Highlights
Top 4 restaurant dishes Most popular marshmallows dishes in restaurants See More

Marshmallow Hot Fudge Sundae

Ghiradelli Ice Cream Bar (Sf, California)

$11.95

Twin Marshmallow Hot Fudge Sundae

Ghirardelli Ice Cream And Chocolate Shop (San Diego, California)

$11.95

Vanilla Omg Ooey Marshmallow

Xo Marshmallow (Chicago, Illinois)

$8.95

Vanilla Marshmallow Donut

Squish Marshmallows (Nyc, New York)

$4.00

Top rising variations The fastest rising ingredients, flavors, drinks etc with marshmallows See More
#1apple
70.05%
#2cereal
55.55%
#3rice krispies
55.28%
#4rice
48.26%
#5peanuts
41.78%
#6butter
39.67%
#7malt
39.13%
#8beans
38.35%
#9cheese
37.95%
#10chicken
36.98%
Percentage of restaurants that serve marshmallows Restaurants

3.35%

6,314 of 188,757 Restaurants
Percentage of all online marshmallows recipes Online Recipes

0.1%

2,316 of 2,398,435 Recipes
Overview
marshmallows Growth Over Time How marshmallows has risen or fallen in popularity over the past year
Jul '18Aug '18Sep '18Oct '18Nov '18Dec '18Jan '19Feb '19Mar '19Apr '19May '19Jun '19Jul '19Aug '1900.0250.050.0750.10.1250.150.1750.2
Year Over Year
Marshmallows growth or decline vs one year ago
10.83%
Yearly Eating Frequency
Average yearly consumption of marshmallows per consumer
1.41
The percentage of the average American diet that marshmallows represents Share of Plate
The popularity of marshmallows at home vs at restaurants. The dashed black line represents the breakdown of the industry average Eating In VS. Eating Out
  • Eat In
  • Market Avg.
  • Eat Out
Percentage of restaurants that serve marshmallows Restaurants

3.35%

6,314 of 188,757 Restaurants
Percentage of all online marshmallows recipes Online Recipes

0.1%

2,316 of 2,398,435 Recipes
Innovation Analysis
The most popular ingredients, flavors, and variations for marshmallows, as well as the food and beverage combinations trending and fading over the past year
bakery and desserts Trends Highlights the most popular bakery and desserts ingredients with marshmallows, as well as its fastest rising and falling ingredients. Broken down by food category
Top bakery and desserts Ingredients
#1soft serve
12.47%
#2gelato
12.24%
#3frosting
12.14%
#4bread
11.28%
#5cookies
9.49%
#6graham cracker
9.39%
#7toast
8.99%
#8crackers
8.56%
#9cake
7.97%
#10chocolate graham crackers
7.36%
Fastest Rising bakery and desserts Ingredients
#1éclair
#2whole wheat flour
#3panko
#4banh mi
#5indian bread
#6chocolate graham crackers
37.93%
#7crackers
28.74%
#8graham cracker
21.22%
#9cookies
14.19%
#10toast
13.01%
Fastest Falling bakery and desserts Ingredients
#2gelato
20.03%
#3soft serve
18.91%
#4frosting
7.85%
food and beverages Trends Highlights the most popular food and beverages ingredients with marshmallows, as well as its fastest rising and falling ingredients. Broken down by food category
Top food and beverages Ingredients
#1fruit
26.44%
#2vegetables
18.44%
#3cracker
14.15%
#4hot chocolate
12.07%
#5chips
8.37%
#6meat
7.39%
#7seafood
3.93%
#8sandwich
3.04%
#9iced coffee
2.52%
#10pizza
2.5%
Fastest Rising food and beverages Ingredients
#1cracker
28.74%
#2pizza
27.08%
#3vegetables
20.58%
#4chips
18.04%
#5seafood
10.42%
#6meat
9.26%
#7fruit
4.56%
#8sandwich
4.56%
Fastest Falling food and beverages Ingredients
#1crispy chicken sandwich
80.12%
#2bacon cheeseburger
75.16%
#3bruschetta
71.61%
#4blue moon
60.25%
#5soup
55.83%
spices and herbs Trends Highlights the most popular spices and herbs ingredients with marshmallows, as well as its fastest rising and falling ingredients. Broken down by food category
Top spices and herbs Ingredients
#1chocolate
59.8%
#2vanilla
14.15%
#3cinnamon
5.72%
#4salt
4.8%
#5cocoa
4.77%
#6fruit salt
2.4%
#7mint
2.39%
#8cinnamon sugar
2.24%
#9vanilla bean
1.93%
#10peppermint
1.58%
Fastest Rising spices and herbs Ingredients
#1lemon thyme
#2rose water
#3black pepper corns
#4green cardamom
#5habanero chili
#6mint
41.22%
#7salt
39.72%
#8fruit salt
35.01%
#9cinnamon
33.19%
#10vanilla bean
23.55%
Fastest Falling spices and herbs Ingredients
#2cocoa
18.84%
dairy Trends Highlights the most popular dairy ingredients with marshmallows, as well as its fastest rising and falling ingredients. Broken down by food category
Top dairy Ingredients
#1cream
35.12%
#2butter
15.93%
#3milk
13.48%
#4cheese
9.74%
#5cream butter
7.22%
#6cream cheese
5.55%
#7double creme
3.88%
#8cheese sauce
2.84%
#9dairy free milk
2.5%
#10salted butter
2.46%
Fastest Falling dairy Ingredients
#1italian cheese
66.87%
#2creme fraiche
66.87%
#3feta
66.87%
#4queso
60.25%
#5organic milk
60.25%
perishables and prepared Trends Highlights the most popular perishables and prepared ingredients with marshmallows, as well as its fastest rising and falling ingredients. Broken down by food category
Top perishables and prepared Ingredients
#1ice cream
34.48%
#2ice
31.1%
#3vanilla ice cream
10.51%
#4eggs
5.17%
#5salad
3.71%
#6butter crackers
3.56%
#7cheese crackers
3.1%
#8fruit salad
2.62%
#9rice krispies
2.57%
#10almond milk
2.29%
Fastest Rising perishables and prepared Ingredients
#1potato masher
#2burrito tortillas
#3ziti
#4garlic tomato soup
#5stir fry
#6butter crackers
#7rice krispies
55.28%
#8cheese crackers
53.59%
#9almond milk
30.22%
#10salad
27.47%
Fastest Falling perishables and prepared Ingredients
#2ice cream
16.06%
#3ice
7.85%
fruits Trends Highlights the most popular fruits ingredients with marshmallows, as well as its fastest rising and falling ingredients. Broken down by food category
Top fruits Ingredients
#1berries
26.45%
#2strawberries
18.39%
#3bananas
11.5%
#4cherries
7.12%
#5raspberries
6.49%
#6apple
5.92%
#7lemon
5.84%
#8orange
4.82%
#9blueberries
4.72%
#10pineapple
4.19%
Fastest Rising fruits Ingredients
#1apple
70.05%
#2orange
34.58%
#3cherries
18.85%
#4raspberries
15.07%
#5lemon
14.78%
#6pineapple
9.32%
#7blueberries
0.86%
Fastest Falling fruits Ingredients
#1yuzu
80.12%
#2meyer lemon
75.16%
#3kiwi
75.16%
#4grapefruit
50.31%
#5lime
11.08%
condiments Trends Highlights the most popular condiments ingredients with marshmallows, as well as its fastest rising and falling ingredients. Broken down by food category
Top condiments Ingredients
#1peanut butter
16.93%
#2chocolate sauce
15.1%
#3chocolate peanut butter
12.08%
#4cream sauce
10.94%
#5nutella
10.05%
#6syrup
8.19%
#7cookie butter
8.04%
#8honey
6.81%
#9chocolate syrup
5.84%
#10caramel sauce
5.54%
Fastest Falling condiments Ingredients
#2nutella
36.16%
vegetables Trends Highlights the most popular vegetables ingredients with marshmallows, as well as its fastest rising and falling ingredients. Broken down by food category
Top vegetables Ingredients
#1peanuts
24.25%
#2potatoes
14.31%
#3sweet potatoes
11.01%
#4beans
8.67%
#5mushrooms
7.84%
#6greens
7.74%
#7pumpkin
7.17%
#8tomatoes
6.4%
#9truffles
5%
#10seasonal vegetables
4.74%
Fastest Rising vegetables Ingredients
#1roma tomatoes
#2baby sweet peppers
#3shiitake
#4baby romaine
#5black lentils
#6pumpkin
51.69%
#7peanuts
41.78%
#8beans
38.35%
#9potatoes
16.81%
#10truffles
11.80%
Fastest Falling vegetables Ingredients
#1radishes
85.8%
#2lentils
75.16%
#3broccoli
71.61%
#4baby salad greens
66.87%
#5baby greens
66.87%
beverages Trends Highlights the most popular beverages ingredients with marshmallows, as well as its fastest rising and falling ingredients. Broken down by food category
Top beverages Ingredients
#1coffee
32.31%
#2chocolate milk
26.09%
#3tea
10.71%
#4milkshake
8.35%
#5juice
4.66%
#6water
4.45%
#7espresso
4.1%
#8fruit juice
3.9%
#9green tea
2.75%
#10root beer
2.43%
Fastest Rising beverages Ingredients
#1tonic
#2chamomile tea
#3peach nectar
#4florida orange juice
#5mountain dew
#6water
#7fruit juice
24.22%
#8juice
20.46%
#9chocolate milk
15.62%
#10espresso
12.63%
Fastest Falling beverages Ingredients
#2green tea
26.77%
#3milkshake
9.39%
#4root beer
4.76%
#5coffee
3.65%
alcohol Trends Highlights the most popular alcohol ingredients with marshmallows, as well as its fastest rising and falling ingredients. Broken down by food category
Top alcohol Ingredients
#1beer
22.35%
#2cocktail
14.96%
#3chocolate beer
11.65%
#4fruit beer
10.47%
#5wine
8.61%
#6stout
6.98%
#7stout beer
6.12%
#8bourbon
5.44%
#9ale
4.62%
#10vodka
4.03%
Fastest Rising alcohol Ingredients
#1sauvignon blanc
#2kolsch
#3silver rum
#4bock beer
#5blackberry liqueur
#6bourbon
67.70%
#7ale
60.90%
#8stout
53.88%
#9stout beer
35.82%
#10beer
29.55%
Fastest Falling alcohol Ingredients
#1strawberry vodka
80.12%
#2margarita
66.87%
#3porter
62.73%
#4amaretto
55.83%
#5gose
50.31%
nuts and seeds Trends Highlights the most popular nuts and seeds ingredients with marshmallows, as well as its fastest rising and falling ingredients. Broken down by food category
Top nuts and seeds Ingredients
#1coconut
22.19%
#2almonds
20.89%
#3pecans
17.05%
#4hazelnuts
10.86%
#5walnuts
9.2%
#6pistachios
5.51%
#7candied pecans
4.37%
#8cashews
2.55%
#9pecan nuts
1.98%
#10coconut flakes
1.92%
Fastest Rising nuts and seeds Ingredients
#1macadamia nuts
#2flax seeds
#3pistachio nuts
#4cashew nuts
#5candied pecans
#6pecan nuts
#7pistachios
#8cashews
37.60%
#9almonds
28.09%
#10pecans
20.78%
Fastest Falling nuts and seeds Ingredients
#2coconut flakes
43.21%
grains Trends Highlights the most popular grains ingredients with marshmallows, as well as its fastest rising and falling ingredients. Broken down by food category
Top grains Ingredients
#1cereal
26.16%
#2rice
24.59%
#3rice krispies
12.22%
#4shells
7.51%
#5pasta
7.43%
#6oats
5.58%
#7oatmeal
4.72%
#8frosted flakes
4.15%
#9granola
3.5%
#10corn flakes
3.43%
Fastest Rising grains Ingredients
#1farro
#2rice vermicelli noodles
#3orecchiette
#4brown rice noodles
#5zucchini noodles
#6oatmeal
#7pasta
62.62%
#8cereal
55.55%
#9rice krispies
55.28%
#10rice
48.26%