Our beverage trend report explores the most significant trends in the category for 2021, backed by real-time data. Use this report to guide your product development and marketing strategies!

Some of the questions this report explores:

• What influence does health and wellness hold over today's beverages?
• What draws consumers to gut-health-boosting bevs?
• What formats and flavors are a good fit for RTD/'on the go' beverages?
• And more!