Food & Beverage Industry Trends Highlights

Michelob Ultra popularity has changed by 61.04% over the past year. On average, Michelob Ultra is consumed 1.49 times every year. Market adoption for Michelob Ultra in restaurants is 2.05% and it is on 0% of recipes.

Michelob Ultra plating ideas from top restaurants

Most popular Michelob Ultra dishes in restaurants. February 2021 data
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Dave & Buster's (Mcallen, Texas)
Date's Donuts (Dinuba, California)
Buffalo Wild Wings (Richmond, Texas)
Frank's Sports Grill & Bar (Tucson, Arizona)

Fastest rising Michelob Ultra pairings

The fastest rising ingredients, flavors, and drinks with Michelob Ultra. February 2021 data
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Food Market Overview for Michelob Ultra

Michelob Ultra Growth Over Time

Monitor trends in Michelob Ultra related conversations over the past year. February 2021 Data
Dec '19Jan '20Feb '20Mar '20Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '2100.00250.0050.00750.010.01250.0150.01750.020.02250.025
  • Annual Growth

    Michelob Ultra consumption yearly growth rate
    61.04%
  • Annual Consumption Frequency

    Michelob Ultra is consumed 1.49 times on average every year
    1.49
  • The percentage of the average American diet that Michelob Ultra represents. February 2021 data

    Market Adoption

  • The popularity of Michelob Ultra at home vs at restaurants. The dashed black line represents the breakdown of the industry average. February 2021 data

    Home vs Restaurant Consumption

    • Eat In
    • Market Avg.
    • Eat Out
  • Percentage of restaurants that serve Michelob Ultra

    Popularity in Restaurants

    2.05%
    12,225 of 597,012 Restaurants

Product & Culinary Innovation Analysis

The upcoming food industry trends for Michelob Ultra. February 2021 data

Most Popular alcohol Ingredients and Pairings

Highlights the most popular alcohol ingredients with Michelob Ultra, as well as its fastest rising and falling ingredients. Broken down by food category. February 2021 data
Top alcohol Ingredients and Pairings
#1michelob ultra
45.83%
#2beer
29.21%
#3michelob
13.72%
#4bud light
3.09%
#5budweiser
1.68%
Trending Ingredients and Pairings
#1witbier
#2riesling
#3cognac
#4port
#5hard seltzer
Declining Ingredients and Pairings
#1blue moon
70.49%
#2stella artois
67.15%
#3sangria
62.96%
#4lager
61.14%
#5bloody mary
50.26%

Most Popular beverages Ingredients and Pairings

Highlights the most popular beverages ingredients with Michelob Ultra, as well as its fastest rising and falling ingredients. Broken down by food category. February 2021 data
Top beverages Ingredients and Pairings
#1seltzer
25.28%
#2seltzer water
25.28%
#3water
12.92%
#4spiked seltzer
6.9%
#5soda
5.66%
Trending Ingredients and Pairings
#1mineral water
#2eggnog
#3iced tea
#4tomato juice
#5milkshake
Declining Ingredients and Pairings
#1coke
65.18%
#2coca cola
65.18%
#3water
59.63%
#4soda
42.35%
#5energy drinks
35.52%

Most Popular fruits Ingredients and Pairings

Highlights the most popular fruits ingredients with Michelob Ultra, as well as its fastest rising and falling ingredients. Broken down by food category. February 2021 data
Top fruits Ingredients and Pairings
#1lime
31.32%
#2pear
17.03%
#3pineapple
9.93%
#4berries
8.14%
#5peaches
7.76%
Trending Ingredients and Pairings
#1kiwi
#2peaches
#3pineapple
#4pear
#5tangerine
Declining Ingredients and Pairings
#1blueberries
59.51%
#2lemon
50.26%
#3apple
14.03%

Most Popular meat Ingredients and Pairings

Highlights the most popular meat ingredients with Michelob Ultra, as well as its fastest rising and falling ingredients. Broken down by food category. February 2021 data
Top meat Ingredients and Pairings
#1chicken
23.37%
#2steak
22.47%
#3sausage
10.79%
#4beef
10%
#5hot dog
9.78%
Trending Ingredients and Pairings
#1chorizo
#2ham
#3hot dog
88.60%
#4franks
88.60%
#5sausage
18.70%
Declining Ingredients and Pairings
#1bacon
65.18%
#2steak
62.02%
#3brisket
37.83%
#4chicken
33.04%
#5beef
29.23%

Most Popular food Ingredients and Pairings

Highlights the most popular food ingredients with Michelob Ultra, as well as its fastest rising and falling ingredients. Broken down by food category. February 2021 data
Top food Ingredients and Pairings
#1bread
21.71%
#2tacos
17.55%
#3hamburger
17.44%
#4salad
11.7%
#5eggs
6.52%
Trending Ingredients and Pairings
#1cheese crackers
#2cheese sticks
#3veggie burger
#4curry
#5crab rangoons
Declining Ingredients and Pairings
#1nachos
74.77%
#2chicken wings
65.86%
#3ribs
58.55%
#4toast
51.64%
#5eggs
34.72%

Most Popular vegetables Ingredients and Pairings

Highlights the most popular vegetables ingredients with Michelob Ultra, as well as its fastest rising and falling ingredients. Broken down by food category. February 2021 data
Top vegetables Ingredients and Pairings
#1greens
18.91%
#2cucumber
15.33%
#3tomatoes
10.38%
#4onion
9.89%
#5avocado
6.67%
Declining Ingredients and Pairings
#1jalapeno
70.99%
#2corn
68.91%
#3asparagus
61.31%
#4broccoli
45.6%
#5cauliflower
39.97%

Most Popular spices and herbs Ingredients and Pairings

Highlights the most popular spices and herbs ingredients with Michelob Ultra, as well as its fastest rising and falling ingredients. Broken down by food category. February 2021 data
Top spices and herbs Ingredients and Pairings
#1pepper
19.89%
#2salt
19.17%
#3garlic
14.65%
#4hops
11.21%
#5jalapeno chili
7.96%
Trending Ingredients and Pairings
#1cane sugar
#2red chili
#3fennel
#4smoked paprika
#5peppermint