Food & Beverage Industry Trends Highlights

Impossible Burger popularity has changed by -202.14% over the past year. On average, Impossible Burger is consumed 1.26 times every year. Market adoption for Impossible Burger in restaurants is 0.6% and it is on 0% of recipes.

Impossible Burger plating ideas from top restaurants

Most popular Impossible Burger dishes in restaurants. July 2020 data
See More
The Counter Times Square (New York, New York)
Bar Louie (Schaumburg, Illinois)
Bill's Bar & Burger (Nyc, New York)
Umami Burger (La, California)

Fastest rising Impossible Burger pairings

The fastest rising ingredients, flavors, and drinks with Impossible Burger. July 2020 data
See More

Food Market Overview for Impossible Burger

Impossible Burger Growth Over Time

Monitor trends in Impossible Burger related conversations over the past year. July 2020 Data
Mar '19Apr '19May '19Jun '19Jul '19Aug '19Sep '19Oct '19Nov '19Dec '19Jan '20Feb '20Mar '20Apr '20May '2000.0050.010.0150.020.0250.030.0350.040.0450.050.055
  • Annual Growth

    Impossible Burger consumption yearly growth rate
    -202.14%
  • Annual Consumption Frequency

    Impossible Burger is consumed 1.26 times on average every year
    1.26
  • The percentage of the average American diet that Impossible Burger represents. July 2020 data

    Market Adoption

  • The popularity of Impossible Burger at home vs at restaurants. The dashed black line represents the breakdown of the industry average. July 2020 data

    Home vs Restaurant Consumption

    • Eat In
    • Market Avg.
    • Eat Out
  • Percentage of restaurants that serve Impossible Burger

    Popularity in Restaurants

    0.6%
    3,351 of 554,731 Restaurants
  • 0% of recipes have Impossible Burger

    Popularity in Recipes

    0%
    2 of 3,452,628 Recipes

Product & Culinary Innovation Analysis

The upcoming food industry trends for Impossible Burger. July 2020 data

Most Popular food Ingredients and Pairings

Highlights the most popular food ingredients with Impossible Burger, as well as its fastest rising and falling ingredients. Broken down by food category. July 2020 data
Top food Ingredients and Pairings
#1impossible burger
36.48%
#2meats
28.08%
#3burger
27.24%
#4beyond meat
2.28%
#5cheeseburger
1.48%
Trending Ingredients and Pairings
#1salad
#2french fries
#3cheeseburger
69.99%
#4beyond meat
48.02%
#5seafood
45.11%

Most Popular vegetables Ingredients and Pairings

Highlights the most popular vegetables ingredients with Impossible Burger, as well as its fastest rising and falling ingredients. Broken down by food category. July 2020 data
Top vegetables Ingredients and Pairings
#1greens
23.36%
#2onion
22.72%
#3lettuce
13.66%
#4avocado
11.55%
#5soy
6.88%
Trending Ingredients and Pairings
#1spinach
#2cauliflower
#3onion
#4red onion
#5greens
80.05%
Declining Ingredients and Pairings
#1baby greens
27.44%
#2asparagus
3.26%
#3jalapeno
3.26%

Most Popular dairy Ingredients and Pairings

Highlights the most popular dairy ingredients with Impossible Burger, as well as its fastest rising and falling ingredients. Broken down by food category. July 2020 data
Top dairy Ingredients and Pairings
#1cheese
52.86%
#2vegan cheese
14.52%
#3cheddar
6.64%
#4cream
5.19%
#5butter
4.27%
Trending Ingredients and Pairings
#1brown butter
#2colby jack
#3romano
#4stilton
#5romano cheese
Declining Ingredients and Pairings
#1feta
58.54%
#2blue cheese
51.63%
#3cheese sauce
41.95%
#4american cheese
20.85%
#5ricotta
3.26%

Most Popular meat Ingredients and Pairings

Highlights the most popular meat ingredients with Impossible Burger, as well as its fastest rising and falling ingredients. Broken down by food category. July 2020 data
Top meat Ingredients and Pairings
#1beef
38.1%
#2chicken
16.3%
#3bacon
12.89%
#4steak
9.73%
#5sausage
7.61%
Trending Ingredients and Pairings
#1ground beef
#2chicken
#3steak
#4chorizo
#5sausage
77.36%
Declining Ingredients and Pairings
#3lamb
51.63%
#4brisket
3.26%

Most Popular Food Ingredients and Pairings

Highlights the most popular Food ingredients with Impossible Burger, as well as its fastest rising and falling ingredients. Broken down by food category. July 2020 data
Top Food Ingredients and Pairings
#1bread
56.13%
#2toast
7.94%
#3caramel
6.54%
#4pastry
5.97%
#5brioche
5.4%
Trending Ingredients and Pairings
#1pastry
#2cake
#3ice cream
58.31%
#4brioche
53.65%
#5bread
49.41%
Declining Ingredients and Pairings
#2crust
41.95%
#3caramel
27.44%
#4ciabatta
17.08%

Most Popular condiments Ingredients and Pairings

Highlights the most popular condiments ingredients with Impossible Burger, as well as its fastest rising and falling ingredients. Broken down by food category. July 2020 data
Top condiments Ingredients and Pairings
#1mayo
29.27%
#2chili
12.67%
#3aioli
10.96%
#4ketchup
9.73%
#5mustard
8.75%
Trending Ingredients and Pairings
#1stuffing
#2chili
#3vegan mayo
#4mustard
#5oil
Declining Ingredients and Pairings
#2salsa
41.95%
#3aioli
12.05%

Most Popular alcohol Ingredients and Pairings

Highlights the most popular alcohol ingredients with Impossible Burger, as well as its fastest rising and falling ingredients. Broken down by food category. July 2020 data
Top alcohol Ingredients and Pairings
#1beer
43.05%
#2wine
24.11%
#3cocktail
19.26%
#4mimosa
2.74%
#5rose
2.11%
Trending Ingredients and Pairings
#1sangria
#2red wine
#3corona
#4burgundy
#5syrah
Declining Ingredients and Pairings
#2whiskey
27.44%
#3rose
27.44%
#4cocktail
0.23%

Most Popular beverages Ingredients and Pairings

Highlights the most popular beverages ingredients with Impossible Burger, as well as its fastest rising and falling ingredients. Broken down by food category. July 2020 data
Top beverages Ingredients and Pairings
#1coffee
25.3%
#2soda
20.31%
#3water
13.42%
#4juice
12.71%
#5milkshake
10.1%
Trending Ingredients and Pairings
#1fruit juice
#2water
#3coffee
65.85%
#4soda
64.04%
#5juice
38.81%
Declining Ingredients and Pairings
#2lemonade
63.72%
#3tea
58.54%
#4smoothie
17.08%
#5cider
12.93%

Most Popular spices and herbs Ingredients and Pairings

Highlights the most popular spices and herbs ingredients with Impossible Burger, as well as its fastest rising and falling ingredients. Broken down by food category. July 2020 data
Top spices and herbs Ingredients and Pairings
#1pepper
26.18%
#2garlic
21.59%
#3chocolate
11.17%
#4salt
10.67%
#5chipotle
8.06%
Trending Ingredients and Pairings
#1salt
#2basil
#3pepper
#4garlic
#5chocolate
Declining Ingredients and Pairings
#2cilantro
12.93%

Most Popular grains Ingredients and Pairings

Highlights the most popular grains ingredients with Impossible Burger, as well as its fastest rising and falling ingredients. Broken down by food category. July 2020 data
Top grains Ingredients and Pairings
#1pasta
36.87%
#2rice
27.59%
#3quinoa
14.59%
#4spaghetti
7.16%
#5macaroni
2.92%
Trending Ingredients and Pairings
#1macaroni
#2oatmeal
#3wild rice
#4spaghetti
#5brown rice

Most Popular fruits Ingredients and Pairings

Highlights the most popular fruits ingredients with Impossible Burger, as well as its fastest rising and falling ingredients. Broken down by food category. July 2020 data
Top fruits Ingredients and Pairings
#1dates
23.8%
#2pineapple
12.83%
#3lemon
12.03%
#4apple
12.03%
#5lime
9.36%
Trending Ingredients and Pairings
#1lime
#2watermelon
#3orange
#4lemon
#5apple
Declining Ingredients and Pairings
#2citrus
100%
#3mango
27.44%
#4pineapple
3.26%

Most Popular fish Ingredients and Pairings

Highlights the most popular fish ingredients with Impossible Burger, as well as its fastest rising and falling ingredients. Broken down by food category. July 2020 data
Top fish Ingredients and Pairings
#1fish
63.04%
#2salmon
20.23%
#3tuna
10.51%
#4sole
1.56%
#5cod
1.56%
Trending Ingredients and Pairings
#1tuna
#2fish
24.38%
Declining Ingredients and Pairings

Most Popular nuts and seeds Ingredients and Pairings

Highlights the most popular nuts and seeds ingredients with Impossible Burger, as well as its fastest rising and falling ingredients. Broken down by food category. July 2020 data
Top nuts and seeds Ingredients and Pairings
#1coconut
58.74%
#2peanuts
24.48%
#3pumpkin seeds
4.2%
#4chia
3.5%
#5sunflower seeds
2.8%
Trending Ingredients and Pairings
#1pumpkin seeds
#2coconut
26.98%
Declining Ingredients and Pairings

Most Popular Ingredient Ingredients and Pairings

Highlights the most popular Ingredient ingredients with Impossible Burger, as well as its fastest rising and falling ingredients. Broken down by food category. July 2020 data
Top Ingredient Ingredients and Pairings
#1sugar
35.56%
#2yeast
26.67%
#3flour
14.07%
#4chocolate chips
8.89%
#5brown sugar
4.44%
Trending Ingredients and Pairings
#1brown sugar
#2chocolate chips
#3flour
#4sugar
Declining Ingredients and Pairings

Most Popular seafood Ingredients and Pairings

Highlights the most popular seafood ingredients with Impossible Burger, as well as its fastest rising and falling ingredients. Broken down by food category. July 2020 data
Top seafood Ingredients and Pairings
#1shrimp
68.09%
#2shrimp meat
14.89%
#3calamari
6.38%
#4clam
5.32%
#5fish broth
1.06%