesperson, an analytics person, an e-commerce person, a ‘Food Away from Home’ person – all using the tool and getting something out of it that addresses the need and their own business is pretty cool, and I don’t think we have any tools that have that sort of broad use.”

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Norman McKay

Food Away from Home Marketing

Why leading CPG brands choose Tastewise

Increased time to insights

Rely on expert food and beverage insights powered by cutting edge artificial intelligence

Improved collaboration and productivity

Share marketing, concept and research insights across your organization effortlessly

Fewer post launch iterations

Execute with confidence thanks to data backed decisions from concept to product

Higher project capacity

Maximise your output and meet your KPIs with GenAI embedded in your processes

Frequently Asked Questions

  1. 1

    What is Tastewise?

    Tastewise is an AI-powered platform designed for the food and beverage industry. It analyzes vast amounts of real-world consumer data to provide actionable insights, recommendations and content that drive innovation, marketing, and sales strategies.

  2. 2

    How can Tastewise help F&B companies reach their business goals?

    Tastewise uncovers emerging trends and consumer preferences, allowing you to develop successful products and stay ahead of the competition. It helps you understand your audience better, enabling the creation of targeted marketing campaigns that resonate and increase brand awareness. It also optimizes foodservice sales by identifying high quality opportunities.

  3. 2 (1)

    What is GenAI and how does it help companies innovate?

    GenAI, or Generative AI, empowers CPGs to innovate by analyzing vast amounts of market data to identify new product opportunities, create personalized marketing campaigns, optimize supply chains, enhance customer service through AI-powered chatbots, and even promote sustainability by identifying eco-friendly practices and designs. This versatile technology enables CPGs to gain a competitive advantage, improve customer satisfaction, and drive sustainable growth.

  4. 2 (2)

    Why does Tastewise stand out from its peers?

    Tastewise stands out from other F&B platforms due to its unparalleled data depth and cutting-edge AI technology. We analyze trillions of data points across social media, eRetail, menus, and recipes, providing a comprehensive view of the food and beverage landscape that no other platform can match. Our AI is the most advanced in the industry, enabling us to extract actionable insights that drive innovation, marketing, and sales strategies.

  5. 2 (3)

    Does Tastewise offer a free trial?

    Yes, Tastewise offers a no obligations 14-day trial that gives you 1 FREE exclusive industry survey, powered by AI and verified by experts. You also get unlimited access to content produced by our GenAI model for free to use in your next campaign AND you can spot, monitor and predict the latest food and beverage trends with Trend Spotlight and Top Trends.

Join the AI revolution for food and beverage

Start my free trial