Stay Ahead with Tastewise Trend Prediction
For the past five years, Tastewise has accurately forecasted the trends that define F&B. Our GenAI-powered consumer data platform analyzes billions of data points – from social media to menus – to give brands a competitive edge.
Turn Trends Into Revenue
How We Predict the Future of Food
Tastewise empowers brands to catch trends early — before they peak — turning consumer
insights into revenue-driving opportunities
AI Takes Over Marketing
74% of marketers use AI tools in their workflow—automating content, insights, and innovation.
Affordable Indulgence – Offal’s Rise
Offal dishes are up +78% on menus as restaurants balance affordability with indulgence.
Late Night Snacking Evolves
Consumer kitchen snacking occasions are up +46% — and cottage cheese leads with +32.6% growth in interest.
Digital & Pop Culture Shape F&B
Kraft Heinz’s “Ketchup and Seemingly Ranch” sold out after a viral Taylor Swift moment — proving that pop culture drives real sales.
The Guajillo Pepper Craze
Menu mentions of guajillo peppers jumped +8% in the past year, making it the next big spice.
Natural Sugar & Women’s Health
Discussions on food & hormone balance increased +70%, while sweetener conversations rose +48%.
South & East Asian Flavors Dominate
Korean desserts alone saw +10% more mentions on US menus, reflecting a growing appetite for bold flavors.
Ozempic & The Weight Loss Shift
Weight loss drugs are reshaping consumer food choices — creating new demand for functional and weight-conscious products.